Ault Foods Limited denies that layoff of provisional workers was due to sluggish Lactantia PurFiltre (TM) milk sales.ETOBICOKE, Ontario--(BUSINESS WIRE)--Feb. 27, 1995--Ault Foods Ltd. (TSE See Tokyo Stock Exchange. TSE 1. See Tokyo Stock Exchange (TSE). 2. See Toronto Stock Exchange (TSE). , ME: AUL ) would like to correct a misconception that the provisional workforce layoff in the London Ontario plant was due to anything other than a reduction in commodity fluid milk sales. This fluctuation in volume was solely caused by the decision of A&P to no longer stock Sealtest milk in Miracle Food Mart Miracle Food Mart was a supermarket chain in Ontario, Canada, owned by Steinberg's, a Quebec-based retailer in the 1970s and 1980s. In 1973, the Miracle Food Mart division made a revolutionary move to abolish its general-image advertising and to mount a "give-'em-the-facts" stores. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Graham Freeman, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Ault Foods: "The sales volume of Lactantia PurFiltre milk was not the cause of this lay-off. In fact this new product is selling well in stores where it is distributed, averaging a 10 percent share in those stores. After six weeks we are well on our way to achieving our stated objective of 15 percent by the end of 12 months. Effective March 6th, with the addition of A&P stores, Miracle Food Mart, Dominion, SuperFresh and Save-A-Centre, availability of PurFiltre will be significantly improved in Ontario. Lactantia PurFiltre milk is well along the way to creating a new fluid milk category." CONTACT: Director of Corporate Affairs Pamela Kempthorne, 416/620-3115 or Vice-President Finance Doug Shields, 416/620-3016 REPEATS: New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of 212-575-8822 or 800-221-2462; Boston 617-330-5311 or 80 |
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