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Atomz Introduces On-Demand Web Site Solutions for Enterprise, Commerce and Media Companies.


Business Editors/High-Tech Writers

SAN FRANCISCO--(BUSINESS WIRE)--Feb. 9, 2004

Comprehensive Solutions, Delivered as Hosted Services, Provide

Better Results and Value

Atomz, a leading provider of hosted enterprise Web site applications, today announced new On-Demand On-Demand refers to a service or feature which addresses the user's need for instant gratification and immediacy of use. In most cases the value proposition for an on-demand service is wrapped up in the fact that the user or consumer of the service avoids a significant up-front  Web Site Solutions for enterprise, commerce and media companies. These industry-first solutions integrate important Web site needs including search, content management, promotions, e-marketing and reporting -- helping organizations seize seize
v.
To exhibit symptoms of seizure activity, usually with convulsions.
 a more effective approach to maintaining content and assisting visitors in finding products and information they want.

As part of these innovative solutions, Atomz introduces Guided Shopping(TM) for commerce Web sites. This new capability dynamically creates a guided shopping experience to help consumers find products quickly -- leading to increased conversion rates, shopping cart sizes, and customer loyalty.

In a separate press release issued today, Atomz announced the patent-pending Site-Centered Content Management(TM) capability, which provides content contributors a content management experience that's as easy as navigating (networking, hypertext) navigating - Finding your way around. Often used of the Internet, particularly the World-Wide Web.

A browser is a tool for navigating hypertext documents.
 a Web site.

"Because Atomz offers both industry-acclaimed site search and content management applications, we are uniquely positioned to provide enterprises with a pragmatic, integrated approach to effectively run their Web sites," said Steve Kusmer, chief executive officer of Atomz. "This evolution in company strategy is driven by our deep association with our 250 leading enterprise customers. By concentrating on critical capabilities needed by Web sites and the strategic imperatives of specific verticals, Atomz moves from being a point-product vendor to a provider of comprehensive Web solutions to drive online business strategy."

"An integrated approach to site search and content management through a hosted service offers significant value to enterprises," stated Aberdeen Group Aberdeen Group is a provider of business-related research services. It has its headquarters in Boston, Massachusetts and belongs to the Harte-Hanks group. Founded in 1988, Aberdeen's research is used by over 2.  Research Director Guy Creese. "Both capabilities are crucial to effectively managing a company's online persona persona /per·so·na/ (per-so´nah) [L.] in jungian psychology, the personality mask or facade presented by a person to the outside world, as opposed to the anima, the inner being.

per·so·na
n.
 -- integrating them means that enterprises can spend more time creating effective Web sites and less time dealing with what have formerly been regarded as separate technology silos."

As a hosted solution, there is no incremental Additional or increased growth, bulk, quantity, number, or value; enlarged.

Incremental cost is additional or increased cost of an item or service apart from its actual cost.
 hardware, software, maintenance or programming costs associated with deploying the Atomz On-Demand Solutions. Specific Web site solutions include:


--  Atomz Enterprise
    Empowers organizations to create a more satisfying experience by
    guiding visitors to products and information they want. At the
    same time, Atomz Enterprise improves operational effectiveness by
    streamlining content management processes and delegating content
    management tasks to content owners. Atomz Enterprise improves lead
    generation, supports customer self-service and enhances marketing
    efforts.

-- Atomz Commerce
   Specially designed for retailers, Atomz Commerce guides online
   visitors to products they want and influences them to purchase
   more merchandise through cross-sell, up-sell and merchandising.
   Atomz Commerce provides a Guided Shopping experience for Web site
   visitors that turn browsers into buyers -- increasing conversion
   rates, order size and repeat purchases.

-- Atomz Media & Entertainment
   Enables content-focused Web sites to deliver the right content at
   the right time - increasing visitor satisfaction, retention, and
   loyalty. Atomz Media & Entertainment creates a better visitor
   experience and increases Web site agility by empowering writers,
   editors and marketers.



"Atomz On-Demand Web Site Solutions are helping us provide more dynamic, relevant content to our targeted sales channels," stated Bill Benz, vice president of eBusiness at J.&W. Seligman & Co. Incorporated. "We have been able to leverage search, content management, promotions and e-marketing from Atomz to improve our visitor experience, and to accelerate our internal processes. The hosted delivery model reduces my total costs, while providing upgrades at a lower cost and lower cycle time. Most importantly Adv. 1. most importantly - above and beyond all other consideration; "above all, you must be independent"
above all, most especially
, I have been impressed im·press 1  
tr.v. im·pressed, im·press·ing, im·press·es
1. To affect strongly, often favorably:
 with the Atomz customer service that has helped me exceed my business objectives."

About Atomz

Atomz provides on-demand Web site solutions for enterprise, commerce, and media companies. These hosted solutions provide customers significant advantages over installed software in reliability, support, ease-of-use, scalability, rapid product innovation and predictable cost structures. The company's powerful solutions, unparalleled technical excellence and dedication to customer satisfaction have led products from Atomz to be adopted by thousands of leading Web sites. Select customers include: Time-Warner, CBS (Cell Broadcast Service) See cell broadcast. , Palm, Gannett Corporation, NASA NASA: see National Aeronautics and Space Administration.
NASA
 in full National Aeronautics and Space Administration

Independent U.S.
, Princess Cruises Princess Cruises is an American cruise line, based out of Santa Clarita, California, that operates cruise ships also shares the same building with Cunard Line headquarters. It is one of the many cruise lines operated by the Carnival Corporation. , and Sharp Electronics. Atomz and its products have won numerous industry awards, including ASPnews.com's List of Top 20 Providers, KMWorld 100, the AIIM (Association for Information and Image Management International, Silver Spring, MD, www.aiim.org) A membership organization founded in 1943 devoted to creating industry standards and disseminating information about the document management industry.  E-DOC Best of Show Award for Web Content Management, and Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 World's Best of Show. For more information about Atomz's products visit the company's Web site at http://www.atomz.com/.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 9, 2004
Words:699
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