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AuraVision Announces PCMCIA Solution for DVD Playback on Notebooks; AuraVision's VxP295 Key Component in Providing DVD and Live-Video Playback.


LAS VEGAS--(BUSINESS WIRE)--Nov. 17, 1997--AuraVision Corporation today announced a single PC Card solution enabling OEMs and aftermarket Aftermarket

See: Secondary market.


aftermarket

See secondary market.
 suppliers to offer DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 video playback in notebook PCs. The company's EZ-DVD PC Card reference design--incorporating AuraVision's new VxP295 zoomed-video controller and C-Cube's ZiVA DVD decoder--provides optimal, full-motion (30 frames per second) DVD playback on DVD-ROM DVD-ROM: see digital versatile disc.


A read-only DVD disc used to permanently store data files. DVD-ROM discs are widely used to distribute large software applications that exceed the capacity of a CD-ROM disc.
 drive-equipped notebooks. The reference design includes extensive software drivers and applications, providing compatibility with most leading notebooks.

AuraVision's EZ-DVD reference platform for DVD on the notebook, among others, is being demonstrated throughout the week at COMDEX The former, premier computer trade show in the U.S. Although it grew into an end user event, it was originally created for dealers and distributors (it was the COMputer Dealers EXposition).  in AuraVision's suite at the Riviera hotel, suite Royale 9.

AuraVision's design leverages the 30-frames per second DVD playback capabilities of AuraVision's VxP295 controller by utilizing the zoomed-video (ZV) port designed into the newest notebook computers A laptop computer that weighs in a range from five to seven pounds. The term originated when laptops were routinely more than 10 pounds, and those that became lighter were placed in a special "notebook" category. In practice, notebook computer and laptop computer are synonymous. . The ZV port is a dedicated, 16-bit bus that allows DVD video data to be sent from the PC Card directly to the notebook's display controller.

"AuraVision's EZ-DVD reference design, utilizing our new VxP295 chip, offers both notebook OEMs and aftermarket suppliers a cost-effective, quality DVD playback solution for their customers," said Chris Day Chris Day (born Walthamstow, London July 28, 1975) is a goalkeeper currently playing for Millwall.

Day started his career at Tottenham Hotspur as a trainee, but made only one league appearance for them before transferring to First Division Crystal Palace for £22,500 shortly
, AuraVision's director of marketing. "Our design avoids the risks of putting dedicated hardware inside the notebook, such as additional cost and weight, while allowing for additional features such as SPD/IF and TV-out to be added easily."

"Products based on AuraVision's EZ-DVD reference design will offer users uncompromised video quality with the added convenience of utilizing a PC Card," said Clint Chao, director of PC products, C-Cube Microsystems. "This hardware-based playback solution helps solve the power problems associated with software-only solutions on notebook computers and delivers unmatched performance."

AuraVision's EZ-DVD reference design is available immediately for notebook OEMs and aftermarket manufacturers and is priced at $1,500. Software source code and applications are also available under license from AuraVision.

AuraVision Corporation designs and markets high-density integrated circuits Integrated circuits

Miniature electronic circuits produced within and upon a single semiconductor crystal, usually silicon. Integrated circuits range in complexity from simple logic circuits and amplifiers, about 1/20 in. (1.
 and software that enable the capture, management, processing and display of full-motion video Video transmission that changes the image 30 frames per second (30 fps). Motion pictures are run at 24 fps, which is the minimum frequency required to eliminate the perception of moving frames and make the images appear visually fluid to the eye.  in personal computers. The company also provides complete reference designs to enable customers to bring reliable, quality products to market quickly and efficiently. For more information, contact AuraVision by phone at 510/252-6800 or visit the company's web site at http://www.auravision.com . Founded in 1992 and based in Fremont, California For the unincorporated community in Yolo County, California, see .
Fremont (IPA: /ˈfriːmɒnt/) is a city in California that was incorporated on January 23, 1956, from the merger of five smaller communities:
, AuraVision is the leader in its field.

CONTACT: AuraVision Corporation

Chris Day, 510/252-6845

cday@auravision.com

or

C-Cube Microsystems

Mary Giani, 408/490-8628

mary.giani@c-cube.com

or

Technology Solutions, Inc.

(for AuraVision Corporation)

Mark Priscaro, 408/280-6000, x223

mpriscaro@tsipr.com

or

At COMDEX contact:

(for AuraVision Corporation)

Barbara Hagin, 800/317-3919 (pager)

cell phone: 408/832-7626
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 17, 1997
Words:432
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