Atomz Publish Delivers A Complete Content Management Solution To New Line Cinema's Movie Publicity Web Site.Business/Entertainment Editors SAN FRANCISCO--(ENTERTAINMENT WIRE)--May 28, 2002 Moviepublicity.com is painlessly pain·less adj. Free from complication or pain: a painless operation. pain  less·ly adv. deployed within weeks without
burdensome software installations or overhead Atomz, the leading provider of Web-native products that help enterprises deliver the right information at the right time, today announced that New Line Cinema has successfully deployed Atomz Publish throughout its Movie Publicity Web site (www.moviepublicity.com). The New Line Cinema Movie Publicity Web site was seamlessly implemented in a matter of weeks with Atomz Publish. Moviepublicity.com serves as a password protected extranet exclusively designed for marketing and publicizing pub·li·cize tr.v. pub·li·cized, pub·li·ciz·ing, pub·li·ciz·es To give publicity to. Noun 1. publicizing - the business of drawing public attention to goods and services advertising New Line Cinema projects. Journalists, movie agents, publicists and entertainment pundits can log on to the site and find the most recent information about a new or past New Line Cinema movie. The Web site contains current promotions, production notes, logos -- streamlining New Line Cinema's media request process. Atomz Publish enables the New Line New Media Project department, responsible for the maintenance and deployment of the Movie Publicity Web site, to manage all types of content including, text PDF files See PDF. , photographs and artwork posted on moviepublicity.com. "Most content management systems on the market today require hundreds of thousands of dollars to set up and deploy, not including the costs of maintaining the software over time," said Nevin Shalit, senior vice president of new media projects for New Line Cinema. "We are thrilled thrill v. thrilled, thrill·ing, thrills v.tr. 1. To cause to feel a sudden intense sensation; excite greatly. 2. To give great pleasure to; delight. See Synonyms at enrapture. with our selection of Atomz Publish. It was the clear choice for the New Media Projects group because it's a comprehensive content management system that required minimal deployment time, is Web-native, and drastically reduced our overall installation and administration costs." Atomz Publish provides the New Line Cinema New Media Projects team with a complete content management solution. Atomz Publish Web-native approach permits the New Media Projects team to update moviepublicity.com from any of their remote locations. Deployment time of Atomz Publish was significantly reduced due to the lack of software installation and support that is common in out-of-the-box CMS (1) See content management system and color management system. (2) (Conversational Monitor System) Software that provides interactive communications for IBM's VM operating system. implementations. Also, new features in Atomz Publish are rolled out to New Line Cinema instantly and seamlessly -- the company never has to install a new version to keep moviepublicity.com current with the most recent technology from Atomz. Atomz Publish's intuitive workflow The automatic routing of documents to the users responsible for working on them. Workflow is concerned with providing the information required to support each step of the business cycle. features simplify the process of routing documents for proper approvals and editorial comments. The New Media Projects Team can count on Atomz Publish to keep their content fresh and manageable year-round. Atomz Publish is a Web-native content management system that empowers anyone within an enterprise to rapidly publish and update Web content. It allows the individuals who create content to expedite ex·pe·dite tr.v. ex·pe·dit·ed, ex·pe·dit·ing, ex·pe·dites 1. To speed up the progress of; accelerate. 2. its delivery to Web site visitors, reducing the workload on IT and Web professionals managing the Web site. About New Line Cinema Founded in 1967, New Line Cinema is the entertainment industry's leading independent producer and distributor of theatrical motion pictures. New Line licenses its films to ancillary Subordinate; aiding. A legal proceeding that is not the primary dispute but which aids the judgment rendered in or the outcome of the main action. A descriptive term that denotes a legal claim, the existence of which is dependent upon or reasonably linked to a main claim. markets including cable and broadcast television as well as to international venues. The company, which is a subsidiary of AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Time Warner Inc., operates several divisions including in-house theatrical distribution, marketing, home video, television, acquisition, production, licensing and merchandising merchandising Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product. units. More information about New Line Cinema can be obtained at www.newline.com. About Atomz Atomz is the leading provider of Web-native products that help enterprises realize the profit potential of Web content by delivering the right information at the right time. The company's unparalleled technical excellence and dedication to customer satisfaction have led products from Atomz to be adopted by thousands of leading Web sites, making the Atomz application network one of the top 150 most visited sites in the world. Selected customers include AOL Time-Warner, CBS (Cell Broadcast Service) See cell broadcast. , Palm, Gannett Corporation, Macromedia, Olympus, Varian Medical Systems Varian Medical Systems (NYSE: VAR) is engaged in the design and manufacture of advanced equipment and software solutions for treating cancer with radiation, as well as x-ray tubes for original equipment manufacturers, replacement x-ray tubes and flat-panel digital subsystems , Maxtor, New Line Cinema, Check Point Software and AvantGo. For more information about Atomz products -- including Atomz Publish and Atomz Search -- visit the company's Web site at http://www.atomz.com. Note to Editors: Atomz is a trademark of Avivo Corporation. Any other marks used in this document are trademarks or registered trademarks of the manufacturers or marketers of the products with which the marks are associated. |
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