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Atlas Mining Company to Benefit From the Services of Two Investor Relations Firms.


Business Editors

OSBURN, Idaho--(BUSINESS WIRE)--Sept. 11, 2002

Atlas Mining Company (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:ALMI ALMI Application Level Multicast Infrastructure
ALMI Automated Listing and Mapping Instrument (US Census Bureau) 
) is pleased to announce that two consulting firms, IR Specialists, Inc., and Shareholder Relations, have been retained to support its investor relations Investor relations

The process by which the corporation communicates with its investors.
 program.

The two firms will work as a team to build investor awareness Investor Awareness is knowledge the investment community has of a company. [1] It can be looked at like this: “Do investors know about your company?” If the answer is “yes,” then it could be said that the company has “good investor awareness”  and keep shareholders informed of the Company's progress in implementing its business plan.

"We believe that Atlas Mining Company is a resource company with a strong potential to produce for its shareholders. Now is the right time to begin a shareholder awareness campaign. After reviewing several proposals, we believe that the combined team of IR Specialists and Shareholder Relations offers us the best combination of experience and creativity to make the investing community aware of the company's growth potential," said William T. Jacobson, President of Atlas Mining Company.

Wayne Jenkins, President of IR Specialists, said, "We are excited to be on the Atlas team. I am convinced that their plan to develop North American's only commercial source of halloysite clay will result in long term revenue growth that will benefit shareholders. I am convinced that the investment community will recognize the remarkable opportunity that Atlas represents."

John Lefebvre, President of Shareholder Relations, added, "The Juab Utah property represents an unusual mining opportunity. It is rare to have all the ingredients for an economically viable prospect come together as they have here. There appear to be few barriers for management to cross toward bring this prospect into economic reality."

Atlas President is Interviewed by CEOcast

Atlas Mining Company announces that its president, William T. Jacobson, recently conducted an interview with CEOcast.com. The audio Webcast is available by visiting http://www.ceocast.com through September 16, 2002, using either Real Player or Windows Media Player Digital jukebox software for Windows from Microsoft that plays a variety of audio, video and streaming formats including MP3, WMA, CD audio and MIDI. Starting with Version 6.2 in 1999, the Windows Media Rights Manager was added for securing copyrighted content. . During the interview, Mr. Jacobson gave an overview of the current position of the company and its future.

CEOcast is the premier source of original and syndicated streaming broadcast interviews of Chief Executive Officers at public and private news-making companies. Organized by industry, its analysts average over 15 years experience covering and evaluating Wall Street's leading companies.

CEOcast's programming is distributed to millions of on-line investors at over 700 financial web sites as well as to more than 20,000 portfolio managers, buy-side analysts Buy-side analyst

A financial analyst employed by a nonbrokerage firm, typically one of the larger money management firms that purchases securities on its own account.
 and traders at more than 3,300 North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 institutions. Content is also disseminated to over 7,000 investment research professionals representing over 425 institutions.

About Atlas Mining Company

Atlas Mining Company is an exploration stage natural resource and mining company with an underground mining contracting business. Atlas Mining has mining and timber properties located in the Silver Valley of Shoshone County, in North Idaho. Atlas Mining also has interest in a halloysite clay property in Juab County, Utah Juab County is a county located in the U.S. state of Utah. As of 2000 the population was 8,238, and by 2005 had been estimated at 9,113. It was named from an Indian word meaning thirsty valley, or possibly only valley. , and in the past has pursued exploration targets in Mexico. This notice does not constitute an offer of any securities for sale.

Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 Statement -- As a cautionary note to investors, certain matters discussed in this press release may be forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Such matters involve risks and uncertainties that may cause actual results to differ materially, including the following: changes in economic conditions; general competitive factors; the Company's ability to execute its business model and strategic plans; and the risks described from time to time in the Company's SEC filings.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Sep 11, 2002
Words:558
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