Attunity Appoints New Vice President of Worldwide Marketing; Seasoned Marketing Executive Dan Potter To Lead Worldwide Marketing Efforts.Business/Technology Editors BURLINGTON, Mass.--(BUSINESS WIRE)--April 18, 2001 Attunity Ltd. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :ATTU Attu, island: see Aleutian Islands. ), a leader in eBusiness and B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business integration solutions, today announced the appointment of Dan Potter Dan Potter is an American businessman. He started Cryptic Allusion around 1995 for the purposes of web design consulting. Since that area of the business world began to take off on its own and become crowded, the purpose of the group has been redefined several times over the to vice president of Worldwide Marketing. This latest addition to the senior management team by Attunity CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Paul MacKay, follows the recent addition of Dan Foley Dan Foley is the County Commissioner of Montgomery County, Ohio. He was previously the Clerk of Courts. Elected to his current role in the 2006 election, he took office in January 2007. Foley is a member of the Democratic Party. as vice president of Worldwide Customer Service and Gregg Bjork as chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. . "Dan Potter is a tremendous addition to our executive team, bringing the ideal combination of technical and business expertise, plus the vision to help Attunity successfully move forward," said Paul MacKay, CEO of Attunity. "We are excited to be able to add an individual with his wealth of Internet and ebusiness product marketing experience to the management team and know that he will be a key asset in taking Attunity to the next level." As vice president of Worldwide Marketing, Potter will be responsible for the overall marketing strategy, development and execution. Potter will also consolidate and strengthen marketing efforts across Attunity offices throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Israel, the United Kingdom, France, the People's Republic People's Republic n. A political organization founded and controlled by a national Communist party. of China and Australia. Before joining Attunity, Potter was vice president of marketing at Progress Software and was responsible for the SonicMQ family of Java messaging products. He also spent eight years at Oracle Corporation in a variety of senior marketing and product management roles. As the senior director of marketing, he helped to define Oracle's role in electronic commerce, interactive multimedia and the Internet. Potter also held the position of director of product management at Oracle, where he led the company's efforts in the interactive television market, including set-top, network computer (NC) and emerging consumer devices. "eBusiness integration has evolved beyond the ability to simply share data. Forward-thinking companies recognize that in order to be successful, they must also manage business processes both internally and externally," said Potter. "Attunity addresses this critical market need and is the only vendor with a service-oriented integration architecture and best-of-breed technology that provides data and application connectivity with business process integration." About Attunity Ltd. Attunity(TM) is a leading provider of eBusiness and B2B solutions that deliver dynamic business process, application and data integration within and across enterprises. Attunity gives organizations the power to leverage their IT investments by automating and managing business processes within the enterprise and with partners, suppliers and customers over the Internet. The company's portfolio of software and services work in concert. Its eBusiness solutions utilize the standards-based technologies of Attunity B2B(TM) and Attunity Connect(TM) to insure rapid ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). while maintaining business agility for the future. Attunity delivers production-proven software and services to more than 1,000 companies worldwide and has strategic alliances with Oracle, Compaq and other world-class partners. Attunity products are available through direct sales and support offices in the United States, Israel, the United Kingdom, France, the People's Republic of China and Australia, as well as a full-service distributor, Mitsui, in Japan. For more information, visit www.attunity.com or send email to info@attunity.com. Copyright (c) 2001 Attunity Ltd. All rights reserved. Attunity, the Attunity logo, Application Adapter A layer of software that converts the data from the application into a common form acceptable for integration with other applications. See application integration and integration server. Framework, Attunity AAF AAF abbr. Army Air Forces , Attunity B2B, Attunity B2BEngine, Attunity B2Bdesigner, Attunity Connect and Web Services Process Integration are trademarks and "This Way to B2B" is a service mark of Attunity Ltd. All other marks are the property of their respective owners. (Except for the historical information contained herein, the matters discussed in this news release include forward-looking statements that may involve a number of risks and uncertainties. Actual results may vary significantly based upon a number of factors, including but not limited to risks and product technology development, market acceptance of the products and continuing product demand, the impact of competitive products and pricing, changing economic conditions, both here and abroad, release and sales of new products by strategic resellers and customers, and other risk factors detailed in the company's most recent annual report and other filings with the Securities and Exchange Commission.) |
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