Avaterra.com, Inc. Hires Former Apple Computer Executive as President.SANTA CLARA Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. , Calif.--(BUSINESS WIRE)--Dec. 1, 1999-- New President to Expand Avaterra.com's Capabilities in Delivering Its Services to Consumer and Business Markets Avaterra.com, Inc. (AVAR-OTC/BB), a leading provider of Internet-based communities, announces that Kenneth R. Zerbe, a former senior executive of Apple Computer, Inc. and Electronic Arts, Inc., has been appointed President. Zerbe will guide strategic and organizational developments that will enable Avaterra.com's rapid growth. Zerbe was part of the core management team at Apple Computer, Inc. when revenue grew from $50 million to over $1 billion. As Senior Vice President Finance and Administration, and later as VP International, Zerbe oversaw o·ver·saw v. Past tense of oversee. financial management and corporate finance and spearheaded Apple's international business expansion. As Senior Vice President of Finance, Administration and International at Electronic Arts, Inc., he was again integral in helping the company expand into an extensive global operation during a rapid-growth phase. Zerbe has consulted with numerous other startup, growth and turnaround Turnaround A situation where a company that has had poor performance for an extended period of time experiences a positive reversal. Notes: A speculator may profit from a turnaround if he or she accurately anticipates the improvement of a poorly performing company. technology businesses. "I believe Avaterra.com has the potential for dramatic growth in the new millennium," stated Ken Zerbe. "As President, my first effort is to complete the expansion of Avaterra.com's senior management team with strong leaders and business managers. This team will drive this corporation toward its vision of avatar-based virtual worlds becoming an everyday interface to the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the ." "Ken brings broad experience, proven leadership abilities and a bottom-line focus from both growth and early-stage technology companies," said David Andrews
David Andrews (born March 15, 1936) is a former Irish Fianna Fáil politician and barrister. Early life , CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Avaterra.com. "He will be integral in guiding the strategic focus and organizational development required by Avaterra.com to maintain its leadership role in building 'true' online communities." About Avaterra.com, Inc. Avaterra.com (AVAR-OTC/BB) builds consumer and business-oriented interactive virtual worlds in the form of Virtual Zones(TM) ("VZones(TM)"). Consumers enter themed VZones as unique avatars (customized graphical representations of themselves). Individuals express themselves by personalizing their appearance and communicating with other avatars through words, gestures and facial expressions facial expression, n the use of the facial muscles to communicate or to convey mood. . They explore places like parks, streetscapes and cafes. Avatars meet strangers and friends, and attend events. They can even rent and furnish fur·nish tr.v. fur·nished, fur·nish·ing, fur·nish·es 1. To equip with what is needed, especially to provide furniture for. 2. apartments. The VZones technology enables a heightened level of personal expression and identity, interpersonal communication Interpersonal communication is the process of sending and receiving information between two or more people. Types of Interpersonal Communication This kind of communication is subdivided into dyadic communication, Public speaking, and small-group communication. , and community that is unmatched on the Internet - unsurpassed user visit durations are a testament to the appeal of avatars and personal bonds established within these communities. Avaterra.com derives revenue from advertising, member fees, custom virtual community development and software co-licensing. For investor information, please call 1-888-845-5853, e-mail ir@avaterra.com, or visit www.avaterra.com. Note: Certain statements made in this press release contain projections or other forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. . These projections and statements are based on the Company's current expectations and estimates as to prospective events and circumstances CIRCUMSTANCES, evidence. The particulars which accompany a fact. 2. The facts proved are either possible or impossible, ordinary and probable, or extraordinary and improbable, recent or ancient; they may have happened near us, or afar off; they are public or which may or may not be in the Company's control and as to which there can be no firm assurances given. These projections and forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those projected or anticipated. The Company cautions readers not to place undue reliance upon any such projections or forward-looking statements, which speak only as of the date made. The Company disclaims any obligation subsequently to revise forward-looking statements to reflect events or circumstances after the date of such statements or to reflect the occurrence of anticipated or unanticipated events. All trademarks, trade names, registered trademarks, or registered trade names are property of their respective holders. |
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