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Avasoft Selects Leading Distributor Jack & Jill for Mid-Atlantic Region.


ROCKLIN, Calif. -- Avasoft, Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:AVAF), a purveyor (World-Wide Web) Purveyor - A World-Wide Web server for Windows NT and Windows 95 (when available).

http://process.com/.

E-mail: <info@process.com>.
 of a patented, innovative soft-serve ice cream system to the estimated $4.4 billion U.S. soft-serve marketplace, today announced it has selected Jack & Jill Ice Cream Company as one of its mid-Atlantic ice cream cartridge and dispenser distributors.

Established in 1929, Moorestown, New Jersey-based Jack & Jill is one of the largest ice cream distributors in the U.S. with more than 10,000 food service, retail and vending accounts throughout Pennsylvania, New Jersey, Delaware, Virginia and Washington D.C. Avasoft has recently launched national U.S. marketing operations and is preparing for the peak summer season.

"We are excited about the Avasoft System and pleased to offer it to our thousands of accounts," said John Corrao, vice-president of sales, Jack & Jill Ice Cream. "Based on preliminary input from the field, we expect Avasoft's premium ice cream and efficient, low-cost delivery system will prove quite popular and extend our market penetration Noun 1. market penetration - the extent to which a product is recognized and bought by customers in a particular market
penetration - the act of entering into or through something; "the penetration of upper management by women"
 throughout the region."

"Jack & Jill is a distribution powerhouse A fourth-generation language from Cognos that was introduced in the late 1970s for midrange computers. It supports both character-oriented, terminal-based applications as well as Windows clients. Applications developed under PowerHouse can be imported into Cognos' Axiant client/server environment.  in mid-Atlantic, a name synonymous with synonymous with
adjective equivalent to, the same as, identical to, similar to, identified with, equal to, tantamount to, interchangeable with, one and the same as
 ice cream," said Jim Wheeler, Avasoft chief executive officer. "Avasoft anticipates solid sales volume through Jack & Jill and we appreciate their confidence and enthusiasm."

For more information about Jack & Jill Ice Cream Company, please contact Jack & Jill at their corporate headquarters (856) 813-2300.

About Avasoft, Inc.

Headquartered in Rocklin, California Rocklin is a city in Placer County, California. It is a primarily residential community located north of Sacramento. It shares borders with Roseville, Loomis, and Lincoln. As of 2006, the city's population was estimated to be 50,920 people[1]. , Avasoft sells an innovative soft-serve ice cream system into an estimated $4.4 billion U.S. soft-serve ice cream marketplace. This patented system, for which it owns marketing rights in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , has earned widespread success in several European markets for the last five years.

This Avasoft system is comprised of two parts -- a portable metal dispenser machine and a plastic, single-use cartridge containing ice cream. The dispenser plunges the ice cream through the cartridge into a cone or serving container producing ice cream with the experience as soft-serve ice cream, but with the taste and texture more like traditional scooped ice cream. Unlike conventional soft-serve machines which are large, expensive to own and maintain, and require special cleaning procedures to minimize health risks, the Avasoft system is easily portable, inexpensive and completely sanitary sanitary /san·i·tary/ (san´i-tar?e) promoting or pertaining to health.

san·i·tar·y
adj.
1. Of or relating to health.

2.
 offering low cost of entry, guaranteed margins and minimal maintenance requirements. For more information and a video demonstration of the system, visit www.avasoft.com.

Avasoft is led by a highly experienced management team, with broad industry expertise, enabling the Company to leverage industry best practices and a strong network of professional contacts.

To receive public information, including press releases, SEC filings, profiles, investor kits, news alerts and other pertinent information, please click on the following link: http://www.b2i.us/irpass.asp?BzID=1493&to=ea&s=0

Forward Looking Statement

This news release includes forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 that are made pursuant to the safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. While these statements are made to convey to the public the company's progress, business opportunities and growth prospects, readers are cautioned that such forward-looking statements represent management's opinion. Whereas management believes such representations to be true and accurate based on information and data available to the company at this time, actual results may differ materially from those described. The company's operations and business prospects are always subject to risk and uncertainties. Important factors that may cause actual results to differ include without limitation: the Company's limited operational experience; ability to raise financing; market acceptance of the Company's ice cream products; dependence on suppliers and license partners; continued enforceability of patent rights; and competition. Many of these risk factors are set forth in the company's periodic findings with the U.S. Securities and Exchange Commission.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 20, 2007
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