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AudioBasket Launches Web Site Partnership Program, Bringing Its Customized Personalized Audio Solution to Web Sites.


Business/High-Tech Editors

Fall Internet World 2000 - Booth 4279

NEW YORK--(BUSINESS WIRE)--Oct. 24, 2000

AudioBasket Provides Customized Audio News and Information

Service to Web sites, Portals, ISPs and Their Users

AudioBasket, the premier provider of customized audio news and information on demand, today announced the launch of its Web Site Partnership Program. Through AudioBasket's comprehensive partnership offering, Web sites, portals, and ISPs can now provide their users access to personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 audio from trusted sources around the globe.

"We are pleased to announce the launch of our Web Site Partnership Program," said Thierry d'Allant, chief partnerships officer, AudioBasket. "Incorporating AudioBasket brings partner sites numerous benefits including enhanced content offerings, and the opportunity to extend their brand offline when their users download for playback Playback could mean:
  • The re-playing of recorded media.
  • Gapless playback, the seamless playback of digital audio formats (i. e. ipods, mp3 players)
  • Playback singer, a practice in Bollywood musicals.
 at a later time."

AudioBasket's partner Web sites can easily implement the application that enhances their offering with unique personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences.  features, premium audio content, research and co-marketing opportunities. Once installed, AudioBasket appears as a branded service on partner Web sites or through service providers' offerings. The service includes QuickStart AudioBaskets - pre-selected audio channels that users listen to immediately and can further customize with AudioBasket's extensive program guide. With continuously updated content, users return to the Web site partner frequently to hear their personalized AudioBasket. Download options are also available and include playback on MP3 players A digital music player that supports the MP3 format, which was the audio format that started a revolution in online music downloads and distribution. All portable music players, the iPod being the most popular, support MP3 along with one or more other audio formats.  so users can listen to their audio channel anytime, anywhere.

"AudioBasket's service enhances customer loyalty because it offers users convenience, choice and a valuable listening experience which compels them to return to the partner Web site where they can access their personalized audio channel," said Thierry d'Allant, chief partnerships officer, AudioBasket.

In building its service, AudioBasket has choreographed content partnerships with some of the world's most trusted national and international news organizations, publishers, broadcasters, business and educational information providers such as ABCNEWS.com, Associated Press Associated Press: see news agency.
Associated Press (AP)

Cooperative news agency, the oldest and largest in the U.S. and long the largest in the world.
, Bloomberg, British Broadcast Corporation (BBC BBC
 in full British Broadcasting Corp.

Publicly financed broadcasting system in Britain. A private company at its founding in 1922, it was replaced by a public corporation under royal charter in 1927.
), CNet radio, CNN CNN
 or Cable News Network

Subsidiary company of Turner Broadcasting Systems. It was created by Ted Turner in 1980 to present 24-hour live news broadcasts, using satellites to transmit reports from news bureaus around the world.
 radio, the Financial Times and The Wall Street Journal.

At Internet World Fall 2000 in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 AudioBasket also announced the launch of its Advertising Service and its Web site partnership with Homestead Homestead.

1 City (1990 pop. 26,866), Dade co., SE Fla.; inc. 1913. A large Miami suburb with a growing Hispanic population, Homestead is a trade center for the redland district, known for its many varieties of citrus and other fruits and vegetables.
, the leading Web site building platform. Other AudioBasket partner Web sites include Careershop.com and Financial Finesse.

About AudioBasket, Inc.

San Francisco-based AudioBasket has developed an exclusive technology that allows keyword personalization of audio news and information on the Web and beyond. With the AudioBasket service, listeners can create their own audio news feed from trusted news sources around the globe, including ABCNews.com, BBC, Bloomberg, CNN Radio, NPR NPR

In currencies, this is the abbreviation for the Nepal Rupee.

Notes:
The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion.
, the Financial Times and The Wall Street Journal, and access it wherever the AudioBasket platform is available. Through its proprietary technology, strategic partnerships with leading media organizations and exclusive audio content, AudioBasket gives listeners the tools to stay informed on the topics that matter most to them.

For company information, visit the Web site at www.audiobasket.com or call 415-865-9014. Editors please contact Anne-miek Hamelinck at Antenna Group at 415-977-1923 or annemiek@antennapr.com.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 24, 2000
Words:489
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