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Avamar Announces Strategic Reseller and Service Partner Agreement with HP; New Avamar Axion Solution to be Resold and Supported by HP.


Business Editors/High-Tech Writers

IRVINE Irvine, town, Scotland
Irvine (ûr`vĭn), town (1991 pop. 32,507), North Ayrshire, SW Scotland, on the Irvine River estuary. Industries include iron and brass foundries. Other products are chemicals, electric goods, and clothing.
, Calif.--(BUSINESS WIRE)--Sept. 24, 2003

Included as Part of HP's Business Continuity Services for Managed Storage, Backup and Recovery; Avamar Named to HP Information Lifecycle

Management Partner Program

Avamar Technologies, Inc. a leading provider of innovative data protection solutions, today announced an agreement with HP, under which HP will resell re·sell  
tr.v. re·sold , re·sell·ing, re·sells
1. To sell again.

2. To sell (a product or service) to the public or to an end user, especially as an authorized dealer.
 and offer first level customer support for Avamar's Axion ax·i·on  
n.
A hypothetical boson having no charge or spin and small mass, proposed to explain the existence of certain symmetries of the strong nuclear force.



[axi(al) + -on1.]
(TM) technology as part of HP's Business Continuity Services for data back-up, replication In database management, the ability to keep distributed databases synchronized by routinely copying the entire database or subsets of the database to other servers in the network.

There are various replication methods.
 and recovery. With Avamar's Axion software for disk-based backup and restore, HP's Business Continuity Services provides fully integrated continuity solutions to assist customers with protecting and recovering their mission-critical data.

In conjunction with the agreement, Avamar is certifying several HP hardware configurations to support the needs of a wide range of customers -- from medium-sized business to large global enterprises. This integrated solution will feature industry-standard HP ProLiant DL320 servers and HP StorageWorks HP StorageWorks is an HP Portfolio of storage products, including online storage, nearline storage, storage networking , archiving, and storage software.

The product line up includes: Disk arrays
 Modular SAN Array 1000 as the preferred platform to run the new Axion for HP StorageWorks software. Axion for HP StorageWorks software will be available both from HP and directly from Avamar.

The combination of both companies' solutions offers enterprise customers higher data continuity and improved economics provided by the unique efficiency and performance of Axion software with the security and safety of an HP supported and, if desired, operated, solution. The integrated managed storage service offerings enable customers to take advantage of Axion's ability to back up full copies of primary data using less than 10 percent of typical storage resources and less than 1 percent of normal network capacity, while automatically transferring all backup data offsite to secure HP storage devices. This benefit is of particular value to distributed enterprises struggling to centrally manage and protect critical data at remote offices.

"Most larger enterprises have data protection issues that extend beyond the data center. In fact, the remote or regional offices are the most vulnerable since they often have little IT expertise on hand. The massive data reduction aspects of the Axion technology, in conjunction with HP's strong global consulting and services, and strong storage offerings, now offers global customers an excellent choice," said Arun Taneja, founder and consulting analyst, Taneja Group.

Janae Lee, Avamar VP of Business Development, summarized the purpose of the agreement, saying: "IT and storage executives understand the unique business value that Avamar Axion delivers by eliminating the massive data redundancy Writing data to two or more locations for backup and data recovery. For example, data can be stored on two or more disks or disk and tape or disk and the Internet. See disk redundancy and data recovery.  created by traditional tape-based backup software See backup program.

(tool, software) backup software - Software for doing a backup, often included as part of the operating system.

Backup software should provide ways to specify what files get backed up and to where.
, but customers have been insistent in·sis·tent  
adj.
1. Firm in asserting a demand or an opinion; unyielding.

2. Demanding attention or a response: insistent hunger.

3.
 that they need a solution that is tightly integrated into their existing IT infrastructure. This relationship with HP directly satisfies this requirement."

"HP is pleased to include Avamar as part of our managed storage solution and backup and recovery services portfolio," said John Zannos, manager of business development for HP Business Continuity Services. "HP's Business Continuity Services and hardware combined with Avamar's Axion technology enhances the ability of businesses to maintain 100 percent of their backup data online, enabling quicker recovery and restore of customers' mission-critical data."

In a complementary HP announcement made on September 17, 2003, Avamar was named as an initial partner to the new HP Information Lifecycle Management Information Lifecycle Management refers to a wide-ranging set of strategies for administering storage systems on computing devices. Specifically, four categories of storage strategies may be considered under the auspices of ILM.  (ILM) partner program. HP became the first storage and server vendor to articulate articulate /ar·tic·u·late/ (ahr-tik´u-lat)
1. to pronounce clearly and distinctly.

2. to make speech sounds by manipulation of the vocal organs.

3. to express in coherent verbal form.

4.
 a comprehensive ILM initiative for the active management of data -- from creation to deletion deletion /de·le·tion/ (de-le´shun) in genetics, loss of genetic material from a chromosome.

de·le·tion
n.
Loss, as from mutation, of one or more nucleotides from a chromosome.
 -- based on changing application and business needs. HP's ILM solutions, delivered by HP in concert with strategic partners like Avamar, increase the ability of businesses to respond to change by actively controlling data, assisting end users to meet stringent retention requirements and tapping into the value of reference information.

Integrated solutions from Avamar and HP are planned to be available from HP beginning in October.

About Avamar

Avamar is leading a new wave of innovative solutions that deliver increased value for data backup, restore and disaster recovery. Founded in Irvine, California Irvine is an incorporated city in Orange County, California, United States. It is a planned city, mainly developed by the Irvine Company since the 1960s. Formally incorporated on December 28 1971, the 69.7 square mile (180.5 km²) city has a population of 202,079 (as of 2007). , in 1999, Avamar provides enterprises with data management solutions to control the information explosion. Avamar Axion is a scalable solution that provides online accessibility, while storing and protecting data with maximum efficiency. For additional information on Avamar, go to: www.avamar.com.
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Publication:Business Wire
Date:Sep 24, 2003
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