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Athletic Trainers from Around the Globe Amazed by Motion DNA Testing at Annual NATA Convention.


SCOTTSDALE, Ariz. -- Over 10,000 athletic trainers from collegiate and professional athletic programs were introduced to the power of Motion DNA DNA: see nucleic acid.
DNA
 or deoxyribonucleic acid

One of two types of nucleic acid (the other is RNA); a complex organic compound found in all living cells and many viruses. It is the chemical substance of genes.
 Corporation (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
:MOTD motd - message of the day ) and its analysis programs at the annual National Athletic Trainer's Association (NATA NATA National Athletic Trainers' Association
NATA National Association of Testing Authorities (Australia)
NATA National Air Transportation Association (Alexandria, VA, USA) 
) Convention in Baltimore last week. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 company representatives in attendance, the NATA convention which included over 500 exhibitors, Motion DNA's booth was the most advanced technology available for participants.

"Motion DNA gave today's athletic trainers a glimpse at what sports medicine sports medicine, branch of medicine concerned with physical fitness and with the treatment and prevention of injuries and other disorders related to sports. Knee, leg, back, and shoulder injuries; stiffness and pain in joints; tendinitis; "tennis elbow"; and  is expected to look like in the future," said Bobby Thompson This page is about Bobby Thompson the comedian. Click here for former baseball player Bobby Thomson.

Bobby Thompson (18 November 1911 – 16 April 1988[1]) was a comedian from County Durham in the north east of England.
, member of Motion DNA's Board of Advisors. Thompson, a former NFL NFL
abbr.
National Football League

NFL (US) n abbr (= National Football League) → Fußball-Nationalliga
 player, was forced to end his career after injuries limited his playing days with the Oakland Raiders. "I joined the Motion DNA team because trainers could have used Motion DNA to help extend my playing career," said Thompson. "My injuries could have been prevented, had they been able to identify what repetitive motion was contributing to them."

Athletic trainers visiting the Motion DNA booth appeared amazed at the accuracy of the technology, viewing and receiving simple analyses being conducted on the spot. Demonstrating the power of its technology, Motion DNA identified the existence of and reasons for physical limitations in the participants. Motion DNA technicians spent their days analyzing posture during individual golf swings; measuring step and posture during walking and running; and identifying potential injuries during strength training exercises and daily activities. Motion DNA technicians also provided examples analyses of individual joint coordination and range of motion testing.

"Motion DNA quickly identified traits in my running that contribute to some pain I have been feeling in my hip," said Terri Hudson of the National Center for Sports Safety. Hudson received an analysis of two, 20 second runs on a treadmill.

"In our opinions, Motion DNA would have to be considered one of the highlights of the convention," said Motion DNA Motion DNA President, Zig Ziegler. "Every athletic trainer we spoke to at the convention agreed that 'they need access to Motion DNA's technology to improve the potential for complete return from injuries' for their athletes."

The convention, as expected allowed Motion DNA to demonstrate its analysis to the programs atop its list of potential customers. Receiving demonstrations of the power and requesting proposals included decision makers from the universities of Connecticut, Alabama, Miami, Mississippi, Arkansas, BYU BYU Brigham Young University
BYU Bayou
BYU Bob's Your Uncle
BYU Bayreuth, Germany - Bindlacher Berg (Airport Code)
BYU Beyond Your Understanding
, Notre Dame, Oklahoma, Texas, and Auburn, to name a few. Representatives from professional teams in football, basketball, and baseball also expressed interest in the Motion DNA products and services.

"Our goal was to leave the convention closer to our goal of 10 collegiate programs a utilizing our motion analysis services and 100 programs interested in acquiring our BioTrainer for day to day use," said Ziegler. "We surpassed those goals and received some unexpected interest from other companies in the industries."

Motion DNA expects to make several announcements over the next 30 days regarding strategic alliances and new customers as a result of this convention. "We were approached by several major suppliers of athletic training athletic training Sports medicine The practice of physical conditioning and reconditioning of athletes and prevention of injuries incurred by athletes. See Athlete, Athletic trainer.  and medical device companies interested in adding our technology as a compliment to their products," said Ziegler. "We are currently exchanging the proper legal documents, to keep protect the interests of the parties involved. Once that is complete, we expect to identify those potential relationships."

This week, Ziegler and his team of developers return to work on the company's flagship product, the BioTrainer. Ziegler will make trips to Portland and Eugene, Oregon and Seattle, Washington for presentation with professional and collegiate programs in those cities. While in the area, Ziegler has meetings scheduled with the Seattle Seahawks, University of Washington, University of Washington, University of, at Seattle; state supported; coeducational; chartered and opened 1861 as the Territorial Univ. of Washington, renamed 1889. There are noted schools of medicine and engineering, and the university operates laboratories for the marine  Oregon, and Portland Trailblazers. Ziegler also expects a brief meeting to introduce the technology to officials from Nike and Adidas corporations. The company believes the major shoe and apparel manufacturers would be ideal strategic partners at this time for the company.

For more information on the company visit: www.motiondnacorp.com.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 21, 2004
Words:654
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