Atlantic Inc. Expands GameKeeper(R) Line to Meet Growing Demand for Storing and Transporting Games and Gaming Consoles.

Atlantic Introduces Industry's First Waterproof Gaming Storage Case for Sony PSP[R] and Nintendo DS/DS Lite[R], Plug 'N' Play Gaming Backpack

LAS VEGAS -- Atlantic Inc., a leading manufacturer and distributor of media storage products, today announced the expansion of its GameKeeper[R] line of gaming storage and travel products with the new gameSEAL[TM] portable gaming case, the first waterproof gaming case designed for gamers-on-the-go, and the Ultimate Gaming Backpack[TM], which allows gamers to transport consoles, games and controllers and zip open the bottom to play directly out of the case.

The gameSEAL and Ultimate Gaming Backpack are the company's latest additions to its GameKeeper line, created by Atlantic Inc. in May 2006 to offer console and PC gamers accessories for transporting gaming equipment to play with friends or while traveling, as well as furniture for storing and organizing gaming gear at home.

GameKeeper portable and home gaming storage products emphasize functionality and ease-of-use. The portable gaming storage systems are lightweight and designed to protect the gaming gear and accessories from damage during travel or provide safe storage when not in use. The home gaming storage is designed to hold multiple game consoles, controllers, accessories, games and traditional A/V components. Home storage units also optimize airflow for proper console cooling and incorporate wire management.

"Our detailed research found that video game users have storage needs that have not been met by current products in the marketplace and as leaders in media storage, we decided to develop a premier line for gamers," said James Dardashti, chief operating officer of Atlantic Inc. "We develop and test all our products with the input of gaming enthusiasts to meet their specific demands."

Features of the latest GameKeeper products include the following:

gameSEAL

The waterproof gameSEAL case, available in two different versions for
the Sony PlayStation Portable (PSP)[R] and the Nintendo DS/DS Lite[R],
takes portable gaming storage to the next level by utilizing a
combination of a specially designed silicone sealing gasket and
snap-locking latches to provide a secure watertight seal to protect
gamers' portable game consoles, games and accessories. All gameSEAL
cases are constructed with shatter-resistant material and high-density
foam inserts to protect, cushion and securely hold the game console,
games and accessories in customized compartments. Elastic security
cords span the accessory storage areas, assuring all accessories are
firmly secured during travel. The gameSEAL also includes a comfortable
carrying strap.

The gameSEAL available for the Sony PSP can house all PSP gaming
essentials, including the PSP console, 10 Universal Media Discs
(UMDs), two Memory Stick Duos, a car charger, volume controller and
headphones. The gameSEAL available for the Nintendo DS and DS Lite
holds a DS or DS Lite, 12 DS games, 16 Game Boy Advance games plus a
charger/AC adaptor. MSRP for both versions of the gameSEAL is $39.99.

Ultimate Gaming Backpack

The Ultimate Gaming Backpack features a unique plug 'n' play design
for gamers to connect the game console to a TV without removing it
from the case. It features mesh compartments to easily view gaming
gear inside the bag, with Velcro[R] closures for cables and hookups.
Mesh openings on both sides of the backpack provide ventilation while
in use and a protective zippered storage compartment holds up to two
controllers. MSRP is $49.99.

Highlights of other products in the GameKeeper line include:

Gaming Travel Hard Case[TM], a compact steel traveling case with
cushioned interior that protects a variety of gaming gear, including a
game console, charger, game cartridges and earphones. $29.95

Gaming on Wheels[TM], designed to be both a central gaming center that
stores all gaming essentials and a savvy travel case for easy
transport of consoles and games. It's made of rugged, lightweight
aluminum, with pull-out handles and luggage-quality casters for smooth
transportation. $99.99

Roll Up Player Case, designed to store, organize and transport Sony
PSP or Nintendo DS consoles and accessories. The modern black-on-black
rollup design provides maximum storage while remaining compact enough
to fit in a pocket or backpack. $9.99

Teen Gaming Center, designed to hold up to a 20-inch TV, three gaming
consoles and four games for home storage. It features removable hooks
for four controllers and other gaming essentials, such as headphones
and wires. Vents allow for long-term usage without heating up the
consoles. Wire management in the back of the unit allows for quick
hookup while organizing the usually tangled mess of wires. $89.99

Four-Tier Gaming Tower accommodates up to four game consoles, four
controllers and 40 games for home storage. Hooks keep controllers,
earphones and wires off the floor and casters with locks make moving
the unit around the house and clean up a cinch. The unit includes
convenient pull-out drawers, allowing for an unobstructed view of game
titles. $59.99

For more information about GameKeeper storage products, visit www.gamekeepergaming.com.

About Atlantic Inc.

For more than 20 years, Atlantic Inc. has designed and manufactured innovative and award-winning consumer electronics accessory products that embody the company's philosophy of providing products that are state-of-the-art in organized living. Atlantic is a category leader in home media storage as well as the category creator of new storage concepts -- including the GameKeeper brand of gaming storage and transportation products. Based in Santa Fe Springs, Calif., Atlantic has received numerous patents and awards, including 12 Design & Engineering Showcase Honors from the annual Consumer Electronics Show (CES) Innovations Committee. For more information about Atlantic or its products, please visit the company's Web site at www.atlantic-inc.com.

Editor's Note: High-resolution images as well as review units of gameSEAL, Ultimate Gaming Backpack and other GameKeeper products are available by contacting Amy Johnsonbaugh ([e-mail]) or Mike Kilroy ([e-mail]).