Austin American-Statesman One of the First Major Newspapers to Host and Feature Blogs by Local Political Candidates.Newspaper Expands Visibility for Texas Candidates in the Upcoming Election Using Pluck's SiteLife Platform AUSTIN, Texas -- Pluck[TM] Corporation, a social media technology pioneer, today announced that the Austin American-Statesman The Austin American-Statesman is the major daily newspaper for Austin, the capital city of Texas. It is an award-winning publication owned by Cox Enterprises and edited by Richard Oppel, who led his previous newspaper, the Charlotte Observer to multiple Pulitzers. is one of the first major daily newspapers to feature and host local candidate political blogs A political blog is a common type of blog that comments on politics. In liberal democracies the right to criticize the government without interference is considered an important element of free speech. on its web site (www.statesman.com) in order to provide readers direct access to information about candidates within central Texas. The candidate blogs give readers the opportunity to explore the backgrounds of candidates at all levels of the political process, while giving the candidates a digital platform to showcase their views on topics important to voters in the region. The candidates who have posted their blogs on www.statesman.com span various parties and state offices, with candidates running for the U.S. House of Representatives and State Representatives to those running for County Commissioner and Justice of the Peace. "Allowing a candidate to blog on Statesman.com isn't much different than running an extended excerpt ex·cerpt n. A passage or segment taken from a longer work, such as a literary or musical composition, a document, or a film. tr.v. ex·cerpt·ed, ex·cerpt·ing, ex·cerpts 1. of a political stump speech Noun 1. stump speech - political oratory oratory - addressing an audience formally (usually a long and rhetorical address and often pompous); "he loved the sound of his own oratory" in the newspaper," said Tim Lott Tim Lott is a British author, born on 23 January 1956 in Southall, west London. He graduated from the London School of Economics in 1986, after running his own magazine publishing business. , assistant managing editor for The American-Statesman's Web sites. "We're aggressively reporting the campaigns. But we thought the blogs would be an effective way of letting candidates say what they want to say to our readers," Lott said. "And our readers are smart enough to know the difference between candidate blogs and staff reporting." By hosting the blogs, www.statesman.com is giving all candidates an even "digital playing field," while allowing voters to see where candidates stand on issues important to them. The candidate blogs can be viewed in the www.statesman.com Elections Coverage section online at: www.statesman.com/news/content/news/local/elections_general.html About Pluck Corporation Pluck Corporation's social media solutions empower publishers, broadcasters and brands to integrate open content, community and social networking See social networking site. social networking - social network into their web properties, driving audience traffic and revenue. Clients include Gannett, Hearst Corporation The Hearst Corporation is a privately-held American-based media conglomerate based in the Hearst Tower in New York City, USA. Founded by William Randolph Hearst as an owner of newspapers, the company's holdings now include a wide variety of media. , Meredith, Rodale and The Washington Post. The privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. is based in Austin, Texas with funding from Austin Ventures and Mayfield. More information on Pluck offerings can be found at www.pluck.com. Pluck and BlogBurst are trademarks of Pluck Corp. All other company and product names mentioned are used only for identification and may be trademarks or registered trademarks of their respective companies. |
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