Aurigin Systems Strengthens its Leadership Position: Three New Patents Issued; Definitive Book on Intellectual Asset Management Published.MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Jan. 24, 2000 Aurigin uses its Aureka product line to further establish a proprietary space in the intellectual asset management market Aurigin Systems Inc., the global leader in intellectual asset management solutions, today announced that it has been issued three new U.S. patents, increasing its portfolio to 13 patents. Aurigin will capitalize on Cap´i`tal`ize on` v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>. the new patents by utilizing them with its Aureka intellectual property asset management system, which enables businesses to leverage corporate intellectual assets for competitive advantage. This announcement, in conjunction with the publication of Aurigin Chairman Kevin Rivette's definitive overview of intellectual asset management (IAM IAM - Interactive Algebraic Manipulation. Interactive symbolic mathematics for PDP-10. ["IAM, A System for Interactive Algebraic Manipulation", C. Christensen et al, Proc Second Symp Symb Alg Manip, ACM Mar 1971]. ), &uot;Rembrandts in the Attic In the Attic can refer to:
Aurigin adds patent number 5,991,751, 5,780 and 6,014,663 to its intellectual property portfolio. The first covers the enterprise edition of the Aureka system, the second covers linking of text and images, and the third covers the checking of patent claims. The entire portfolio of patents that cover Aurigin's products are: U.S. Patents 5,623,679; 5,623,681; 5,696,963; 5,799,325; 5,806,079; 5,809,318; 5,845,301, 5,950,214, 5,754,840 and 5,848,409. &uot;Aurigin practices what it preaches,&uot; said Rivette. &uot;Aureka's unified view of our intellectual property is an essential element in the development our business strategies. Our growing patent portfolio expands the company's proprietary space assuring protection for current and future revenue streams.&uot; Rivette's Rembrandts in the Attic: Unlocking the Hidden Value of Patents is a groundbreaking new book that will forever change the way business leaders view and manage their patents and other intellectual property assets. Rivette and co-author co·au·thor or co-au·thor n. A collaborating or joint author. tr.v. co·au·thored, co·au·thor·ing, co·au·thors To be a collaborating or joint author of: "He and a colleague . . . David Kline, an author and business consultant specializing in patent strategy and e-commerce-related business opportunities, call for a radical break from the way corporate America has historically treated intellectual property. They show that companies must make patent strategy a core competency A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
In order to develop an effective corporate intellectual asset allocation Asset Allocation The process of dividing a portfolio among major asset categories such as bonds, stocks or cash. The purpose of asset allocation is to reduce risk by diversifying the portfolio. strategy and remain competitive in today's market, businesses need to have quick and easy access to enormous amounts of information from diverse sources. This is particularly true in the new economy where patents and related intellectual property assets are the foundation of corporate innovation and represent an ever-increasing percentage of a corporation's market capitalization Market Capitalization A measure of a public company's size. Market capitalization is the total dollar value of all outstanding shares. It's calculated by multiplying the number of shares times the current market price. This term is often referred to as market cap. . Aurigin is capitalizing on its industry expertise and know-how, while educating business executives to best practices through Rivette's critically acclaimed ac·claim v. ac·claimed, ac·claim·ing, ac·claims v.tr. 1. To praise enthusiastically and often publicly; applaud. See Synonyms at praise. 2. book. About Aurigin Systems Founded in 1992, Aurigin Systems, Inc. is the global leader in solutions for the intellectual asset management (IAM) market. Aurigin's Aureka Foundation Server is scaleable Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the enabled platform for Intellectual Property Asset Management. Aureka solutions are in use by customers today in industries such as high tech, chemical and pharmaceutical, where quickly transforming ideas into revenue helps companies maximize their market value. Aurigin products enable customers to create and manage long-term, profitable business and product strategies, by allowing companies to analyze and exploit their intellectual property assets for market leverage and competitive advantage. Aurigin is headquartered in Mountain View, California For the census-designated place, see Mountain View, Contra Costa County, California. For other places called "Mountain View", see . Mountain View is a city in Santa Clara County, in the U.S. state of California. The city gets its name from the views of the Santa Cruz Mountains. . For more information, telephone 650.237.0900, visit http://www.aurigin.com or send email to info@aurigin.com. |
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