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Austin-Hayne Unveils Productivity Tool for Sales Professionals; Employee Appraiser Sales Edition boosts performance of sales people through unique sales coaching, strategy and performance evaluation techniques.


SAN MATEO San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Calif.--(BUSINESS WIRE)--May 30, 1995--Austin-Hayne Corporation today announced a special edition of its award-winning Employee Appraiser A person selected or appointed by a competent authority or an interested party to evaluate the financial worth of property.

Appraisers are frequently appointed in probate and condemnation proceedings and are also used by banks and real estate concerns to determine the market
 management development software specifically designed to increase the efficiency and productivity of sales professionals.

Employee Appraiser Sales Edition helps managers to motivate and manage salespeople sales·peo·ple  
pl.n.
Persons who are employed to sell merchandise in a store or in a designated territory.
 by harnessing expert advice from some of the top sales performers in the Fortune 500, enabling sales professionals to learn from the best in their field. More than 400 sales coaching suggestions are provided to help managers develop employees' sales abilities in areas such as closing, needs assessment, customer focus and listening skills.

Like the company's flagship Employee Appraiser personnel evaluation software, the Employee Appraiser Sales Edition enables managers to evaluate employee performance accurately, but is tuned to meet the specific requirements of sales professionals. The product probes managers to explore performance evaluation Performance evaluation

The assessment of a manager's results, which involves, first, determining whether the money manager added value by outperforming the established benchmark (performance measurement) and, second, determining how the money manager achieved the calculated return
 issues likely to have a strong impact on sales results such as product knowledge and territory management -- providing positive feedback for areas of strength, and offering specific steps for helping the employee to improve areas of weakness.

One example of a specific evaluation topic is "selling an optimal product mix." The manager can scroll To continuously move forward, backward or sideways through the text and images on screen or within a window. Scrolling implies continuous and smooth movement, a line, character or pixel at a time, as if the data were on a paper scroll being rolled behind the screen. See auto scroll.  through various selections to describe the employee's level of proficiency pro·fi·cien·cy  
n. pl. pro·fi·cien·cies
The state or quality of being proficient; competence.

Noun 1. proficiency - the quality of having great facility and competence
 in this area, and then click on the coaching advisor button to receive seven tips for the employee to increase his/her ability to sell a full product mix -- from making multi-product presentations to learning bridging techniques and networking within the customer organization. It then provides seven suggestions for the manager to help coach the employee to achieve these objectives.

"There is probably no more direct way to improve a company's bottom line than to develop its sales force; even a small increase in sales productivity can result in sizable siz·a·ble also size·a·ble  
adj.
Of considerable size; fairly large.



siza·ble·ness n.
 dividends," said David Whitney, president of Austin-Hayne. "This product provides an affordable, accessible way for sales managers sales manager ngerente m/f de ventas

sales manager ndirecteur commercial

sales manager sale n
 to tap the industry's most prominent thinking in sales performance development to help them mentor and coach more productive employees."

The following features greatly increase the precision of reviews, and permits employers to give more meaningful feedback than traditional "1 to 5" numbering ratings.

Coaching Advisor coaches the manager on how to respond to an employee, stimulates critical thinking, and helps the manager focus on how to improve the employee's performance.

Manager's Notebook can be used to document employee performance and specific events throughout the year and copied into the appraisal form at evaluation time.

Field Follow-up Report turns performance tracking and ideas into instant feedback for the sales team.

Writing Tuner An electronic part of a radio or TV that locks on to a selected carrier frequency (station, channel) and filters out the audio and video signals for amplification and display.  allows the manager to "fine tune" any of the writing samples to precisely fit the employee's performance.

Forms Toolkit with rich text format Rich Text Format - (RTF) An interchange format from Microsoft for exchange of documents between Word and other document preparation systems.  enables organizations to import customized forms into the program.

Writing-by-Example approach allows managers to choose professionally-written sample sentences and paragraphs to describe their employee's performance.

Language Scan Feature automatically scans managers' evaluations for potentially troublesome or inappropriate language.

Word Processing word processing, use of a computer program or a dedicated hardware and software package to write, edit, format, and print a document. Text is most commonly entered using a keyboard similar to a typewriter's, although handwritten input (see pen-based computer) and  Capabilities allows users to easily edit the product's sample sentences and paragraphs, as well as to write their own text.

Pricing/Availability

The Employee Appraiser Sales Edition is available immediately directly through Austin-Hayne Corporation at 1-800-809-9920. It is priced at $179. Users of Employee Appraiser 1.0 or 2.0 can purchase the product as an upgrade for $59.

About Austin-Hayne

Austin-Hayne Corporation develops and markets management development software that combines powerful technology with an expert knowledge base. Based in San Mateo, the company was founded in 1993 by David Whitney and Gary Hendrix, both previously with Symantec Corporation.

CONTACT: Austin-Hayne Corporation, San Mateo

Dee Dee Pare, 415/610-6800

or

Evans Communications

Lori Evans, 415/595-8776
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 30, 1995
Words:599
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