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Athena(R) Thin Clients Expanding Thin Client Business in the Middle East.


BREDA, Netherlands -- Athena[R] Thin Clients, a leading developer of embedded hardware and software in server based computer networks, announced the signing of a regional distribution agreement with Business Communications Services WLL See wireless local loop and PHS-WLL.  (BCS (1) (The British Computer Society, Swindon, Wiltshire, England, www.bcs.org) The chartered body for information technology professionals in the U.K., founded in 1957. ), a leading company specializing in Information and Communication Technology (ICT (1) (Information and Communications Technology) An umbrella term for the information technology field. See IT.

(2) (International Computers and Tabulators) See ICL.

1. (testing) ICT - In Circuit Test.
) and based in Kingdom of Bahrain.

According to the agreement, BCS has exclusive distribution rights to the sales and service of Athena[R] Thin Clients products in the territory of Bahrain, Qatar, Kuwait, Saudi Arabia and Iraq. Athena[R] will train and provide technical assistance to BCS' technicians as well as assist in setting up strong marketing and demonstration facilities to allow clients to receive hands-on information and local support.

"We were on lookout for such a solution that is economical, has lower cost of ownership and is environment friendly at the same time. We are glad that Athena[R] Thin Client fits into that profile with ease. A partnership was inevitable..." beams Fred Donnelly, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of BCS.

"BCS has been at the forefront of assimilating state-of-the-art technologies and pioneering its use amongst the clientele in the region. The partnership comes at a time when Athena[R] Thin Client is looking to spread its wings and reach out to untapped markets" said Hans de Vries, CEO of Athena[R] Thin Clients.

About Athena[R] Thin Clients

Founded in 1990, Athena[R] Thin Clients specializes in the development and distribution of dedicated hardware and embedded software solutions for Server Based Computing networks. This includes the Athena[R] brand of Thin Clients for use Citrix presentation server Software from Citrix that provides a timeshared, multiuser environment for Unix and Windows servers. Formerly MetaFrame, Citrix Presentation Server uses the ICA protocol to turn the client machine into a terminal and governs the input/output between the client and server. , Microsoft terminal server and others.

Athena[R] Thin Clients sells its products worldwide through OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  customers and distribution channels. According to IDC 2006 reports Athena[R] Thin Clients has a worldwide market share of nearly 4% of the total Thin Client market. This places Athena[R] Thin Clients in the world's top 7 Thin Client manufacturers.

About Business Communication Services (BCS)

With years of hands-on experience, BCS provides infrastructure network solutions to its clients all over Middle East. Today, among BCS clients are Ahli United bank, Bahrain International Circuit The Bahrain International Circuit (Arabic: حلبة البحرين الدولية) is a venue used for drag racing, GP2, and an annual Formula One Grand Prix. , Royal Court of Bahrain, Yokogawa Middle East, Arcapita Bank, US Army in Iraq/Kuwait/Saudi Arabia, etc.
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Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 25, 2007
Words:364
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