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Avatech Announces New Vice President of Marketing; Appointment Ensures Avatech Will Continue to Deliver Industry-Leading Marketing and Communications Programs.


BALTIMORE, Md. -- Avatech Solutions, Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
: AVSO AVSO Association of Voluntary Service Organisations .OB), the recognized leader in design and engineering technology for the manufacturing, building design and engineering markets, announced that Melody Craigmyle has been promoted to Vice President of Marketing. Melody has served Avatech since 1998, most recently in a Director of Corporate Communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise.  role. Her strategic guidance has enabled the company to smoothly navigate complicated initiatives such as integrating a number of separate companies through mergers and acquisitions, taking the company from a private to a public entity and rebranding. She will report to the President & COO, Scott Harris Several notable people have the name Scott Harris, including:
  • Scott Harris (footballer) - Association football player, currently contracted to Portsmouth F.C.
  • Scott Harris (radio journalist) - co-founder and executive producer of Between The Lines Radio Newsmagazine
.

Commented Harris, "As a result of Melody's efforts, Avatech has developed a strong brand image and continues to be considered by Autodesk and other major companies in our industry as a leader in marketing program development and delivery. This promotion demonstrates our confidence in Melody's capabilities and our commitment to marketing as a key to competitive differentiation and revenue generation."

Melody's responsibilities include managing Avatech's marketing, web presence, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , investor relations Investor relations

The process by which the corporation communicates with its investors.
 and internal communications for 16 locations, as well as strategic relationships with key partners Autodesk and Dassault. In her new role as Vice President of Marketing, Melody will work on strengthening the company's brand through the development of integrated communications plans and programs. Internal communications and improvements in communicating with employees, as well as investor relations will continue to be a top priority for her. As Avatech continues an aggressive growth strategy, Melody and her team will play a key role in the area of mergers & acquisitions - ensuring a smooth transition of those businesses to the Avatech brand and marketing penetration in new markets.

About Avatech Solutions

Avatech Solutions, Inc. (OTCBB: AVSO.OB) is the recognized leader in design and engineering technology with unparalleled expertise in CAD software, data management and process optimization for the manufacturing, engineering, building design and facilities management industries. Headquartered in Owings Mills, Maryland Owings Mills is an unincorporated community and a census-designated place in Baltimore County, Maryland, United States. The population was 20,193 at the 2000 census. Owings Mills is home to the northern terminus for the Baltimore Metro Subway and to Owings Mills Mall. , the company specializes in software integration, standards development and deployment, education and technical support. Avatech is one the largest integrators of Autodesk software worldwide and a leading provider of SMARTEAM PLM (Product Life cycle Management) A comprehensive information system that coordinates all aspects of a product from initial concept to its eventual retirement. Sometimes called the "digital backbone" of a product, it includes the requirements phase, analysis and design  solutions. The company serves 18,000 clients worldwide including the industry leaders from Fortune 500 and Engineering News Record's Top 100 00companies. Visit http://www.avatechsolutions.com for more information.

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Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 20, 2004
Words:389
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