AthletesDirect and Major League Baseball Players Create Online Relationship.Sports Editors & Baseball Writers/Columnists LOS ANGELES--(BW SportsWire)--March 22, 2000 AthletesDirect, a division of Broadband Sports Inc., and the Major League Baseball Players Association The Major League Baseball Players Association (or MLBPA) is the union of professional major-league baseball players. History Of MLBPA The MLBPA was not the first attempt to unionize baseball players. (MLBPA MLBPA Major League Baseball Player's Association ) today announced that they have signed a letter of intent to enter into an extensive licensing relationship, which will further connect Major League players with their fans online. Under the agreement, individual player sites on AthletesDirect, featuring journals from the athletes, first person chats, statistics, interactive games, fan clubs, and audio and video of the players, will be linked to the players' respective sites on the official MLBPA Web site, bigleaguers.com. AthletesDirect will feature MLBPA-licensed products on AthletesDirect.com and on America Online See AOL. , and link its primary baseball storefront to the bigleaguers.com storefront. AthletesDirect also will be an official partner for MLBPA online auctions. Richard Nanula Richard Nanula has served as Chief Financial Officer of Amgen Inc. (biotechnology) since August 2001 and as Executive Vice President since May 2001. On April 10, 2007 Amgen announced that he would be resigning from his position "to pursue other opportunities" He will be at Amgen , the CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Broadband Sports, hailed the new relationship, stating: "Broadband Sports and AthletesDirect are committed to enabling the free, open exchange of information between players and fans. This relationship creates a model for professional athletes to participate in the great opportunities the Internet provides." Judy Heeter, MLBPA director of Licensing, said: "Building a stronger connection between players and fans is what bigleaguers.com is all about. We have no doubt that AthletesDirect will provide outstanding entertainment for the fans, and we look forward to exploring all the exciting opportunities to enhance the players' presence on the Web." About AthletesDirect AthletesDirect is a leading developer, publisher and aggregator of high-quality, official online sites for athletes. AthletesDirect has over 250 athlete partners, including some of the world's most prominent athletes across 10 sports, including football, baseball, basketball, auto racing and tennis. Major League baseball players This list consists of Major League Baseball players, both past and current, who have a biographic article (members of the Baseball Hall of Fame are noted with a β). For a list of other players for whom an article does not yet exist, see: Wikipedia:Requested articles/sports. who have their own AthletesDirect Internet sites include Albert Belle AthletesDirect's athlete sites are accessible through the company's Web site at www.AthletesDirect.com, America Online (AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. ) at keyword "AD," Yahoo! Sports at http://sports.yahoo.com/allstars and www.bigleaguers.com. About Broadband Sports Broadband Sports is a leading provider of original content and commerce for hundreds of individual sports communities. Broadband Sports offers sports consumers proprietary content and commerce relating to college and professional teams, as well as individual athletes, in a broad range of sports. In addition to AthletesDirect, the company has three other online media properties: Pro Sports Xchange and its collegiate division, College Sports Xchange, a leading source of in-depth team news and information about professional and collegiate sports; RotoNews, a leading provider of news, information, games and services for the online fantasy sports market; and SportsAuthentics, one of the Internet's top retailers of collectibles and merchandise. Broadband Sports' content is available at the company's Web site, www.broadbandsports.com, and through leading Internet providers, including AOL, eBay, Fox Sports and Yahoo!. Broadband Sports has its headquarters in Los Angeles and offices in the Bay Area and New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. . The company has 165 employees. |
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