Avenue A Names Greg Maffei to Board of Directors: Microsoft's Chief Financial Officer Joins Leading Internet Media and Data Marketing Company.SEATTLE--(BUSINESS WIRE)--Oct. 12, 1999-- Avenue A, the leading online media and data marketing company (www.avenuea.com), today announced the addition of Greg GREG Great Egg Harbor National Scenic and Recreational River (US National Park Service) Maffei Maffei was a manufacturer of railway locomotives based in Munich, Germany. Perhaps its most famous product was the S3/6 4-6-2 locomotive [1] of 1908. Foundation to its board of directors. The announcement was made by Nick Hanauer, chairman of the board and Brian McAndrews, chief executive officer, of Avenue A. Maffei, Microsoft's chief financial officer, increases the board of the fast growing company to four members. "We are proud to announce the addition of Greg to our board of directors," said Nick Hanauer. "Greg brings a keen understanding of the business and financial markets and unsurpassed business acumen acumen Astuteness, perception, perspicacity ." Maffei currently oversees Microsoft's worldwide financial and administrative activities. He is also responsible for corporate development and management of the company's $17 billion cash and $14 billion strategic investment portfolio. "I look forward to playing a role in the growing success of Avenue A and contributing my perspective on the industry," said Maffei. "I will focus on helping the company achieve its goals as it emerges as the category leader." Avenue A raised $19 million in venture financing in May, 1999. It has more than doubled its client roster in the past year to include such companies as Gateway, Ticketmaster-CitySearch Online and toysrus.com. Recently, the company has focused its efforts on employee recruiting to meet the exploding demand for Avenue A's services to online advertisers including the recently announced Precision Targeting(TM), a data driven application for tailoring ads to consumers based on past behavior. Avenue A currently has approximately 155 employees, primarily in Seattle, Washington  This page is protected from moves until disputes have been resolved on the .The reason for its protection is listed on the protection policy page. . "Greg Maffei's experience in the fast-moving world of technology and business practices is invaluable," said Brian McAndrews, chief executive officer, Avenue A. "I anticipate that his strategic guidance will play a very important role as we move forward with our ambitious plans for the growth of Avenue A." About Avenue A Founded in October 1997, Avenue A leverages the accountability of the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the to deliver results for online marketers. Offering an integrated solution of service and technology, Avenue A provides Internet media planning, buying, centralized cen·tral·ize v. cen·tral·ized, cen·tral·iz·ing, cen·tral·iz·es v.tr. 1. To draw into or toward a center; consolidate. 2. ad serving, reporting, data collection and analysis for its clients. Avenue A clients includes Eddie Bauer Eddie Bauer (NASDAQ: EBHI) is a clothing store chain. Headquartered in Bellevue, Washington, and a subsidiary of Eddie Bauer Holdings (formerly Spiegel, Inc.), the company was founded in Seattle in 1920 as "Eddie Bauer's Sport Shop" by its namesake, Eddie Bauer (1899 – , Ticketmaster Online-CitySearch, Gateway, RealNetworks, Mountain Zone and uBid.com. The Company is based in Seattle and operates offices in Chicago and New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of . For more information, visit www.avenuea.com |
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