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AuthenTec's Power of Touch Added to LG Electronics' Newest Biometric Cell Phone; AuthenTec Sensor Helps Secure Mobile Banking and Protect Sensitive Data for LP3550 Phone.


SEOUL, Korea & MELBOURNE, Fla. -- AuthenTec Sensors Now in More Than 4 Million Cell Phones Worldwide

LG Electronics Inc., one of the top electronics and telecommunications equipment manufacturers, has added AuthenTec's Power of Touch(TM) to its newest biometric cell phone - providing users with unique security, convenience and personalization capabilities that enable them to conduct mobile banking and protect sensitive data at the simple swipe of a finger. The phone will be offered by LG Telecom, a mobile carrier in Korea.

The LG-LP3550 is the third LG Electronics phone to feature a swipe sensor from AuthenTec, the world leader in fingerprint sensor innovation and sales for more than five years. AuthenTec is the number one provider of fingerprint sensors in the wireless market, with more than 4 million sensors in cell phones worldwide.

The new LG-LP3550 features an integrated 2.2-inch liquid-crystal display, 3-megapixel digital camera, built-in stereo MP3 player A digital music player that supports the MP3 format, which was the audio format that started a revolution in online music downloads and distribution. All portable music players, the iPod being the most popular, support MP3 along with one or more other audio formats. , and AuthenTec's EntrePad 2510 fingerprint sensor. The sensor is uniquely positioned directly below the display to provide single-handed control. With the simple swipe of a finger, the sensor replaces passwords and authenticates the phone's user - protecting buddy lists and stored photos, and providing additional security for mobile banking services that are gaining popularity in Korea and worldwide.

"We are pleased to work with AuthenTec to help provide security in our new phone. With more people using mobile phones for financial transactions and other enhanced services, the concern over the protection of personal information is increasing. We expect to continue to deliver phones with enhanced security features, which is now a critical issue for the industry," said Sung-Ha Cho, Vice President of Korea Business Division, Mobile Communications Company Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D.  at LG Electronics.

"LG Electronics' selection of AuthenTec sensors for its third biometric phone reaffirms the benefits of our unique technology, and demonstrates the importance of adding security, convenience, navigation and personalization to cell phones," said Scott Moody, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of AuthenTec. "Along with the LG-LP3550's advanced features and mobile-commerce capabilities, the biometric capability clearly sets this phone apart."

Last year, LG Electronics embedded AuthenTec's fingerprint swipe sensor into the LP3800 and the KP3800. AuthenTec integrated the sensor with the 3800's Qualcomm (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:QCOM QCOM Qualcomm, Inc. (stock symbol) ) MSM MSM - Micronetics Standard MUMPS 6100 base band processor, which is one of the most widespread CDMA (Code Division Multiple Access) A method for transmitting simultaneous signals over a shared portion of the spectrum. The foremost application of CDMA is the digital cellular phone technology from QUALCOMM that operates in the 800 MHz band and 1.9 GHz PCS band.  base band processors in the market today.

LG Electronics has sold more than 1.55 million phones with mobile banking capabilities since 2003, about 32 percent of the market segment during that period. With Korea's wireless penetration rate approaching 75 percent, electronics makers and telecom carriers are competing to deliver enhanced products and data services to generate revenue in a saturated voice market. The number of mobile banking customers in Korea exceeded 1 million in 2004, and is expected to reach 3 million by the end of this year. Mobile banking transactions totaled 3.6 trillion won ($3.6 Billion US) in the fourth quarter last year, up 34.1 percent from the previous quarter, with the country's three mobile carriers expanding their partnerships with domestic banks.

About LG Electronics

LG Electronics, Inc. (Korea Stock Exchange Korea Stock Exchange

The major securities market of Korea.
: 06657.KS) is a global force in electronics, information and communications products with 2004 annual sales of US $38 billion (consolidated). With more than 66,000 employees working in 76 subsidiaries in 39 countries around the world, LG Electronics is comprised of four main business companies including Mobile Communications, Digital Appliance, Digital Display, Digital Media.

LG Electronics Mobile Communications Company is the world's leading manufacturer of WCDMA (Wideband CDMA) A 3G high-speed digital data service provided by cellular carriers that use the TDMA or GSM technology worldwide, including AT&T (formerly Cingular) and T-Mobile in the U.S.  (UMTS (Universal Mobile Telecommunications System) The GSM implementation of the 3G wireless phone system. Part of IMT-2000, UMTS provides service in the 2 GHz band and offers global roaming and personalized features. ), CDMA and GSM handsets, and the fastest growing manufacturer of mobile phones worldwide. The company provides a total range of wired and wireless solutions, and is rapidly establishing a global presence as it cultivates international market share in 3G handsets. For more information please visit www.lge.com

About AuthenTec

With more than four million sensors in use worldwide, AuthenTec is the world leader in fingerprint sensor innovation and sales to the PC, wireless, and access control markets. AuthenTec's award-winning FingerLoc(R) and EntrePad(R) sensors take full advantage of The Power of Touch(TM) by utilizing the company's patented TruePrint(R) technology to deliver the most convenient, reliable and cost-effective means available for enabling touch-powered features that extend beyond user authentication. The company's network of partners, solution providers and customers include: Analog Devices, APC (1) (American Power Conversion Corporation, West Kingston, RI, www.apcc.com) The leading manufacturer of UPS systems and surge suppressors, founded in 1981 by Rodger Dowdell, Neil Rasmussen and Emanual Landsman, three electronic power engineers who had worked at MIT. , Compal, Cherry, Fujitsu Computer, Computer Associates, Fellowes, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , LGE, Microsoft, Motion Computing, Samsung, Tatung, Texas Instruments, Quanta quan·ta  
n.
Plural of quantum.
, among others. Visit www.authentec.com.

* Photographs of LG-LP3550 phone and AuthenTec's EntrePad 2510 sensor are available upon request.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:9SOUT
Date:May 10, 2005
Words:748
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