Automobile Rental and Leasing Business dependent on the general state of the US Economy says latest Industry Profile.

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c35847) has announced the addition of Automobile Rental and Leasing - Industry Profile to their offering.

Brief Excerpt from Industry Overview Chapter:

"The auto rental and leasing industry in the US includes 5,000 companies with combined annual revenue of about $30 billion. The industry is highly concentrated at the top, with the 20 largest companies accounting for 80 percent of industry revenue, including Enterprise; Hertz (a unit of Ford); Ryder; Avis (a unit of Cendant); Vanguard; U-Haul; and Dollar Thrifty. About 200 companies have annual revenue over $10 million.

The industry depends highly on the general state of the US economy because most customers are business or vacation/leisure travelers, whose numbers can rapidly fall during an economic slowdown.

The big companies have economies of scale in acquiring vehicles and customers. Small companies typically operate a single rental location, but can compete effectively with larger companies by providing better service, alternative products, or lower prices. Individual rental locations typically have annual revenue of about $1 million and eight employees, but may have revenue over $10 million and 200 employees. Revenue per employee ranges from $100,000 at a small location to $200,000 at a large one.

COMPETITIVE LANDSCAPE

PRODUCTS, OPERATIONS & TECHNOLOGY

Operations are similar for car, truck, or specialty vehicle rental operations. A typical car rental operation has to acquire, maintain, clean, fuel, and repair cars, and dispose of older cars, and must operate a reservation system to acquire customers. Operations' efficiency is crucial for profitability because the value of the asset being rented is high."

This easy-to-use, quarterly industry profiles provide you with the industry analysis you need to better understand any particular business. The author synthesizes information from hundreds of sources into an easy to digest format, giving you invaluable information about your target market, highlighting critical industry statistics and issues, changes that have taken place since the last quarterly update and key concerns that can have negative or positive impacts on investments. Utilizing the financial and forecasting data while simultaneously learning from educational business overviews can help you and your customers plan more effectively and invest wisely.

These industry reports will educate your sales team on critical industry trends in target markets, empowering them to create more strategic proposals. These industry reports are also essential for professional organizations that want make savvy, educated business decisions. The author provides industry reports that are simple to use and help you understand the most important facets of industry trends and developments.

For more information visit http://www.researchandmarkets.com/reports/c35847