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Avenue A / Razorfish Names General Managers to Lead Key West and Central Offices.


SEATTLE -- Colin Kinsella to lead West Region's San Francisco and Los Angeles offices; Mark Stephens to head-up Central's Chicago office

Avenue A | Razorfish, an operating unit operating unit

A type of operating company that engages in transactions with outsiders and that is owned by another business. For example, in 1995 the stockholders of Capital Cities/ABC approved a $19 billion merger with the Walt Disney Company, whereupon
 of aQuantive, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:AQNT), today announced the addition of two senior managers to the largest independent interactive agency's management team -- Colin Kinsella, as general manager of the San Francisco and Los Angeles offices in the West region, and Mark Stephens, as general manager of the Chicago office in the Central region.

Kinsella brings more than 20-years of experience to his new post. Most recently, he led marketing and new business development for Bay-Area-based QuinStreet, an online marketing services and technology company. Previously, Kinsella was executive vice president and member of the leadership team at Foote Cone & Belding (FCB See DOS FCB.

(operating system) FCB - file control block.
), a global agency with nearly 200 offices in more than 100 countries. At FCB, he was instrumental in leading and winning accounts, including AVAYA, AT&T Wireless, Coors, Gallo, and SC Johnson, among others. During his 15-years at FCB, Kinsella worked in the Chicago, London and most recently San Francisco offices.

"Colin is an experienced senior manager who has repeatedly demonstrated an ability to build and lead high-performance teams," said Clark Kokich, president of Avenue A | Razorfish West. "The California-based offices have tremendous opportunities for growth, and the addition of Colin brings a proven business manager to lead our efforts there."

With nearly 20-years of advertising experience, including the past seven focused on interactive, Stephens joins Avenue A | Razorfish in Chicago from Carat Interactive in San Francisco where he was vice president, media director/account director. While at Carat, Stephens' spearheaded major operational improvements, as well as led the Bank of America
See also:  and


Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world.
 account. In addition to Bank of America, his clients included Kia, Hyundai, eBay, CNET (body) CNET - Centre national d'Etudes des Telecommunications. The French national telecommunications research centre at Lannion.  and Tupperware, among others. Previously, Stephens led media departments for Lot21, now part of Carat, where clients included Wal-Mart, SEGA (company, games) SEGA - manufacturer of video game hardware and software.

Usenet newsgroup: news:rec.games.video.sega.
 and TiVO, Euro RSCG and Transphere International.

"Mark brings vast experience and a proven track record of exceeding clients' goals to our Chicago office," said Dave Friedman, president of Avenue A | Razorfish Central. "We are pleased that Mark is now part of our team and is leading strategic growth and new business development efforts in the central region of the U.S."

About Avenue A | Razorfish

Avenue A | Razorfish (www.aa-rf.com) is the largest independent interactive agency and an operating unit of Seattle-based aQuantive, Inc. (NASDAQ:AQNT), a digital marketing services and technology company. Avenue Avenue A | Razorfish solutions are entrenched en·trench   also in·trench
v. en·trenched, en·trench·ing, en·trench·es

v.tr.
1. To provide with a trench, especially for the purpose of fortifying or defending.

2.
 in deep technology, rigorous analytics and a rich understanding of customer needs, including award-winning media planning and buying, search engine marketing, customer targeting and profiling, and world-class creative, design and implementation of web-based systems and integrated marketing programs. Avenue A | Razorfish operates three regions -- East, West and Central -- with offices located in major U.S. markets, including New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, Chicago, San Francisco and Seattle. Clients include AstraZeneca, Best Buy, Kraft, Microsoft/MSN, WeightWatchers.com, and Wells Fargo. Avenue A | Razorfish utilizes online advertising technology provided by Atlas DMT See DSL. , also an aQuantive, Inc. family member. aQuantive, Inc. and all of its operating units are committed to Internet privacy. Atlas DMT is a member of the NAI See Network Associates.  and adheres to the NAI privacy principles that have been applauded by the FTC FTC

See Federal Trade Commission (FTC).
. These principles are designed to help ensure Internet user privacy. For more information about online data collection associated with ad serving, including online preference marketing and an opportunity to opt-out of the Atlas DMT cookie, go to: www.networkadvertising.org.

NOTE TO EDITORS: In the company name Avenue A | Razorfish there is a pipe symbol between Avenue A and Razorfish. This symbol may not appear properly in some systems.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Dec 15, 2004
Words:611
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