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Aventail Attracts Former Executive for Getty Images, Kellogg, RJR/Nabisco, and PepsiCo; Christopher Roling Adds to Seasoned Management Team as Chief Financial Officer.


Business Editor/High Tech Writers

SEATTLE--(BUSINESS WIRE)--May 10, 2000

Aventail Corporation, a recognized leader in building and managing business partner networks, announced today that Christopher Roling has joined Aventail as chief financial officer.

Roling brings over 18 years of experience including as CFO See Chief Financial Officer.  of Getty Images, Inc., and senior financial positions at Kellogg Company For other uses, see Kellogg.
Kellogg Company (often referred to as simply Kellogg or Kellogg's) is an American multinational producer of breakfast foods, snack foods, cookies, and crackers, with corporate headquarters in Battle Creek, Michigan, USA.
, R.J. Reynolds International, and PepsiCo International. He will be responsible for Aventail's overall financial objectives and managing the company's financial, administrative and legal activities.

"The exciting Internet age has given rise to entrepreneurs and new businesses that are helping reinvent re·in·vent  
tr.v. re·in·vent·ed, re·in·vent·ing, re·in·vents
1. To make over completely: "She reinvented Indian cooking to fit a Western kitchen and a Western larder" 
 current business models," said Roling. "As an emerging market leader in building business partner networks, Aventail is an extremely dynamic company working in a fast evolving market space. I am delighted to be offered an opportunity to help build upon Aventail's growth and success."

Adding a Proven Track Record to a Seasoned Management Team

Prior to joining Aventail, Roling served as senior vice president, finance and chief financial officer for Getty Images, Inc., the leading e-commerce provider of imagery and related products and services, where he was responsible for all finance/accounting, treasury, audit, tax, facilities, and procurement worldwide. During his tenure at Getty Images, Roling played a key role in Getty's successful secondary and convertible offerings, and the company more than doubled in size through a combination of strong growth and acquisitions. Before Getty Images, Roling served as the chief financial officer for the Kellogg Company for its Europe, Africa and Middle East regions. Prior to Kellogg, he served as vice president, International Business Development for R.J. Reynolds (RJR/Nabisco) where he was responsible for RJR's worldwide business development initiatives. Before RJR RJR R.J. Reynolds
RJR Thorny Skate (FAO fish species code) 
, Roling served as chief financial officer, Northern Europe for PepsiCo International.

"Chris brings a wealth of experience in implementing solid financial management systems, policies and strategies for growth companies," said Evan Kaplan, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Aventail Corporation. "He will be a tremendous asset in helping take us take the company to its next level as we develop our position as one of the leaders in the delivery of internet-based business partner networks."

About the Aventail.Net Service

Aventail.Net is the first fully managed service to rapidly activate Internet-based business partner networks. It is designed for progressive enterprises that need to manage large, dynamic partner communities, require comprehensive service level agreements, and on-demand deployment. The Aventail.Net service handles all aspects of a business partner network from the support of users and underlying infrastructure to the enforcement of policy -- so that corporations can focus on core competencies and business strategies.

About Aventail

Aventail is a foremost provider of Internet-based business partner networks. The company serves more than 300 corporations, including half of the Fortune 10. Enterprises such as Aetna, Bear Stearns The Bear Stearns Companies, Inc. (NYSE: BSC) is the parent company of Bear, Stearns & Co. Inc., one of the largest global investment banks and securities trading and brokerage firms in the world. , Dupont, Hewlett-Packard, Kodak, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , and Xerox rely on Aventail to provide their foundation for scalable business-to-business collaboration. In addition to being a pioneer in the emerging Extranet Service Provider (ESP (1) (Enhanced Service Provider) An organization that adds value to basic telephone service by offering such features as call-forwarding, call-detailing and protocol conversion. ) market, Aventail has received industry praise from Arthur Andersen For the U.S. Supreme Court case commonly known as Arthur Andersen, see .
Arthur Andersen LLP, based in Chicago, was once one of the "Big Five" accounting firms (the other four are PricewaterhouseCoopers, Deloitte Touche Tohmatsu, Ernst & Young and KPMG), performing
, Computerworld, Giga Information Group, Infoworld, International Data Corporation, Network Computing Storing and/or running applications in servers in a network. See cloud computing and network computer. , and Open System Advisors.

Aventail Corporation is a privately-held company headquartered in Seattle, Washington This page is protected from moves until disputes have been resolved on the .
The reason for its protection is listed on the protection policy page.
. For more information on the company and its Aventail.Net managed service, please contact the company directly at 206/215-1111, 877/AVENTAIL, info@aventail.com, or visit Aventail's Web site at www.aventail.com.

Aventail, Aventail.Net, Business Partner Networks, and their respective logos are trademarks, registered trademarks, or service marks of Aventail Corporation. Other trademarks and company names mentioned in this release are the property of their respective owners.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 10, 2000
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