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Aventis Pharmaceuticals Launches MyDocOnline Personalized Patient-Physician Interface.


Business/Health & Technology Editors

BRIDGEWATER, N.J.--(BW HealthWire)--Aug. 13, 2001

Platform's Secure Technology Enables Online

Communication To Enhance Interactions

Aventis Pharmaceuticals Inc., the U.S. pharmaceuticals business of Aventis Pharma AG, today announced the national launch of MyDocOnline, (www.mydoconline.com), an Internet-based communications platform for physicians.

A flash demo is available on the site. MyDocOnline will initially be offered to large group practices and expand to smaller practice groups by year-end.

MyDocOnline is an Internet-based communication tool that enables physician practices to improve overall efficiency and enhance patient-physician interaction. The service provides patients, physicians and their staff with online communication tools to conveniently schedule appointments, refill refill noun A second allotment of a prescription agent obtained from a pharmacy, which is allowed by the original prescription verb Pharmacology To obtain more of a particular drug, after the initially prescribed amount of the agent has been used or  prescriptions, receive specialist referrals, view laboratory results, receive answers to medical and billing questions, verify insurance eligibility and obtain general and specific health information online. Installation, subscription and transaction fees for the service will vary according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the service needs of individual practices.

"MyDocOnline was created in response to a growing demand by physicians, patients, and health plans for personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
, Internet-based applications to better meet patients' and physicians' needs," said Kirk Schueler, chief executive officer of MyDocOnline and senior vice president of e-Business at Aventis. "The service enables two-way, secure communication, and provides convenient access to information and services that can enhance the delivery of patient care."

A pilot program involving more than 100 patients was successfully completed at the Austin Regional Clinic (ARC), a multi-specialty group of physicians and health care professionals in Austin, Texas.

"The MyDocOnline pilot showed that this service complemented existing practices at our clinic and gave patients greater access to their physicians' offices than ever before," said Dr. Norman Chenven, executive vice president of the Austin Regional Clinic. "Through convenient and direct connectivity, patients were empowered to better manage their own health care with credible, relevant information from a trusted reliable source, their personal physicians."

Designed for easy customization of content, templates and medical information to physicians' specifications, MyDocOnline uses open architecture to enable integration with most existing practice management systems, and installation can be accomplished quickly.

The Web site protects all personal health information in compliance with HIPAA (Health Insurance Portability & Accountability Act of 1996, Public Law 104-191) Also known as the "Kennedy-Kassebaum Act," this U.S. law protects employees' health insurance coverage when they change or lose their jobs (Title I) and provides standards for patient health,  privacy rules, employing such security measures Noun 1. security measures - measures taken as a precaution against theft or espionage or sabotage etc.; "military security has been stepped up since the recent uprising"
security
 as industry-standard Internet and database security tools including 128-bit Secure Socket Layer 4.0 and RSA (1) (Rural Service Area) See MSA.

(2) (Rivest-Shamir-Adleman) A highly secure cryptography method by RSA Security, Inc., Bedford, MA (www.rsa.com), a division of EMC Corporation since 2006. It uses a two-part key.
 Crypto-J. to protect personally identifiable information In information security and privacy, personally identifiable information or personally identifying information (PII) is any piece of information which can potentially be used to uniquely identify, contact, or locate a single person. . The system also enables physicians and patients to conduct a high volume of administrative and clinical transactions.

The MyDocOnline platform is one component of Aventis' e-Business strategy focused on leveraging technology to enhance patient outcomes. Aventis is using emerging technologies throughout its business, including pioneering innovation in the areas of drug discovery, e-detailing, e-clinical development, disease management, e-recruitment and mobile solutions, among others.

Data suggests that patients are becoming more comfortable using electronic tools to manage their health care. According to a 2000 Harris Interactive Harris Interactive (NASDAQ: HPOL) is an American market research company that specializes in public opinion research using both telephone and surveys on online panels. The company is the product of a 1996 merger between the Gordon S. Black Company and Louis Harris & Associates.  survey, nearly 100 million people consulted the Web for medical advice and 70 percent of them seriously regarded the information and advice. Additionally, 80 percent of patients on the Net said that the endorsement of their personal physician who uses Internet service applications would lead to high trust of online health care information.

About MyDocOnline

Acquired by Aventis Pharmaceuticals in October of 2000, MyDocOnline is an Internet-based communication tool that enables physician practices to improve overall efficiency and enhance patient-physician interaction. The service provides patients, physicians and their staff with online communication tools to conveniently schedule appointments, refill prescriptions, receive specialist referrals, view laboratory results, receive answers to medical and billing questions, verify insurance eligibility and obtain general and specific health information online. MyDocOnline is one component of Aventis' e-Business strategy focused on leveraging technology to enhance patient outcomes. MyDocOnline protects all personal health information in compliance with HIPAA privacy rules.

About Aventis

Aventis Pharmaceuticals conducts the U.S. business of Aventis Pharma AG. With headquarters in Bridgewater, N.J., Aventis Pharmaceuticals focuses its activities on important therapeutic areas such as cardiology cardiology

Medical specialty dealing with heart diseases and disorders. It began with the 1749 publication by Jean Baptiste de Sénac of contemporary knowledge of the heart. Diagnostic methods improved in the 19th century, and in 1905 the electrocardiograph was invented.
, oncology oncology /on·col·o·gy/ (ong-kol´ah-je) the sum of knowledge regarding tumors; the study of tumors.

on·col·o·gy
n.
, anti-infectives, arthritis, allergy allergy, hypersensitive reaction of the body tissues of certain individuals to certain substances that, in similar amounts and circumstances, are innocuous to other persons. Allergens, or allergy-causing substances, can be airborne substances (e.g.  and respiratory, diabetes, and the central nervous system.

Aventis Pharma AG is the pharmaceutical company of Aventis S.A. (NYSE NYSE

See: New York Stock Exchange
:AVE). Aventis Pharma is dedicated to treating and preventing human disease through the discovery, development, manufacture and sale of innovative pharmaceutical products aimed at fulfilling unmet medical needs. The corporate headquarters of Aventis Pharma is in Frankfurt, Germany.

Aventis Pharma is comprised of Aventis Pharmaceuticals; Aventis Pasteur, a world leader in vaccines, headquartered in Lyon, France; and Aventis Behring, a world leader in therapeutic proteins, headquartered in King of Prussia King of Prussia, industrialized suburban area (1990 pop. 18,406), Montgomery co., SE Pa. It has glass and steel fabricating, food processing, printing and publishing, and varied manufacturing (textiles, liquified petroleum gas, water-treatment and electrical , Pa.

Aventis S.A., a world leader in pharmaceuticals and agriculture, is headquartered in Strasbourg, France. The company employs approximately 92,500 people in more than 120 countries. Aventis was launched in December 1999 through the merger of Hoechst AG Hoechst AG was a German life-sciences company that became Aventis after its merger with Rhône-Poulenc S.A. in 1999. It has been called "The pharmacy of the world" due to its important role in the world's drug market.  and Rhone-Poulenc S.A.

To receive a copy of this release or any recent release, visit the Aventis Pharmaceuticals U.S. Web site at http://www.aventispharma-us.com or call 800/207-8049.

Statements in this news release other than historical information are forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 subject to risks and uncertainties. Actual results could differ materially depending on factors such as the availability of resources, the timing and effects of regulatory actions, the strength of competition, the outcome of litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute.

When a person begins a civil lawsuit, the person enters into a process called litigation.
, and the effectiveness of patent protection. Additional information regarding risks and uncertainties is set forth in the current Annual Report on Form 20-F of Aventis on file with the Securities and Exchange Commission.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Aug 13, 2001
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