Autobytel Launches LeadCall Program.Live Call Program Offers Critical Time-Saving Service and Improved Online Lead Conversion Rates for Dealers IRVINE, Calif. -- Autobytel Inc. (Nasdaq:ABTL ABTL Association Belge des Technologues de Laboratoire ), a leading automotive marketing services company, today announced the addition of Autobytel LeadCall to its catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. of innovative dealer marketing services that help dealers sell more cars. Launching in August, Autobytel LeadCall is a live call program customized to set in-dealership 'VIP' appointments and to score each customer's "readiness to buy." The new program, which is the latest effort in Autobytel's continuing commitment to deliver innovation and real-world value to its dealer base, can increase closing ratios by efficiently moving Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the customers offline and into the dealership for appointments. Designed to reduce dealership labor costs, while providing a quality customer experience for online car buyers, Autobytel LeadCall offers dealers a better way of managing and following up on online leads, the number of which have increased dramatically since 2001. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. NADA, average monthly dealer web inquiries skyrocketed from 96 in 2001 to 320 in 2006, an increase of 300 percent.1 Studies show that dealers who are able to rise to the challenge of handling an increasing amount of leads often have an easier time of converting these leads to sales. R.L. Polk & Co. recently found that 68 percent of new-car buyers who received a response to an online request purchased a car from the responding dealer.2 "In these challenging times, Autobytel is pleased to be able to offer dealers a customized and cost-effective live call solution to the problem of having too many leads, and not enough personnel," said Mark Garms, Autobytel's senior vice president, Dealer Operations and Strategy. "By removing one of the most time-consuming and frustrating frus·trate tr.v. frus·trat·ed, frus·trat·ing, frus·trates 1. a. To prevent from accomplishing a purpose or fulfilling a desire; thwart: aspects of the sales process A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation. - getting the customer into the dealership - Autobytel LeadCall can free up sales staff to spend less time scheduling appointments and more time converting sales." Because customers can be difficult to reach, Autobytel's LeadCall program supplements the dealership's initial follow-up process with eight live call attempts over a three-day period. The trained Autobytel LeadCall specialists only interact with customers on a "live" basis - no messages are ever left - and focus on setting in-dealership VIP appointments. After an appointment is confirmed, fax and email updates are sent to the dealership detailing each customer's specific needs, scoring the lead in terms of "buy readiness" and providing an action plan summary that states what the customer is hoping to accomplish. Whether it's scheduling a test drive or getting an appraisal for a trade-in, the sales staff will be prepared for each customer and able to customize his or her service. In addition, dealers will receive monthly summary reports and be able to measure increases in contact rates to help determine their return on investment. Autobytel LeadCall's pilot program ran from May through July 2008 and was met with glowing reviews by dealers: "The best thing about this program is that I didn't have to do anything except provide Autobytel LeadCall with my dealership business hours BUSINESS HOURS. The time of the day during which business is transacted. In respect to the time of presentment and demand of bills and notes, business hours generally range through the whole day down to the hours of rest in the evening, except when the paper is payable it a bank or by a ," said Patrick Coyle Patrick Coyle has worked in the interactive design industry creating award-winning CD-ROMs and websites for a variety of clients. He established and built the design department of the Razorfish: Boston office, and has been Design Director there for 2.5 years. , corporate internet director, Andy Mohr Group. "Autobytel LeadCall is a turn-key personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. contact solution that has helped me build better customer relationships and sell more cars." "The Autobytel LeadCall Specialist turned my Internet leads into appointments so I could spend my time turning appointments into sales," said Eric Davis Eric Davis may refer to:
About Autobytel Inc. Since launching the first car-buying website in 1995, Autobytel Inc.'s (Nasdaq:ABTL) mission has been to empower empower verb To encourage or provide a person with the means or information to become involved in solving his/her own problems automotive consumers with the tools and information they need to make smart, well-informed vehicle purchasing and ownership decisions. The company has helped millions of car shoppers and generated billions of dollars in car sales for dealers. Today, the company's innovative, consumer-driven flagship site, MyRide.com, expands the company's mission across the automotive purchase and ownership life cycle. As the first vertical search experience for the automotive marketplace, MyRide.com is designed to help Internet-savvy consumers FIND, SEE, BUY and LEARN anything automotive and BELONG to a diverse community of people who have similar automotive interests. By providing a convenient and comprehensive automotive consumer experience across the purchase and ownership lifecycle, Autobytel provides new value and touch-points for automotive marketers. Through MyRide.com and Autobytel's marketing network, the company connects dealerships with a steady, diverse stream of motivated mo·ti·vate tr.v. mo·ti·vat·ed, mo·ti·vat·ing, mo·ti·vates To provide with an incentive; move to action; impel. mo , serious shoppers, while providing both dealers and manufacturers with precision-targeted brand and product marketing opportunities. The company's advanced web-based advertising and marketing programs also help dealers and manufacturers build relationships with customers, as well as help them to efficiently manage and convert online business. 1 NADA '2006 Dealership Internet Survey' as cited in Internet Retailer May 2007 2 R. L. Polk Robert Lane Polk ( ? - ? ) was an American compiler of facts and publisher of directories. He began in the 19th century. His company still exists in 2007. R. L. Polk city directories are valuable tools for researchers. External links
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