Attenza Self-Service Portal to Power Self-Service at uBid.com; uBid to Deliver Timely and Relevant Technical and Product Support Via Internet Self-Service.

Business Editors & High Tech Writers

DALLAS--(BUSINESS WIRE)--Jan. 8, 2002

Attenza, a leading provider of online customer service and support automation software, and uBid.com, a leading retail auction and e-commerce marketplace and majority-owned operating company of CMGI, Inc. (NASDAQ: CMGI), today announced that Attenza will power a technical and product self-service initiative currently underway at uBid. Specifically, and extending their existing relationship, the two companies said Attenza's Self-Service Portal(TM) will enable uBid to deliver more timely and relevant technical and product support through more than 70,000 content items across a range of formats including text, video tutorials and frequently asked questions (FAQs).

"uBid has always been known for exceptional customer service," said Lawrence Schwartz, CEO of Attenza. "We are delighted that uBid has selected Attenza's Self-Service Portal as an integral part of its customer service initiatives."

"Attenza's Self-Service Portal(TM)technology will enable our customers to receive immediate answers to their technical questions directly over the Internet, while also providing them with value-added information that helps them with their purchasing decisions," said Alan Cohen, senior vice president of marketing. "Attenza's solution supports our goal to deploy the best technical support available on the Web and complements our total customer service goals as uBid continues to grow across its three principal channels."

uBid, the No. 2 online auction site (Media Metrix October 2001), offers consumers and small to mid-sized businesses the opportunity to purchase a wide range of brand name merchandise often at greatly reduced prices. In addition, uBid offers supplier warranties on most products and bids begin as low as $9. Tech Help links will be added to several of uBid's categories, including computers, computer components, computer peripherals, off lease computers, consumer electronics, digital cameras and video, and home office.

About uBid

uBid, a majority-owned operating company of CMGI, Inc., is a leading retail auction and e-commerce marketplace that offers consumers and businesses three ways to buy and sell. The company's Internet auctions feature a rotating selection of more than 12,000 products daily in 16 different product categories, providing consumers and small to mid-sized businesses with the opportunity to purchase a wide range of brand name merchandise, often at greatly reduced prices, through live-action bidding. Product categories include computers; computer peripherals; computer components; home office; housewares; sports and hobbies; jewelry and gifts; accessories; off-lease computers; consumer electronics; digital cameras and video; apparel and linens; home improvement; travel and events; collectibles; and everything else. In addition to uBid's own auction listings or uBid Direct, uBid features uBid Preferred Partner auctions in which consumers will find products listed by uBid-approved businesses and backed by uBid or brand warranties. Users can also buy or sell products through uBid's Consumer Exchange, in which consumers list their items for auction with no listing fee.

With more than 3 million registered users, uBid is committed to providing its customers with the highest quality auction experience on the Internet and offers supplier warranties on most consumer products. uBid also meets Better Business Bureau Online standards, which gives customers the confidence and security to bid safely online. For more information, visit the company's Web site at www.ubid.com.

uBid and uBid.com are trademarks of uBid, Inc. All other products and services mentioned may be trademarks or service marks of their respective owners.

About Attenza

Attenza is a leading provider of online customer service and support automation software. Our integrated suite of applications enables companies such as CNET, Dell, Lycos, Mary Kay Cosmetics, Motorola, Radio Shack, and Vignette to provide their customers and employees with an automated service and support platform, while reducing costs, increasing employee productivity, and enhancing customer satisfaction. For more information, visit www.attenza.com or call 1-866-Attenza (toll-free).

This release contains forward-looking statements which address a variety of subjects including, for example, the expected benefits of the agreement between uBid and Attenza and the expected ability of uBid to auction products. The following important factors and uncertainties, among others, could cause actual results to differ materially from those described in these forward-looking statements: uBid's success depends on the continued and increased acceptance of its website and the Internet as a medium; consumer preferences for the products offered by uBid may change rapidly; uBid's technologies may not successfully interoperate with those of Attenza or other third parties; and increased competition and technological changes in the markets in which uBid competes. For a detailed discussion of these and other cautionary statements, please refer to CMGI's filings with the Securities and Exchange Commission, including CMGI's most recent Quarterly Report on Form 10-Q.