Atkins Nutritionals, ZonePerfect Sign Exclusive Licenses With eDiets to Launch Online Diet Destination.

Business Editors/Health/Medical Writers

DEERFIELD BEACH, Fla.--(BUSINESS WIRE)--April 23, 2003

Other Brand-Name Diets Expected to Plug Into

eDiets' Technology Platform

eDiets.com, Inc. (OTCBB:EDET) ("eDiets"), the most visited source for diet information online, today announced it has acquired exclusive licenses to develop and market personalized diets compliant with the Atkins and Zone concepts. The new offerings are available at http://www.eDiets.com.

"Our vision is to establish an online destination where consumers can quickly find the best diet for them, have it personalized for their lifestyle, and receive 24/7 professional support," says David Humble, CEO of eDiets. "We believe the addition of Atkins and Zone to our series of 10 other diets gives us the breadth needed to establish eDiets.com as the online diet destination in a market dominated by brick-and-mortar centers."

Founded on the belief that a private, simple, fast "Your Diet, Your Way"(TM) online approach was better than driving to the local diet center, eDiets.com leveraged the power of the Internet to create personalized online plans. To date, over one million subscribers have adopted and benefited from this concept. Using its personalization platform and in-house dieticians and medical advisors, eDiets has also created Vegetarian, Healthy Heart, and Type 2 Diabetes plans to fit consumer needs. These diets were introduced in January 2003 and other popular branded and specialized plans will be added on an ongoing basis.

"We at Atkins Nutritionals believe a personalized, step-by-step plan compliant with our approach will help people who need or want support to stick to their plan, and that's an important criteria for success," says Colette Heimowitz, Director of Education and Research at Atkins Nutritionals. "The eDiets personalization technology, which creates daily meal plans and personal shopping lists, among other features,truly adds value for many Atkins followers and will help them more easily adopt a permanent way of eating that makes them feel and look better."

Adds ZonePerfect Nutrition Company Chief Executive Officer Christopher Baker: "Whether following a strict diet or just trying to make good food choices, ZonePerfect Nutrition products are for people who want to eat healthy and delicious food, but are constantly on the go. Working with eDiets gives our time-starved consumers another venue to easily purchase products and obtain the support they need to take better care of themselves."

About eDiets

eDiets is the leading online provider of subscription-based, comprehensive weight-loss, fitness and motivational programs tailored specifically to individual dietary requirements, capabilities and lifestyles. Its Web site http://www.eDiets.com is one of most visited Web sites for health, fitness and nutrition today, according to Nielsen/Netratings. eDiets provides 24/7 access via the Web to personalized diet programs, plus dozens of doctors, nutritionists, fitness experts and over 100 online support communities. The site offers customized diets based on the USDA food pyramid, plus specific nutrition plans for individuals with high-cholesterol, diabetes and other medical issues.

eDiets is a publicly traded company (OTCBB:EDET) directed by a strong management team comprising licensed dieticians and psychologists, an experienced technical staff and a seasoned corporate organization.

About Atkins Nutritional Approach and Atkins Nutritionals, Inc.

Atkins Nutritionals, Inc. ("ANI") was founded by Dr. Robert C. Atkins in 1989 as Complementary Formulations and changed to ANI in 1998. Today, ANI is a fast-growing multi-million dollar enterprise providing a broad range of convenience foods, supplements, baked goods, snacks, condiments and information products designed to serve the millions of Americans who have adopted the controlled carbohydrate lifestyle. ANI's mission is stated as follows: To help people enjoy healthier lives, Atkins will be the pioneer and leader in providing innovative nutritional and information products based on controlled carbohydrate nutritional science and rooted in the Atkins Nutritional Approach.(TM) The Atkins Nutritional Approach(TM) consists of four phases: Induction, On-going Weight Loss, Pre-Maintenance and Lifetime Maintenance and focuses on controlling carbohydrate intake while consuming nutrient-dense, unprocessed foods and incorporating supplements and exercise into one's lifestyle.

About ZonePerfect Nutrition Company

ZonePerfect Nutrition Company produces great tasting, healthy, and nutritious products for time-starved people. Through years of science-based research, the company has developed an incredible line of nutritious food products for people who want to eat healthily but just can't find the time and refuse to sacrifice great taste. All ZonePerfect Nutrition Company products contain the same 40/30/30 ratio of carbohydrate, protein, and dietary fat, and are convenient, easy to store, and quick to prepare. In 2002, ZonePerfect made its debut at number 307 on Inc Magazine 500 list of fastest growing private companies and was awarded a gold medal for growth by the Nutrition Business Journal. Consumers looking to find additional information on the ZonePerfect Nutritional Program or wishing to purchase products can do so by visiting http://www.ZonePerfect.com.

Statements in the release, which are not historical in nature, are forward-looking statements. Forward-looking statements involve known and unknown risks and uncertainties which could cause the actual results, performance or achievements of the Company to be materially different from those which may be expressed or implied by such statements. These risks and uncertainties include, among others, that the Company's steps to deal with today's proliferation of unsolicited emails that compete with communications with its members will be successful, that the Company will make a successful transition from being a one product company to being a source for multiple brands of diet solutions, that the Company's prepaid online advertising expenses will support the Company's new strategy, that the Company is able to obtain sufficient outside financing on acceptable terms, when and if required, changes in general economic and business conditions, changes in product acceptance by consumers, effectiveness of sales and marketing efforts, and loss of market share and pressure on prices resulting from competition.

For additional information regarding these and other risks and uncertainties associated with eDiets.com business, reference is made to the Company's Annual Report on Form 10-KSB for the year ended December 31, 2002, and other reports filed from time to time with the Securities and Exchange Commission. All forward-looking statements are current only as of the date on which such statements are made. The Company does not undertake any obligation to publicly update any forward-looking statements.