Aurum Employs Scribes KitchenSync for Enterprise Data Exchange.BEDFORD, N.H.--(BUSINESS WIRE)--Aug. 21, 1997-- Embedded in New Aurum Enterprise(TM) Loader A program routine that copies a program into memory for execution. System Aurum Software, Inc. (Nasdaq:AURM), the leader in customer relationship management software, recently announced the availability of the Aurum Enterprise Loader. The Enterprise Loader provides a comprehensive solution for data exchange with third-party, legacy and enterprise data sources. To deliver this rapid, full function solution, Aurum has leveraged KitchenSync(TM), an advanced data loading Copying data from one electronic file or database into another. Data loading implies converting from one format into another; for example, from one type of production database into a decision support database from a different vendor. See data entry. and application integration product from Scribe Software Scribe Software is a system for the nondestructive scanning and digitization of books with the Internet Archive's Scribe machine. Its book-scanning system takes high-quality images of books and then does a set of manipulations, gets them in optical character recognition and Corporation. The Enterprise Loader is part of the Aurum Enterprise Integration Framework, an open, pre-packaged solution for integrating information between the Aurum Customer Enterprise and other best-of-breed applications such as order entry, financial and manufacturing systems from vendors like SAP, Oracle and Baan. "Traditional integration products have proven ineffective because they do not support the special data validation In computer science, data validation is the process of ensuring that a program operates on clean, correct and useful data. It uses routines, often called validation rules, that check for correctness or meaningfulness of data that are input to the system. and business processing rules of enterprise applications forcing companies to employ lengthy, expensive custom development," said Peter Chase, president of Scribe Software Corporation. "Our technology provides support for these rules that is easy to implement, reusable, and flexible for a broad range of customers and uses." Blue Cross/Blue Shield Saves 40 Percent in Development Costs Blue Cross/Blue Shield of Massachusetts used Aurum's Enterprise Loader to feed data from existing legacy customer systems into the Aurum Customer Enterprise database. "The Aurum Enterprise Loader gave our non-technical staff the ability to quickly, graphically map data sources and populate To plug in chips or components into a printed circuit board. A fully populated board is one that contains all the devices it can hold. Aurum Customer Enterprise with information. By using the Enterprise Loader, we saved more than 40 percent of the costs of developing load scripts and exchanging data," said John Kelley
"Our customers needed a predictable, consistent, and highly efficient method of integrating Aurum applications with their enterprise systems," said Mary Coleman, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Aurum. "Scribe's technology is a key part of our solution for easy, secure data integration. The result is a dramatic reduction in customer programming, and faster implementation times for our customers." Rapid Implementation Without Costly Custom Programming The Aurum Enterprise Loader utilizes KitchenSync's, graphical user interface graphical user interface (GUI) Computer display format that allows the user to select commands, call up files, start programs, and do other routine tasks by using a mouse to point to pictorial symbols (icons) or lists of menu choices on the screen as opposed to having to that enables even non-programmers to quickly and easily map data sources, apply business rules and load data. Intuitive point-and-click functions assist in matching fields between the data sources (i.e. matching an SAP account name to an Aurum contact, or matching an Oracle part number to Aurum price list). Business users can expand marketing efforts and put together target programs by importing a purchased third-party mailing list An automated e-mail system on the Internet, which is maintained by subject matter. There are thousands of such lists that reach millions of individuals and businesses. New users generally subscribe by sending an e-mail with the word "subscribe" in it and subsequently receive all new or migrating company information stored in current sales productivity systems into a new customer interaction system without losing valuable information. Price/Availability The Aurum Enterprise Loader is immediately available and is priced at $25,000 per server. KitchenSync is available from Scribe directly to end users or to application vendors through its reseller program. About Aurum Software Aurum Software (Nasdaq:AURM) is the leading provider of customer relationship management software. On May 13, 1997, Aurum announced that it signed a definitive agreement for the Baan Company to acquire Aurum. The company offers the Aurum Customer Enterprise, a suite of client/server applications that transforms an organization's sales, marketing and customer service functions. Multinational corporations
About Scribe Software Corporation Scribe Software Corporation, founded in 1995, is the first company to deliver software tools enabling software vendors and corporate IT departments to rapidly deploy integration solutions for their users. These integration solutions enable vendors' applications to work seamlessly with applications from other suppliers, in house legacy systems, and external business partners' systems. With its KitchenSyncTM family of products and Application Conversant CONVERSANT. One who is in the habit of being in a particular place, is said to be conversant there. Barnes, 162. (TM) technology, Scribe provides these highly leveragable solutions to vendors with minimal investment of valuable internal R&D resources. Scribe has headquarters in Bedford, NH and can be reached at 603-622-5109. CONTACT: Scribe Software Corporation Peter Chase 603/622-5109 pchase@scribesoft.com or Steven Swartz Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most 617/245-8890 73621.1723@compuserve.com |
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