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Augusta, Georgia Hotel Celebrates Multi-Million-Dollar Renovation with New Doubletree Name.


First Upscale, Full-Service Hotel In The Hilton Family of Hotels Makes Debut in Georgia's Second Largest City

AUGUSTA, Ga. -- Doubletree([R]) Hotels welcomes a new addition to its Georgia portfolio with the opening of the Doubletree Hotel Augusta. Situated just minutes from downtown Augusta as well as the world-renowned Augusta National Golf Course, this upscale, full-service hotel is celebrating the finishing touches on a $7 million renovation project to reinvigorate guest rooms, meeting space, dining facilities and much more.

The 179-room Doubletree is operated by Augusta-based GJM Hospitality, Inc. under a franchise license agreement with Doubletree Hotel Systems, Inc., a wholly owned subsidiary of Hilton Hotels Corporation (NYSE:HLT). The hotel is managed by GFGA Management, Inc.

"We are proud that the new Doubletree Hotel Augusta represents the first upscale, full-service hotel within the Hilton Family of Hotels to enter the Augusta market," said Dave Horton, senior vice president - brand management for Doubletree Hotels. "This eighth Georgia Doubletree hotel is an example of our strategic development commitment to continue growing the Doubletree hotel collection in key cities and towns throughout the Southeast U.S. and across North America."

The spacious guest rooms and suites at the Doubletree Hotel Augusta have been transformed with a contemporary design scheme of rich earth and soothing blue tones that create an environment of classic comfort with modern elegance. Homelike upgrades and comforts include 32-inch flat-screen LCD televisions, MP3 compatible, stereo clock radios and the brand's signature Sweet Dreams([R]) by Doubletree sleep experience. This luxurious night's sleep includes a plentiful amount of pillows, a luxurious linen package of a down-filled duvet wrapped in triple sheeting and a specially designed plush-top mattress and box spring system that helps ensure a great night's sleep. Guest bathrooms have been dramatically redesigned to include upgraded lighting, new vanities with granite counters, framed mirrors and a curved shower rod that allows for 20% more space in the shower.

Conveniences for business travelers include large workspaces with outlets at desk height; ergonomic desk chairs; high-speed Internet access; cordless, dual-line phones; and virtual in-room printing services in every guestroom. Complimentary wireless high-speed Internet access (Wi-Fi) is available throughout the hotel for guests, along with a business center for those last-minute office needs.

The 5,600-square-foot ballroom at the Doubletree Hotel Augusta can accommodate special occasions and events of up to 900 with ease. The multiple meeting rooms in the hotel's collection of more than 15,000 square feet of meeting space are retrofitted with the latest in audiovisual technology, thereby making the Doubletree Hotel Augusta ideal for seminars, executive meetings and training sessions.

The Doubletree Hotel Augusta provides business and leisure travelers with a year-round, recreational area, including an indoor whirlpool, swimming pool, and an upgraded Doubletree by Precor([R])fitness facility that has been upgraded with the latest in cardio and weight training equipment. Dining options include a full-service Starbucks([R]) during peak hours for specialty hot and cold beverages as well as breakfast items, and succulent seafood, steaks and chops at the Andrew's Restaurant. The Lotus lounge is a great place to unwind at the end of a long day. Room service is available during peak dining hours.

Members of the Hilton HHonors([R]) guest reward program may earn Points & Miles([R]) for every qualifying stay at the Doubletree Hotel Augusta. Hilton HHonors is the only hotel program that allows any of its members to reap Double Dip([R]) earnings by simultaneously accumulating both airline miles and hotel points with each qualifying stay at more than 2,800 hotels worldwide.

"Our multi-million-dollar hotel makeover will truly establish the Doubletree Hotel Augusta as one of the premier upscale hotel choices in the region," said Marty Matfess, hotel general manager. "Whether your next visit to Augusta is for business, family vacation, or a weekend golf getaway, our team members welcome residents of the Greater Augusta community, as well as travelers from around the world, to experience the Doubletree difference with an industry-leading guest reward program, the welcome of our legendary chocolate chip cookie and a relaxing, refreshed hotel environment."

Located just a short drive from Riverwalk Augusta, the Georgia Golf Hall of Fame, Augusta Golf and Gardens and the Lucy Craft Laney Museum of Black History, the Doubletree Hotel Augusta is the natural place to stay in east central Georgia. The Doubletree is located near the intersection of Interstates 20 and 520 at 2651 Perimeter Parkway, Augusta, Ga., 30909. For more information on the Doubletree Hotel Augusta, visit the hotel's website at www.augusta.doubletree.com, call l-800-222-TREE in the U.S. and Canada or contact the hotel directly at 706-855-8100.

Hilton HHonors membership, earning of Points & Miles([R]) and redemption of points are subject to HHonors Terms and Conditions.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 15, 2007
Words:789
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