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Autobytel Announces Most Requested Cars for First Quarter: Accord, Altima, Camry, Civic and Silverado Top List.

Business Editors/Automotive Writers

IRVINE, Calif.--(BUSINESS WIRE)--April 14, 2003

New Models/Redesigns Score Big With Online Car Buyers;

Passenger Cars Easily Outpace Trucks

Autobytel Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: ABTL ABTL Association Belge des Technologues de Laboratoire ), the Internet's largest new car buying service, today announced the vehicles that were requested most by the company's online car buyers during the first sales quarter of 2003, shedding light on several unfolding online buying trends. New models and enhancements, for example, made a big splash Big Splash could refer to:
  • Big Splash, a water theme park in Singapore
  • The Big Splash (book), (1990) by Louis A. Frank and Patrick Huyghe
 with Internet buyers, while passenger cars, in general, are shaping up to be significantly more popular than trucks/SUVs. The announcements signal the front runners in the race for the 2003 Autobytel Consumer Choice Awards(TM), which will be determined at the end of the sales year based on Purchase Request data(1) collected by Autobytel on a quarterly basis.

Internet Sales Strong Despite Industry Downturn

The first quarter highlighted many key differences between online car buyers and traditional buyers. First and foremost, despite the well publicized pre-war and wartime industry downturn, online auto shoppers are still shopping -- and buying -- at a brisk pace. One out of three of all U.S. Internet users visited an auto site in February(2). During that month -- one of the worst for the industry in five years -- visits to Autobytel websites rose 95%(3) year over year. And, as industry car sales dropped 4.4% in the first quarter year over year, the number of sales generated for dealers through Autobytel held steady(4).

Chevrolet Silverado, Honda Accord The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
, Honda Civic The Honda Civic is a compact car manufactured by Honda. It was introduced in July 1972 as a two-door coupe, followed by a three-door hatchback version that September. With the transverse engine placement of its 1169 cc engine and front-wheel drive, like the British Mini, the , Nissan Altima
For the Final Fantasy Tactics character, see Altima (Final Fantasy Tactics).


The Altima (pronounced ALL-timah) is a mid-size car (formerly compact) currently being manufactured by the Japanese automaker Nissan, and is arguably a continuation of the
 and Toyota Camry The Toyota Camry is a mid-size sedan assembled by Toyota in Georgetown, Kentucky; Altona, Victoria, Guangzhou, China and the original factory in Toyota City, Japan. In some markets, the top range Camry models are seen as executive cars. (5) Are Most Requested Vehicles by Online Buyers

The Nissan Altima, the 2002 Overall Consumer Choice winner, is once again in the running for top honors. The redesigned Honda Accord has also emerged as a very popular contender, as have the recently redesigned Camry and the upgraded Silverado. This preference for new or redesigned models (the Altima underwent a dramatic redesign in 2002) suggests that online consumers are responding very favorably to enhancements made by the automakers to boost top-selling vehicles.

Cadillac, Ford, Hummer, Infiniti, MINI, Volvo(5) Reap Big Gains in Online Vehicle Purchase Requests

The front-runners in the year-over-year growth category underscore the attractiveness of new model enhancements in the first quarter. Four out of the top six brands that achieved the biggest percentage gains in online vehicle Purchase Requests in the first quarter feature popular new models: the Hummer H2, Infiniti G Infiniti G refers to entry-level automobiles in Nissan's Infiniti marque, which use the letter "G" as a model identifier:
  • Infiniti G20, produced 1991–1996 and 1999–2002; North American rename of Nissan Primera
35, MINI Cooper and Volvo XC90. Cadillac's inclusion is notable in that the brand was last year's winner in this category -- and is thus fighting its own 2002 success, so to speak, to rank among the biggest gainers.

New Models and Redesigns Well Received Across Categories

The Internet shopper's responsiveness to new vehicle designs and features plays out across several categories. In the compact category, for example, the Toyota Matrix The Toyota Matrix or called Corolla Matrix is a compact hatchback manufactured by Toyota in Cambridge, Ontario, Canada and sold in North America.

The Matrix is the Toyota version of a joint venture between Toyota and General Motors; the GM version is the Pontiac
 and Pontiac Vibe The Pontiac Vibe is a car produced in Fremont, California, in the United States by NUMMI (New United Motor Manufacturing, Inc), a joint venture between General Motors and Toyota.  are giving traditional leaders Toyota Corolla The Toyota Corolla is a compact car produced by the Japanese automaker Toyota, which has become very popular throughout the world since the nameplate was first introduced in 1966. In 1997, the Corolla became the bestselling car in the world, with over 30 million sold as of 2007. , Volkswagen New Beetle The Volkswagen New Beetle is a compact car introduced by Volkswagen in 1998, drawing heavily on the design cues of the original Beetle. Based on a Volkswagen Golf, the "retro" design proved to be more successful in some markets than in others.  and Chevrolet Cavalier a run for their money. The new Volvo XC90 and Acura MDX The Acura MDX (Honda MDX in Japan and Australia) is a mid-size luxury crossover SUV produced by the Japanese automaker Acura since the 2001 model year. The MDX is the first crossover SUV to have third-row seating. It is built by Honda of Canada Manufacturing Ltd. , meanwhile, ranked among the five most requested luxury vehicles.

GM, Ford and Dodge Still Rule Truck Category

A quick look at the overall Q1 sales leaders reveals that online shoppers are making some very different buying decisions than their traditional counterparts, with a pronounced online trend toward passenger cars (more below). In the truck category, however, online and offline shoppers are closely aligned in their preference for domestic trucks over import trucks -- with traditional favorites Ford F-150 and Chevy Silverado dueling it out, once again, for top honors. Overall, only one import, the Toyota Tacoma The Toyota Tacoma is a compact pickup truck manufactured by the Toyota Motor Company since 1995. It is essentially the Toyota Hilux modified and rebadged for North America. The second-generation Tacoma was Motor Trend Magazine's Truck of the Year for 2005. , ranked among Autobytel's 10 most requested trucks.

Passenger Cars Outpace SUVs

A particularly interesting finding this quarter is the relative popularity of passenger cars over trucks/SUVs among online shoppers. During the first quarter, nearly 70% of the sales volume driven by the five top-selling vehicles in America was attributable to trucks -- yet trucks only represented 23% of the order volume generated by Autobytel's top five vehicles. (Fifty-eight percent of the sales volume for the top 10 sellers in America was driven by trucks -- vs. only 38% for Autobytel's 10 most requested vehicles.)

New SUV Incentives Make Late-Model SUVs Affordable -- and Popular

Used SUVs are scoring big on the Internet, as aggressive Big 3 incentives on new trucks and SUVs cause their late-model counterparts to depreciate depreciate v. in accounting, to reduce the value of an asset each year theoretically on the basis that the assets (such as equipment, vehicles or structures) will eventually become obsolete, worn out and of little value. (See: depreciation)  -- often markedly -- resulting in good values for buyers. Three of the top five used vehicle model/years are Big 3 SUVs (six out of the top 10 overall) -- this in a category traditionally dominated online by import sedans. Notably, five of Autobytel's top 10 most popular used vehicle model/years are Fords.

Civic Hybrid and Jetta TDI TDI - Transport Driver Interface  Illustrate Consumer Preference for Fuel-Efficient Versions of Popular Models

Around the New Year, as war jitters jitters 'Butterflies' Psychology An episode of nervousness or anxiety that often precedes a public event; jitters is a type of performance anxiety which may affect actors in a stage production–stage fright or soloist musicians; it may respond to anxiolytics  heightened and gas prices skyrocketed, research activity on the Autobytel websites concerning information about fuel-efficient vehicles (including hybrid vehicle For other types of "Hybrid Transportation", see .

A hybrid vehicle (HV) is a vehicle that uses two or more distinct power sources to propel the vehicle such as:
 research) rose dramatically -- and has not fallen since. (Autobytel's online Fuel Economy Guide was a particularly popular site destination during this period.) This heightened interest in fuel-efficiency among Autobytel shoppers is translating into big year-over-year gains in Purchase Requests for hybrid vehicles -- with Purchase Requests up 58%, for example, for the Toyota Prius. Yet despite strong first-quarter showings, both the Prius and the Honda Insight are losing online market share to the Honda Civic Hybrid

Main article: Honda Civic
The Honda Civic Hybrid is a hybrid version of the Honda Civic sedan.

For the 2003 model of the Civic, Honda added a continuously variable transmission and an Integrated Motor Assist hybrid system similar to
 -- which was the dominant force behind the Autobytel Q1 hybrid spike.

The Civic's strong showing supports a recent Autobytel website survey that reported a strong consumer preference for hybrid versions of currently popular models. The survey, coupled with significant online interest in hybrids, suggests that a significant rise in U.S. hybrid sales (already up 50% industry-wide in Q1) may be just around the corner, as major automakers prepare to roll out hybrid-powered versions of several of their established, popular models. Ford has plans to introduce the Escape Hybrid later this year, and GM is developing hybrid versions of the Chevy Malibu sedan (for 2006) and the Equinox equinox (ē`kwĭnŏks), either of two points on the celestial sphere where the ecliptic and the celestial equator intersect. The vernal equinox, also known as "the first point of Aries," is the point at which the sun appears to cross the  (for 2007). An advanced hybrid system will be available in the Saturn VUE beginning in 2005. Lexus plans to unveil the first luxury-branded hybrid, the RX330, in 2005.

The popularity of the diesel Volkswagen Jetta TDI (49 mph/hwy), another big year-over-year mover in Autobytel's fuel economy category, further confirms consumers' willingness to adopt non-traditional, fuel-efficient options of popular models. It may also signal revived interest in diesel-powered vehicles.


           2003 Q1 Autobytel Consumer Choice Awards Leaders
        (Listed alphabetically, not by Purchase Request volume)

Overall Most Requested New Vehicles

  Chevrolet Silverado
  Honda Accord
  Honda Civic
  Nissan Altima
  Toyota Camry

Overall Increase Vehicle Requests Q1 2002 - Q1 2003

  Cadillac
  Ford
  Hummer
  Infiniti
  MINI

Overall Most Requested Used Vehicles

  2000 Ford Explorer
  2002 Ford Explorer
  1999 Honda Accord
  2000 Honda Accord
  2000 Jeep Grand Cherokee

Most Requested New Passenger Cars

  BMW 3 Series
  Honda Accord
  Nissan Altima
  Toyota Camry
  Volkswagen Jetta Sedan

Most Requested New Trucks

  Chevrolet Silverado
  Dodge Ram
  Ford F-150
  GMC Sierra
  Toyota Tacoma

Most Requested New Sports Cars

  Acura 3.2CL
  Ford Mustang
  Infiniti G35MINI Cooper
  Nissan 350Z

Most Requested New Luxury Cars

  Acura MDX
  Cadillac Escalade
  Lexus ES
  Mercedes-Benz E
  Volvo XC90

Most Requested New Economy Cars

  Chevrolet Cavalier
  Pontiac Vibe
  Toyota Corolla
  Toyota Matrix
  Volkswagen New Beetle

Most Requested New Minivans

  Chrysler Town & Country
  Dodge Caravan
  Dodge Grand Caravan
  Honda Odyssey
  Toyota Sienna

Most Requested Fuel Economy Vehicles

  Honda Civic Hybrid
  Toyota ECHO
  Toyota Prius
  Volkswagen Jetta (TDI)
  Volkswagen Jetta Wagon (TDI)



About Autobytel Inc.

Autobytel Inc. (NASDAQ: ABTL), a leading Internet automotive marketing services company, helps retailers sell cars and manufacturers build brands through marketing, advertising and CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  (customer relationship management) programs. The company owns and operates the automotive websites Autobytel.com, Autoweb.com, Carsmart.com and popular automotive research center, AutoSite.com, as well as AIC AIC Association des Infermières Canadiennes.  (Automotive Information Center), a leading provider of automotive marketing data and technology. Autobytel Inc. is the Internet's largest new-car buying service and, in 2002, generated over a billion dollars a month in car sales for dealers through its services. Autobytel Inc. is also among the largest syndicated car-buying content networks, reaching millions of unique visitors as they are making their vehicle buying decisions. Autobytel Inc. content and technology has potential exposure to over 94 percent of the active Digital Media Universe(6).

Notes:

(1) Online car buyers submit vehicle Purchase Requests through Autobytel to local dealers, once they intend to buy a specific vehicle. The 2003 Autobytel Consumer Choice Awards will be based on the volume of vehicle Purchase Requests submitted (with an intent to buy) by online shoppers through Autobytel's network throughout the sales year.

(2) comScore Media Metrix Press Release 3/20/2003.

(3) Year-over-year in January '03, Nielsen/NetRatings.

(4) As measured by Autobytel surveys.

(5) Vehicles listed in alphabetical order -- either by model or brand name. They are NOT ranked according to Purchase Request volume.

(6) Nielsen/NetRatings Q4 2002 Digital Media Universe Report (Autobytel Inc. is the unduplicated audience of the Autobytel, Autoweb.com, CarSmart and Autosite.com Brands. Autobytel Inc. provides content to the Yahoo!, AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services.  and MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory).  portals and various automotive manufacturers' sites. The unduplicated audience of these Brands has an active reach of over 94 percent of the Digital Media Universe.)
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 14, 2003
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