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Atheros Ships Its 10-Millionth Wireless Chip.



Business Editors/High-Tech Writers

SUNNYVALE, Calif.--(BUSINESS WIRE)--Oct. 28, 2003

Growth of WiFi-enabled Notebook PCs, Wireless LAN

Switch Products and Hot Spots Fuels Demand for

Advanced Wireless LAN Technology

Atheros Communications, a leading developer of advanced multimode wireless LAN (WLAN See wireless LAN.

WLAN - wireless local area network
) solutions, today announced it has shipped its 10-millionth wireless chip. The growth of Atheros shipments can be attributed to several factors including the market's demand for higher performance wireless technologies, the rising market awareness and adoption of notebook PCs with built-in Wi-Fi capabilities, the introduction of LCD and plasma televisions with integrated 802.11a, and new single-band and multi-band enterprise and consumer products that enable faster speeds using the 802.11g and 802.11a standards.

Since the company's first customer shipment in September 2001, Atheros has introduced new multimode 802.11a/b, 802.11b/g and 802.11a/b/g solutions. Today, seven of the world's leading PC vendors are offering notebook PCs with integrated 802.11b/g and/or 802.11a/b/g WLAN technology from Atheros. In addition 14 of the industry's top providers of enterprise and public access class networking equipment are using Atheros chipsets in their multimode WLAN access points, and major retail providers have introduced 802.11b/g and/or 802.11a/b/g products using Atheros technology. Most recently, Atheros introduced two new two-chip solutions comprising the fourth-generation product line-up, which include advanced features to boost performance, double the range of today's Wi-Fi products, and reduce power consumption by 60 percent.

"By the end of the year, more than 16 million notebooks will have shipped with embedded Wi-Fi capabilities as an out-of-the-box feature," said Gemma Paulo, senior analyst, with In-Stat/MDR. The research firm is predicting that 95 percent of all new notebook PCs will include Wi-Fi technology by 2005. "With its innovative single-band 802.11g and dual-band 802.11a/b/g solutions, and its long list of PC OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  design wins, Atheros is well positioned to take advantage of this strong growth."

The market is quickly transitioning from legacy 802.11b products with limited data transfer rates of 11Mbps, to 802.11b/g and multi-band 802.11a/b/g products that enable speeds of 54Mbps and up. Atheros' chipsets offer end users even higher performance using Super G(TM) and Super A/G A/G Above Ground
A/G Assemblies of God (Church Denomination)
A/G Air/Ground
A/G Air-to-Ground
A/G Albumin-Globulin Ratio
(TM) performance modes, which offer data rates up to 108Mbps with TCP/IP TCP/IP
 in full Transmission Control Protocol/Internet Protocol

Standard Internet communications protocols that allow digital computers to communicate over long distances.
 throughput up to 90Mbps.

"Achieving 10 million chip shipments in such a short time is very significant and further validates the high demand for Atheros' advanced single-band and multi-band WLAN solutions," said Russ Craig, research director, semiconductors, with Aberdeen Group. "The company has continued to innovate in key areas such as delivering strong wireless security, higher performance with its Super G and Super A/G modes, longer range and reduced power consumption for longer battery-life."

The rapid rise in popularity of Wi-Fi technology and products has also been driven by the increase in public hot spots. Gartner Dataquest Inc., a technology research and consulting firm in Stamford, Conn., predicts more than 167,000 hot spots by 2008 with over 75 million users of public WLAN hot spots (0.7 probability)(1).

Additionally, the emergence of enterprise wireless infrastructure products is also increasing demand for WLAN chips. "Certainly, the infrastructure market will evolve over the next 2-3 years, as end users demand those solutions that best simplify installation, improve performance, and enhance and simplify security and management," said Paulo.

"We're seeing a lot of interest from our customers that want to offer the newer 802.11b/g or 802.11a/b/g functionality," said Craig Barratt, president and chief executive officer of Atheros. "We believe Atheros has been able to stay ahead of its competitors by being first to market with innovative features such as eXtended Range technology and Super G or A/G, which improve the user experience by offering greater range and throughput. We're committed to helping our customers bring to market advanced new wireless products that cover a wide range of applications such as enterprise and multimedia."

Atheros' chipsets support emerging security standards such as Wi-Fi Protected Access (networking, security) Wi-Fi Protected Access - (WPA) A security scheme for wireless networks, developed by the networking industry in response to the shortcomings of Wired Equivalent Privacy (WEP).  (WPA WPA: see Work Projects Administration.
WPA
 in full Works Progress Administration later (1939–43) Work Projects Administration

U.S. work program for the unemployed.
) and draft 802.11i Advanced Encryption Standard (cryptography, algorithm) Advanced Encryption Standard - (AES) The NIST's replacement for the Data Encryption Standard (DES). The Rijndael /rayn-dahl/ symmetric block cipher, designed by Joan Daemen and Vincent Rijmen, was chosen by a NIST contest to be AES.  (AES) without reducing performance. The chipsets also include Wireless Multimedia Enhancements (WME WME Windows Media Encoder (filename extension)
WME Windows Millennium Edition (Microsoft)
WME Weapons of Mass Effect
WME Wintermute Engine
WME Wireless Multimedia Enhancements
WME Working Memory Element
) and draft 802.11e Quality of Service enhancements for multimedia and VoIP applications. For more information about Atheros, please visit www.atheros.com.

About Atheros Communications, Inc.

Atheros Communications is a leading developer of networking technologies for secure, high-performance wireless local area networks. As an innovator in advanced multi-mode wireless solutions compliant with the IEEE (Institute of Electrical and Electronics Engineers, New York, www.ieee.org) A membership organization that includes engineers, scientists and students in electronics and allied fields.  802.11 specifications, Atheros is driving transparent connections among electronic devices in the office, home and on the road. Atheros technology is being used by many of the world's leading wireless equipment manufacturers including 3Com, Acer, Acrowave Systems, Actiontec, AIRAYA, Airespace, AirVast Technology, ALPS, Alvarion, Ambit, Arcadyan, Aruba Wireless Networks, Askey, ASUS ASUS Arts and Science Undergraduate Society (Queen's University)
ASUS Air Support Squadron (USAF)
ASUS Annual Support & Update Service
ASUS Administrative Support/Utilization
, Avaya, BenQ, Chantry chan·try  
n. pl. chan·tries Ecclesiastical
1. An endowment to cover expenses for the saying of masses and prayers, usually for the soul of the founder of the endowment.

2.
 Networks, Contec, CyberTAN, Dacom, Delta Networks, D-Link, Elecom, Fujitsu, Gemtek, Gigabyte Technology, Global Sun Tech, HP, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Icom, Intel, Intermec, I-O Data, IPone, Lenovo, Linksys, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98).

NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd.
, NETGEAR, Nortel Networks, Philips, Proxim, RapidWave, Samsung, Senao, Sercom, SMC Networks, Sony, Symbol Technologies, TDK TDK Türk Dil Kurumu (Turkish Language Council)
TDK The Dark Knights (gaming clan)
TDK Tokyo Denkikagaku Kogyo KK (TDK Electronics Co. Ltd.
, TECOM TECOM Test & Evaluation Command (Army)
TECOM Training and Education Command (US Army) 
, Toshiba, Trapeze Networks, USI, W2 Networks, Wistron NeWeb, Z-Com and others. For more information, visit www.atheros.com or send email to info@atheros.com.

Atheros, the Atheros logo, Super G, Super A/G are registered trademarks of Atheros Communications, Inc. All other trademarks mentioned in this document are the property of their respective owners.

(1) Sourced by Gartner Dataquest Inc. from a market report titled, "Public Wireless LAN Hot Spots: Worldwide, 2002-2008" (Pub. Date: May 15, 2003, Author: Ian Keene).
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 28, 2003
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