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AudioDev Announces Restructuring of Operations.


STOCKHOLM, Sweden -- AudioDev, world-leading supplier of test equipment for optical media, is restructuring its operations, to meet new market demands. Following the restructuring process, negotiations with union representatives regarding 25 jobs will be initiated immediately.

The market for optical media is expected to show continued growth in the next few years. This is primarily due to the introduction of third-generation optical media, a technology referred to as blue laser optical media. AudioDev however expects that the market is entering a more mature phase. The demand for DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 testing equipment is expected to decline compared to last years' volumes. At the same time, blue-laser testing equipment is likely to be requested at a lower rate than previous models. Effects stemming from lower demand, however, are likely to be offset by an increase in overall price levels on the market.

The new testing equipment is rendering streamlining opportunities in terms of time-reduction and more effective administration of product guarantees for AudioDev. AudioDev also expects to be able to cut spending on internal support processes. The restructuring efforts are expected to lead to an overcapacity in workforce by an equivalent of some 25 jobs.

"Our current share of the global market for testing equipment is approximately 50 per cent. Although we believe that the market will continue to grow, and that we will continue to increase market shares, we must streamline our activities in order to retain future cash-flows. The impact on our staff has of course made this a very difficult decision," said Christer Sjostrom, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of AudioDev.

Audiodev will downsize Downsize

Reducing the size of a company by eliminating workers and/or divisions within the company.

Notes:
When a company downsizes, it is attempting to find ways to improve efficiency and increase profitability.

It is sometimes referred to as trimming the fat.
 its operations in Malmo, affecting primarily production and internal support processes. The R&D and sales units are likely not to be affected. Negotiations with union representatives will be initiated immediately.

The restructuring process will not affect AudioDev's strategy to expand business operations Business operations are those activities involved in the running of a business for the purpose of producing value for the stakeholders. Compare business processes. The outcome of business operations is the harvesting of value from assets  through complementary acquisitions.

AudioDev in brief

AudioDev is a world-leading manufacturer of test equipment for quality control of optical media such as CDs and DVDs. Net sales Net Sales

The amount a seller receives from the buyer after costs associated with the sale are deducted.

Notes:
This amount is calculated by subtracting the following items from gross sales: merchandise returned for credit, allowances for damaged or missing goods, freight
 in 2005 were SEK SEK

In currencies, this is the abbreviation for the Swedish Krona.

Notes:
The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion.
 218 million with the largest markets being in the US, Asia and Europe. The head office is based in Malmo, Sweden. AudioDev has been listed on the Stockholm Stock Exchange The Stockholm Stock Exchange (Swedish: Stockholmsbörsen) is a stock exchange located in Stockholm, Sweden. Founded in 1863 [1] it is the primary securities exchange of the Nordic Countries.  since September 2000.

AudioDev's products are sold under the brands CATS and Go!. The products in the CATS series are high precision analyzers for quality testing of all formats on the market. Go! is a brand with products optimised for production control. AudioDev also offers an extensive service network, as well as customised training and independent test analyses via AudioDev's TestCenter. AudioDev's customers include Technicolor, Ritek Corp., Microsoft, EMI (ElectroMagnetic Interference) An electrical disturbance in a system due to natural phenomena, low-frequency waves from electromechanical devices or high-frequency waves (RFI) from chips and other electronic devices. Allowable limits are governed by the FCC. , Pioneer, Cinram, Panasonic, Moser Baer India and CMC (Common Messaging Calls) A programming interface specified by the XAPIA as the standard messaging API for X.400 and other messaging systems. CMC is intended to provide a common API for applications that want to become mail enabled.

1.
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Publication:Business Wire
Date:Apr 5, 2006
Words:452
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