Audio/visual presentation--to dealers, distributors & sales reps.

CLIENT: Syngenta Professional Products, Greensboro, N.C. --Margaret McLean

AGENCY: Trone Public Relations, High Point, N,C. --Sara Freetly

MESSAGE: Introduce a revolutionary business service solution from Syngenta Professional Products to the professional pest management market. SecureChoice is a resource for profitable growth that was designed to help the industry grow by providing quality products and tools, business services and knowledge management.

AUDIENCE: Syngenta Professional Products sales representatives for use at local and regional sales meetings and with distributor sales representatives.

MERIT: Nutrena/Cargill Animal Nutrition / David & Associates

NATIONAL FINALISTS: Pfizer--New Cattle Biologicals / Charleston|Orwig Inc. Syngenta Seeds Inc. / Wernimont & Paullus IMC Global / Bader Rutter & Associates Inc.