Atrica Brings the Best of Carrier-Class Optical Ethernet Technology to Residential Triple Play Applications, Complementing Its Business Solutions.Business Editors/High-Tech Writers SANTA CLARA Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. , Calif.--(BUSINESS WIRE)--March 17, 2004 Universal Open Access Architecture Delivers Affordable Advanced Services; French City of Pau Deploys Optical Ethernet to Give Each of Its 160,000 Residents 100Mbps Access Atrica(TM) Inc., the Optical Ethernet pioneer, today unveiled details of its new residential strategy. This strategy, which brings the best of its Carrier-class Optical Ethernet technology to residential applications, complements Atrica's well-deployed business solutions. With a goal of enabling affordable, advanced "Triple Play" voice, video, and data services, Atrica's residential strategy is centered on its industry-leading Optical Ethernet Systems and enables a universal Open Access architecture to foster the rapid growth of services, with guaranteed delivery. A revolutionary development for telecommunications, an Open Access network transparently connects subscribers to any service provider of their choosing and allows for the rapid deployment of a myriad of new services. Subscribers receive access to multiple advanced services at competitive prices and they have the flexibility of choosing any provider for any service. For carriers, an Open Access infrastructure empowers them to continually increase their revenue by adding services from other value added Value Added The enhancement a company gives its product or service before offering the product to customers. Notes: This can either increase the products price or value. service providers to their own offerings, quickly and easily. As an added benefit, they are able to keep control of subscriber authentication and billing. "The application of Optical Ethernet technology to residential service delivery will give subscribers a revolutionary communications experience," said Nan Chen, vice president of Marketing for Atrica. "The low cost Ethernet-based infrastructure will mean lower prices than they are used to paying, along with access to a wide range of new triple play applications." New triple play applications include Internet access See how to access the Internet. from multi-megabit up to 100Mbps, hundreds of TV channels, video on demand (VOD See video-on-demand. VoD - video on demand ), personal video recording (PVR See DVR. ), video conferencing See videoconferencing. (communications) video conferencing - A discussion between two or more groups of people who are in different places but can see and hear each other using electronic communications. , interactive video applications such as remote learning and gaming, and voice and video telephony See videophone. . Residences will also receive the benefits of advanced security measures Noun 1. security measures - measures taken as a precaution against theft or espionage or sabotage etc.; "military security has been stepped up since the recent uprising" security such as security from intrusion, spoofing, and denial of service A condition in which a system can no longer respond to normal requests. See denial of service attack. , as well as privacy guarantees. For carriers, Atrica's residential strategy means they will be able to leverage the same transport network to serve both business and residential subscribers, while offering their customers guaranteed service level agreements (SLAs) and sub-50 millisecond One thousandth of a second. See space/time and ohnosecond. (unit) millisecond - (ms) One thousandth of a second, one thousand microseconds. A long time for a modern computer. resiliency. Atrica's solutions support integration with circuit switched networks by delivering Ethernet Circuit Emulation Services (CES) for support of TDM (Time Division Multiplexing) A technology that transmits multiple signals simultaneously over a single transmission path. Each lower-speed signal is time sliced into one high-speed transmission. traffic. Furthermore, Atrica's solution is easy to manage and operate. With a robust MPLS (1) (MultiProtocol Lambda Switching) The earlier name for GMPLS. See GMPLS. (2) (MultiProtocol Label Switching) A standard from the IETF for including routing information in the packets of an IP network. solution, Atrica's approach requires less equipment than alternative transport technologies and enables point-and-click service provisioning and easy troubleshooting. Atrica's Optical Ethernet Systems for Residential Applications With its latest software and hardware release, Atrica's Optical Ethernet technology is an ideal match for residential applications. Developed specifically for the service provider environment, Atrica's solutions provide: -- A revolutionary Open Access architecture for rapid service additions -- Guaranteed quality of service (QoS) for voice, video, and data -- Support for the current Internet access model that most ISPs are using -- An efficient MPLS-based multicast mechanism optimized for TV channel distribution with protection for video sources -- Better control of peer-to-peer communications Communications in which both sides have equal responsibility for initiating, maintaining and terminating the session. Contrast with "master-slave communications," in which the host determines which users can initiate which sessions. -- The solution of the NAT traversal Passing through network address translation (NAT) to reach a user. NAT hides private IP addresses from the public Internet; however, voice over IP (VoIP) and videoconferencing calls that originate from outside the network must locate the user's IP address. See STUN, UPnP and NAT. in voice over IP (VoIP) service -- Scalability -- Sub-50ms resiliency for all services -- Ultra low-cost single mode fiber access equipment (A-2101FX) -- An easy-to-use service provisioning and management system called ASPEN "We are proud to be bringing the technical, business, and service benefits of Carrier-class Optical Ethernet technology to residential applications," continued Chen. "Today's residential end users are sophisticated consumers of communication services, and they deserve access to the latest service developments -- at an affordable price. Our Optical Ethernet Systems will allow service providers to meet the stringent demands of residential end users while simplifying their own operational processes and reducing their overall costs." Case Study -- City Pau The French city of Pau recently announced the deployment of a new public Optical Ethernet infrastructure. Based on Atrica's Carrier-class Optical Ethernet technology, this state-of-the-art Open Access infrastructure will deliver Pau's residents 100Mbps speed access to advanced Triple Play services including lnternet access, Voice over IP, 100+ TV channels, and Video on Demand for 30 EUR EUR In currencies, this is the abbreviation for the Euro. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. a month. Expected to influence the next generation of network deployments in Europe, the new Open Access infrastructure will be one of the largest residential Ethernet deployments in the world, initially serving 21,000 homes with plans to expand to over 70,000 -- or 160,000 residents -- within three years. "Atrica's Carrier-class Optical Ethernet technology was a good choice for this important endeavor. Its high scalability, stringent QoS in a variety of applications, and low cost were a perfect fit for our infrastructure build-out needs," said Jean-Michel Billaut, founder of The Networking Company and advisor to the City of Pau. "This innovative, multi-service network will allow us to give our residents high speed access to today's most advanced voice, video, and data services -- at an affordable price. We are thrilled with the promises this new network holds for our community. And, we are impressed by Atrica's technical prowess and unwavering commitment to ensuring our -- and our end users' -- satisfaction." About Atrica Atrica's mission is to deliver the most cost-effective, high-performance Optical Ethernet solutions to forward thinking service providers that are building next-generation metro networks. Its revolutionary, Carrier-class Optical Ethernet Systems are designed to allow service providers to reduce costs, simplify operations, and rapidly and profitably deliver new Ethernet-based services. Privately held, Atrica is based in Santa Clara, California Santa Clara, California (IPA: /ˌsæntəˈklærə/) , founded in 1777 and incorporated in 1852, is a city in Santa Clara County, in the U.S. state of California. , with R&D facilities in Israel and business development and sales offices throughout the U.S., Europe, and Asia Pacific. The company has received a total of $134 million in funding to date, from world-class venture capital firms Name Location Founding date Managing Partners/Directors Specialty Capital managed 5AM Ventures Menlo Park, CA; Waltham, MA 2002 John Diekman, PhD (managing partner), Scott Rocklage, PhD (managing partner), Andrew Schwab (managing partner) life sciences $200M [1] , industry leaders, and seven global service providers. For more information, visit Atrica on the Web at www.atrica.com. Atrica and ASPEN are registered trademarks and trademarks of Atrica Ireland Limited in the United States and other countries. |
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