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Avanade Picks Shoreline for 17 Site, Multinational IP Voice Deployment; Reflects Trend That Large Enterprises Are Switching To IP Voice.


Business Editors/High-Tech Writers

SUNNYVALE, Calif.--(BUSINESS WIRE)--March 5, 2001

Shoreline Communications, the leading provider of enterprise-class IP voice communication systems, today announced that Avanade Inc. has chosen Shoreline's award-winning IP voice communications system In telecommunication, a communications system is a collection of individual communications networks, transmission systems, relay stations, tributary stations, and data terminal equipment (DTE) usually capable of interconnection and interoperation to form an integrated whole.  to help manage its global convergence. Recent Phillips InfoTech study shows a significant number of large and small enterprises are looking beyond traditional voice and data network suppliers for their convergence.

Since its creation in March 2000, Avanade, a joint venture between Microsoft and Accenture (formerly known as Anderson Anderson, river, Canada
Anderson, river, c.465 mi (750 km) long, rising in several lakes in N central Northwest Territories, Canada. It meanders north and west before receiving the Carnwath River and flowing north to Liverpool Bay, an arm of the Arctic
 Consulting) has established 17 offices with over 1,000 professionals around the globe. Shoreline's IP voice communication system fits seamlessly into Avanade's distributed network and provides a flexible, powerful and future proof communication solution that was mandatory for Avanade's rapid expansion and global integration.

Avanade made a conscientious con·sci·en·tious  
adj.
1. Guided by or in accordance with the dictates of conscience; principled: a conscientious decision to speak out about injustice.

2.
 enterprise-wide decision to move away from the legacy PBX (Private Branch eXchange) An inhouse telephone switching system that interconnects telephone extensions to each other as well as to the outside telephone network (PSTN).  in favor of upon the side of; favorable to; for the advantage of.

See also: favor
 Shoreline's IP voice communications system for their global implementation. The first order was for 3000 users, representing current and future employees in more than 17 sites on five continents.

"The power, simplicity and compatibility with Windows 2000 provided by the Shoreline system fits well with our all Windows-based applications environment. We feel confident that Shoreline can meet both the current and future needs of our growing global organization," said Sean Jazayeri, chief information officer of Avanade Inc. "Shoreline offered us a reliable, scalable and easy-to-manage system with the best price, performance and potential."

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 a January 2001 study from The Phillips Group InfoTech, 17 percent of U.S. businesses began the implementation of IP LAN Telephony An IP telephony system that is contained within a local area network (LAN). See IP telephony and voice capable Ethernet switch.  in 2000, to replace their existing phone systems; that's 30 percent more than previously anticipated. Over the next five years shipments of this older generation legacy PBX equipment are projected to further decline while the market for IP LAN Telephony will increase by almost 90 percent per year.

Phillips also noted a "backlash" among large and small enterprises against traditional voice and data suppliers, and cited Shoreline's increased market share as a proof point. A few weeks earlier, The Yankee Group (the Yankee Group, Boston, MA, www.yankeegroup.com) A major market research, analysis and consulting firm founded in 1970 by Howard Anderson. It provides general consulting and strategic planning in the computer and communications field.  also released a report citing a substantial increase in IP PBX (Internet Protocol Private Branch eXchange) A telephone switch that supports voice over IP (VoIP). IP PBXs convert IP phone calls into traditional circuit-switched TDM connections for the PSTN.  and IP Centrex A telephone service in which an IP-based PBX is located in the telephone company's facilities. It connects to the customer via the LAN rather than by telephone wires. IP CENTREX offers voice over IP and other IP-based services as well as connectivity to the regular telephone system (PSTN).  port shipments. "Shoreline ranks third in systems shipped in the over 100- user market for phone systems that are using IP technology as the protocol of choice for their network architecture," per Yankee senior analyst Joseph Gagan.

"Our growing customer base coupled with recent independent forecasts proves that the demand for IP voice communications solutions is growing at a rapid pace," said John Fazio, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Shoreline Communications. "Our technology leadership has enabled us to quickly pull ahead of Avaya, Nortel and several other vendors in large system IP voice shipments. Unlike most other suppliers, hundreds of enterprises already use Shoreline's award-winning IP voice platform `enterprise-wide'."

About Shoreline's IP Voice Communications System

At the heart of the Shoreline system is the standards-based Distributed Internet Voice Architecture (DIVA), which uniquely distributes software call control intelligence across multiple local or remote locations, rather than centralizing cen·tral·ize  
v. cen·tral·ized, cen·tral·iz·ing, cen·tral·iz·es

v.tr.
1. To draw into or toward a center; consolidate.

2.
 it at the network core. DIVA gives companies a simple, modular approach to building a distributed, easily scalable IP voice communications system with no single point of failure. DIVA enables a customer to deploy a Shoreline system across virtually any number of sites, yet still manage all distributed resources as a single, integrated IP voice communications system. This greatly simplifies such normally complex configuration and administration tasks as adds, moves, and changes.

About Shoreline Communications

Shoreline Communications Inc. has been shipping IP voice communications since October 1998, with more than 40,000 IP voice ports installed. The award-winning Shoreline IP Voice Communications System is a platform based on Shoreline's Distributed Internet Voice Architecture (DIVA), designed to meet requirements of enterprise and emerging service provider customers for scalability, reliability, and manageability. In addition, the Shoreline system provides both a rich set of integrated voice services as well as standards-based interfaces to 3rd party voice applications that enhance personal and organizational productivity. For more information, visit www.goshoreline.com or call 877/80SHORE.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 5, 2001
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