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Atari Announces TRANSFORMERS Video Game Has Gone Gold: Ready for May 11 Worldwide Launch.


Business Editors/High-Tech Writers

BEVERLY, Mass.--(BUSINESS WIRE)--April 29, 2004

Popular Brand Celebrates 20th Anniversary with PlayStation(R) 2 Game That's "More Than Meets the Eye More Than Meets the Eye was the three-part series premiere for the 1984 cartoon The Transformers. The three-part pilot was originally known simply as The Transformers "

Atari Inc. (Nasdaq:ATAR) announced today that its highly anticipated TRANSFORMERS(TM) video game, created exclusively for the PlayStation(R)2 computer entertainment system under license from Hasbro Inc. (NYSE NYSE

See: New York Stock Exchange
:HAS), has gone gold. Based on Hasbro's hugely popular brand, Atari's TRANSFORMERS video game will be available worldwide on May 11th.

Atari's TRANSFORMERS video game puts players in the TRANSFORMERS universe like never before, allowing them to play as one of the three heroic AUTOBOTS -- OPTIMUS PRIME This article or section resembles a .
Please help [ improve this article] by removing excessive trivia, irrelevant praise and criticism, lists and collections of links that are of .
, HOT SHOT or RED ALERT -- in an epic battle against the evil DECEPTICONS.

Developed by Atari's Melbourne House, the TRANSFORMERS video game is a fast-paced, third-person action shooter game featuring countless enemies, immense battles and intense boss fights. The game spans eight environments across the Earth and on Cybertron, the AUTOBOTS force's home world.

The year 2004 marks the 20th anniversary of Hasbro's TRANSFORMERS brand. The legendary property that coined the phrase "ROBOTS IN DISGUISE
For the animated series, see


Robots in Disguise is an English electro punk band and DJ duo who formed in 2000. The two members, Dee Plume and Sue Denim met at the University of Liverpool and subsequently went on to form Robots In Disguise.
," is marked by one of the industry's best-selling toy lines, a TRANSFORMERS television series on Cartoon Network, a best-selling Dreamwave comic book series, and a wide array of licensed merchandise.

Additional information about Atari's TRANSFORMERS video game, including artwork, videos, game information, character bios, press reactions and TRANSFORMERS forums can be found online at Atari's TRANSFORMERS dedicated website www.atari.com/transformers.

About Hasbro Inc.

Hasbro (NYSE:HAS) is a worldwide leader in children's and family leisure time entertainment products and services, including the design, manufacture and marketing of games and toys ranging from traditional to high-tech. Both internationally and in the U.S., its PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER and WIZARDS OF THE COAST Wizards of the Coast (often referred to as WotC or simply Wizards) is an American publisher of games, primarily based on fantasy and science fiction themes. Originally a basement-run role-playing game publisher, they popularized the collectible card game genre with in  brands and products provide the highest quality and most recognizable play experiences in the world.

About Atari

New York-based Atari Inc. (Nasdaq:ATAR) develops interactive games for all platforms and is one of the largest third-party publishers of interactive entertainment software in the U.S. The Company's 1,000+ titles include hardcore, genre-defining games such as Driver(TM), Enter the Matrix(TM), Neverwinter Nights(TM), Stuntman stunt·man  
n.
A man who substitutes for a performer in scenes requiring physical daring or involving physical risk.

stuntman nespecialista m

stuntman 
(TM), Test Drive(R), Unreal(R) Tournament 2003, and Unreal(R) Championship; and mass-market and children's games such as Backyard Sports(TM), Nickelodeon's Blue's Clues(TM) and Dora the Explorer Dora the Explorer is an animated television series that is carried on the Nickelodeon cable television network. A pilot episode for the series aired in 1999, and Dora the Explorer became a regular series in 2000. (TM), Civilization(R), Dragon Ball Z “DBZ” redirects here. For the meteorological term, see dBZ (meteorology).

Dragon Ball Z (ドラゴンボールZ
(R) and RollerCoaster Tycoon(R). Atari Inc. is a majority-owned subsidiary majority-owned subsidiary

A firm in which more than 50% of outstanding voting stock is owned by the parent company.
 of France-based Infogrames Entertainment SA (Euronext 5257), the largest interactive games publisher in Europe. For more information, visit www.atari.com.

(C) 2004 Atari Inc. All Rights Reserved.

TRANSFORMERS is a trademark of Hasbro Inc. Used with permission. (C)2004 Hasbro. All Rights Reserved.

"PlayStation" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc.

All other trademarks are the property of their respective owners.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 29, 2004
Words:477
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