Availability and Reliability Top of the Wishlist When Selecting a Wireless Broadband Provider.DUBLIN Dublin, city, Republic of Ireland Dublin, Irish Baile Átha Cliath, county borough (1991 pop. 915,516), Leinster, capital of the Republic of Ireland, on Dublin Bay at the mouth of the Liffey River. , Ireland Ireland, Irish Eire (âr`ə) [to it are related the poetic Erin and perhaps the Latin Hibernia], island, 32,598 sq mi (84,429 sq km), second largest of the British Isles. -- Research and Markets (http://www.researchandmarkets.com/reports/c54591) has announced the addition of "End-Users Prefer WiMAX (World Interoperability for Microwave Access, Inc., www.wimaxforum.org) An organization founded in 2001 that promotes the IEEE 802.16 wireless broadband standard and provides certification for devices for compliant devices. !" to their offering. The information for this report is the result of a survey conducted February February: see month. of 2007 with our Technology Adoption Panel (TAP). The purpose of the survey was to see what attributes respondents In the context of marketing research, a representative sample drawn from a larger population of people from whom information is collected and used to develop or confirm marketing strategy. look for when selecting a wireless broadband High-speed wireless transmission of data. What is "high" speed is always a changing number. Wireless systems are typically slower than land-based, wireline networks. In the past, wireless broadband started at 250 Kbps, whereas land-based broadband was generally considered to start at T1 data provider, their interest in bundling wireless broadband with their existing home broadband service See broadband and broadband service provider. , and their preference for different wireless broadband services. Some of the key survey findings are as follows: * 65.5% of all respondents have experience with wireless broadband services. * Top two attributes when selecting a wireless broadband provider were availability and reliability. * Over 50% of respondents would change their current home broadband broadband Term describing the radiation from a source that produces a broad, continuous spectrum of frequencies (contrasted with a laser, which produces a single frequency or very narrow range of frequencies). provider for one that bundles wireless with a home broadband service. * In a head-to-head head-to-head adv. & adj. 1. In direct confrontation or conflict at close quarters: The two brothers went at it head-to-head. It was a head-to-head contest all the way. 2. comparison respondents indicated a significant preference for WiMAX over cellular data and Wi-Fi (WIreless-FIdelity) A logo from the Wi-Fi Alliance that certifies network devices comply with the IEEE 802.11 wireless Ethernet standards. In the early 2000s, Wi-Fi/802.11 became widely used (initially 802.11b, then 802. services. * Respondents' interest in cellular data dramatically decreased when presented with pricing. The data in report is segmented by users' experience with wireless broadband services and attitudes toward technology. Service comparisons for this report were based on laptop Same as laptop computer. laptop - portable computer data services, not cell phone based Internet access See how to access the Internet. . Executive Summary Introduction Methodology Current Experience with Wireless Broadband Wireless Broadband Selection Criteria Wireless Broadband Preference Conclusion Related Reports Appendix List of Tables Table 1. Access Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the in Public Using Wireless Connection, by Attitude towards Technology Table 2. Attributes Used to Select a Wireless Internet Provider Internet provider - Internet Service Provider , by Experience with Wireless Internet Table 3. Attributes Used to Select a Wireless Internet Provider, by Attitude towards Technology Table 4. Most Important Attribute (1) In relational database management, a field within a record. (2) In object technology, a single element of data. See instance attribute and static attribute. when Selecting a Wireless Internet Provider, by Experience with Wireless Internet Table 5. Most Important Attribute when Selecting a Wireless Internet Provider, by Attitude towards Technology Table 6. Willingness to Switch Current Broadband Provider for One that Includes Wireless Access, by Experience with Wireless Internet Table 7. Willingness to Switch Current Broadband Provider for One that Includes Wireless Access, by Attitude towards Technology Table 8. Would Pay $5-$10/Month to Current Broadband Provider for Wireless Access, by Experience with Wireless Internet Table 9. Would Pay $5-$10/Month to Current Broadband Provider for Wireless Access, by Attitude towards Technology Table 10. Interest in Connecting Multiple Devices to Wireless Internet Service, by Experience with Wireless Internet Table 11. Interest in Connecting Multiple Devices to Wireless Internet Service, by Attitude towards Technology Table 12. Interest in Cellular Internet without Consider Price and Usage, by Experience with Wireless Table 13. Interest in Cellular Internet without Consider Price and Usage, by Attitude Towards Technology Table 14. Interest in Wi-Fi Internet without Considering Price and Usage, by Experience with Wireless Table 15. Interest in Wi-Fi Internet without Considering Price and Usage, by Attitude toward Technology Table 16. Interest in WiMAX without Considering Price and Usage, by Experience with Wireless Table 17. Interest in WiMAX without Considering Price and Usage, by Attitude toward Technology Table 18. Service Preference when Choosing between Cellular, Wi-Fi, and WiMAX, by Experience with Wireless Table 19. Service Preference when Choosing between Cellular, Wi-Fi, and WiMAX, by Attitude towards Technology Table 20. Interest in Cellular Internet when Considering Price and Usage, by Experience with Wireless Table 21. Interest in Cellular Internet when Considering Price and Usage, by Attitude towards Technology Table 22. Interest in Wi-Fi Internet when Considering Price and Usage, by Experience with Price Table 23. Interest in Wi-Fi Internet when Considering Price and Usage, by Attitude towards Technology Table 24. Interest in WiMAX when Considering Price and Usage, by Experience with Wireless Table 25. Interest in WiMAX when Considering Price and Usage, by Attitude toward Technology Table 26. Comparison between Respondents' Interest in Service with and without Price/Usage Information List of Figures Figure 1. Respondents' Interest in WiMAX, Cellular Data, and Wi-Fi Services, without Pricing or Usage Information Figure 2. Access Internet in Public Using Wireless Connection Figure 3. Wireless Devices Used for Internet Access Figure 4. Past Reasons for Being Discouraged dis·cour·age tr.v. dis·cour·aged, dis·cour·ag·ing, dis·cour·ag·es 1. To deprive of confidence, hope, or spirit. 2. To hamper by discouraging; deter. 3. from Using Wireless Internet Figure 5. Why Respondents Have Not Connected to the Internet in Public via Wireless Figure 6. Attributes Used to Select a Wireless Internet Provider Figure 7. Most Important Attribute when Selecting a Wireless Internet Provider Figure 8. Willingness to Switch Current Broadband Provider for One that Includes Wireless Access Figure 9. Would Pay $5-$10/Month to Current Broadband Provider for Wireless Access Figure 10. Interest in Connecting Multiple Devices to Wireless Internet Service Figure 11. Preferred Method of Pricing Figure 12. Interest in Cellular Internet without Considering Price and Usage Figure 13. Interest in Wi-Fi Internet without Considering Price and Usage Figure 14. Interest in WiMAX without Considering Price and Usage Figure 15. Service Preference when Choosing between Cellular, Wi-Fi, and WiMAX Figure 16. Interest in Cellular Internet when Considering Price and Usage Figure 17. Interest in Wi-Fi Internet when Considering Price and Usage Figure 18. Interest in WiMAX when Considering Price and Usage Figure 19. TAP Survey Respondents' Primary Way of Connecting to the Internet Figure 20. How TAP Survey Respondents Identify Their Attitude towards Technology Figure 21. TAP Survey Gender Figure 22. TAP Survey Respondents' Marital Status marital status, n the legal standing of a person in regard to his or her marriage state. Figure 23. TAP Survey Respondents about Type of People They Live With Figure 24. TAP Survey Respondents' Level of Education Figure 25. TAP Survey Respondents' Age Figure 26.TAP Survey Respondents' Annual Household Income For more information visit http://www.researchandmarkets.com/reports/c54591 |
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