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Automotive E-market Revolutionizes Industry.


The largest North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 automotive manufacturers -- General Motors, Ford and DaimlerChrysler -- have set the wheels in motion to create a business-to-business (B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
) electronic marketplace that will unite and revolutionize the entire automotive industry The automotive industry is the industry involved in the design, development, manufacture, marketing, and sale of motor vehicles. In 2006, more than 69 million motor vehicles, including cars and commercial vehicles were produced worldwide.  and serve as an example to the rest of the business world. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Tom O'Brien Tom O’Brien or Thomas O’Brien may refer to:
  • Tom O'Brien (UK politician) (1900–1970), British trade unionist and Member of Parliament
  • Tom O'Brien (19th century baseball player) (1860–1921), a 19th century baseball player
 of PriceWaterhouseCoopers' automotive practice, the message is simple: plan now or risk falling behind.

Electronic marketplaces, or e-markets, are providing a great opportunity to industry verticals -- participants in the same supply chain -- by mediating transactions among businesses and offering value-added services to their members. In the automotive world, the upcoming online trade exchange will reinvent re·in·vent  
tr.v. re·in·vent·ed, re·in·vent·ing, re·in·vents
1. To make over completely: "She reinvented Indian cooking to fit a Western kitchen and a Western larder" 
, electrify e·lec·tri·fy  
tr.v. e·lec·tri·fied, e·lec·tri·fy·ing, e·lec·tri·fies
1. To produce electric charge on or in (a conductor).

2.
a.
 and streamline an everchanging supply chain that is almost a century old.

"As the need to boost shareholder value increases, the industry will experience a substantial facelift," says O'Brien. "Original Equipment Manufacturers (OEMs) will step away from their traditional manufacturing role to become what we have termed VBOs -- Vehicle Brand Owners -- focusing largely on consumer satisfaction and brand management. This will allow suppliers to fill in the gaps in manufacturing.

O'Brien explains that the time is right for companies to establish their place in the new buying system. "The competitive advantage is speed," he says. "As we turn to e-procurement, a company must know where its strengths lie and how quickly it can bring those skills to market." According to industry analysts, the revolutionary importance of the new automotive e-market lies in its ability to force automotive suppliers, manufacturers and retailers to reconsider their positioning the industry. "Although the Web is a catalyst for change, it should not be considered an end in itself," says O'Brien. "Automotive companies worldwide have been reassessing industry relationships, core competencies and the areas in which they could thrive -- the new Web-purchasing system is simply quickening their pace."
COPYRIGHT 2000 Society of Management Accountants of Canada
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000 Gale, Cengage Learning. All rights reserved.

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Publication:CMA Management
Article Type:Brief Article
Geographic Code:1USA
Date:Jun 1, 2000
Words:298
Previous Article:Banks go to Battle for Internet Customers.
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