Attorney Ed Masry Announced as New President and CEO of Save The World Air Inc.

Business Editors

SAN DIEGO--(BUSINESS WIRE)--Oct. 25, 2001

Save The World Air Inc. (Pink Sheets:ZERO) announced today that Ed Masry has recently agreed to serve as a member of its Board of Directors and will also assume duties as the company's new president and chief executive officer.

Masry has been actively involved throughout his legal career with matters pertaining to environmental protection, the most notable of which was recently popularized in the movie Erin Brockovich, which chronicled the successful legal challenge brought forth by his office against PGE Corp. Masry's acceptance of the offer to serve as president and CEO of the company comes on the heels of the company's announcement, which disclosed that their patented Zero Emission Fuel Saver device had recently passed EPA recognized laboratory tests at the Northern California Diagnostics Laboratory. During those tests, the ZEFS device was found to dramatically decrease hydrocarbon, carbon monoxide, and noxious gas emissions by 71 percent overall, while actually increasing highway fuel economy.

Masry commented on his recent decision to accept the offer to serve as company president and CEO by stating, "Every once in a great while, a new product comes along that holds the promise of delivering a profound impact upon the lives of everyone throughout the world. Past inventions like wheel, the car, the electric light bulb, the personal computer, and the Internet are just a few examples of products that have forever changed the face of human existence. In my opinion, you can now add to this list the Zero Emissions Fuel Saver. This new product is one of those few inventions in history that contains the three basic elements necessary for success in the worldwide market, simplicity, utility and exceptional value. What more could we ask of an invention."

As President and CEO, Masry plans to direct the company's expansion of engineering, production, marketing and distribution capacities in order to keep pace with the anticipated worldwide demand for the Zero Emission Fuel Saver product line. The ZEFS device is specifically engineered to atomize fuel molecules prior to their injection within a cars engine and to enhance the vehicles fuel system performance, thereby increasing engine efficiency and minimizing environmental pollution. Variations of the device can be attached to virtually any make and model of automobile to provide substantial reductions in emissions levels, while also significantly improving gas mileage.

Jeff Muller, founder of Save The World Air Inc., spoke to recent developments by stating, "I am delighted by Mr. Masry's decision to serve on the Board of Directors and to serve as our company's new president and CEO. As we progress through the predictable stages of business development and product distribution over the next several years, his guidance and direction will be invaluable. STWA foresees that its family of Zero Emission Fuel Saver products can have a decisive impact upon the world's environment and we look forward to the challenges and opportunities presented through this venture. As the company continues to expand its reach into the global markets of the world, it is our hope that our products will be readily embraced by consumers for the benefits they afford in providing a practical solution to the challenges of reducing the world's air pollution."

Safe Harbor Statement: The statements contained herein, which are not historical, are forward looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in the forward looking statements, including, but not limited to, the company's ability to market its products and services and future customer acceptance for these products and services and other risks detailed from time to time in company documents furnished to investors.