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Auto Data Network Announces Closing of Avenida Acquisition.


Business Editors/Automotive Writers/High-Tech Writers

TUNBRIDGE WELLS, U.K.--(BUSINESS WIRE)--July 23, 2003

Auto Data Network Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
: ADNW), a provider of software and real time data services to the automotive industry, today announced the closing of its acquisition of Avenida Technologies Limited.

The Company noted that "Avenida's ability to link different software systems significantly enhances ADN's product offering, increases its target customer base and positions the company at the forefront of automotive software development."

Avenida Technologies Limited, based in Coventry, UK, develops software to address the most pressing challenges of the automotive industry - issues such as the coordination of activities between manufacturers and dealers, information exchange between suppliers and manufacturer, reducing costs to stay competitive and increasing customer retention. Avenida software accelerates the flow of information throughout an organization by removing the barriers between applications, data stores and network platforms, so increasing its efficiency. Furthermore, Avenida takes these benefits outside the enterprise by pushing its technology boundaries to include selected trading partners and customers. Avenida reduces data-management costs while ensuring data is accurate and up-to-date, regardless of its location.

Avenida's software connects existing, legacy systems to those of trading partners using the latest XML XML
 in full Extensible Markup Language.

Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations.
 standards and 'rules based' processing. Using Avenida, businesses benefit from the centralization and sharing of the critical business services, processes, messages, and vocabularies that make up the transactions exchanged between trading partners. Avenida offers an Internet-based solution to reflect the increasingly distributed nature of the automotive industry. Streamlined business information is able to flow between dealerships, manufacturers, aftermarket service providers and other distribution 'value chain' companies. Messaging to exchange customer records, orders, shipment information and other business information, within automotive product configuration and sales systems, is already in use with a number of clients including Land Rover, MG Rover, Ford (NYSE NYSE

See: New York Stock Exchange
: F), BMW BMW
 in full Bayerische Motoren Werke AG

German automaker. Founded as an aircraft engine manufacturer in 1916, the company assumed the name Bayerische Motoren Werke and became known for its high-speed motorcycles in the 1920s.
 (Frankfurt: BMWG BMWG Benchmarking Methodology Working Group (IETF)
BMWG Behavior Modeling Working Group
.F), Rolls Royce, Lloyds TSB (NYSE: LYG LYG London Youth Games
LYG Louisville Youth Group
LYG Local Youth Group
), and TNT TNT: see trinitrotoluene.
TNT
 in full trinitrotoluene

Pale yellow, solid organic compound made by adding nitrate (−NO2) groups to toluene.
.

ADN's recently announced release of 'Version 21' software by its subsidiary, MAM Software Inc., will benefit from the rules-based translation technology developed by Avenida. The combination of these two technologies, which utilise new open standards, such as Microsoft's (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: MSFT MSFT Microsoft (stock symbol)
MSFT Movimento Sociale Fiamma Tricolore (Italy)
MSFT Multi-Stage Fitness Test
MSFT Master of Science in Family Therapy
MSFT Macalester Students for Fair Trade
) .NET initiative and XML, will provide integration services that universally connect automotive applications, data stores and network platforms--even across technical and organizational boundaries--and enable those resources to work together within one framework. This provides a foundation from which automotive companies, and their trading partners, are able to leverage existing information assets from a portfolio of Internet-based applications.

Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Chris Glover commented, "The industry already possesses reliable, constant communications with an ever increasing adoption rate of new data interchange standards such as XML. The values of these infrastructure developments are beginning to be appreciated by both the software and aftermarket sectors of the industry. The foundation exists to support increased collaboration throughout the automotive supply chain. We are excited that our acquisition of Avenida positions ADN ADN Anchorage Daily News (Alaska newspaper)
ADN Yemen (international vehicle registration)
ADN Ácido Desoxirribonucleico
ADN Acide Désoxyribonucléique (French: DNA) 
 at the forefront of the industry-wide migration from intermittent, batch processing (1) Performing a particular operation automatically on a group of files all at once rather than manually opening, editing and saving one file at a time. For example, graphics software that converts a selection of images from one format to another would be a batch processing utility.  of information to real-time information flow." Mr. Glover further added, "Avenida is a strategic fit in our software and services portfolio. Avenida's proven ability to link different automotive software systems significantly enhances our product offering and extends our reach to a previously inaccessible user base."

Auto Data Network is a group of established companies which provide software products and services to the automotive industry. The company's main customer base is the auto dealership marketplace. This marketplace consists of approximately 78,000 dealers in North America and 92,000 dealers in Europe. The company estimates that this represents a $15 billion market for Software and Services specifically for auto dealerships. The company supplies a suite of software solutions and services that enable dealerships to run their businesses more efficiently whilst achieving considerable cost savings. The majority of the company's current solutions are focused on serving the aftermarket and finance areas of dealerships. These areas are of particular importance as the aftermarket business is responsible for 48% of a dealerships profit from 12% of their overall revenue. The second most profitable area is vehicle finance and insurance this area contributes 35% of profits from 2% of revenues.

This press release contains forward-looking statements as defined in the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Readers are cautioned not to place undue reliance on these forward-looking statements. Actual results may differ materially from those indicated by these forward-looking statements as a result of risks and uncertainties impacting the Company's business including increased competition; the ability of the Company to expand its operations through either acquisitions or internal growth, to attract and retain qualified professionals, and to expand commercial relationships; technological obsolescence ob·so·les·cent  
adj.
1. Being in the process of passing out of use or usefulness; becoming obsolete.

2. Biology Gradually disappearing; imperfectly or only slightly developed.
; general economic conditions; and other risks detailed time to time in the Company's filings with the Securities and Exchange Commission (SEC).
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 23, 2003
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