At Least 70% of the Mobile Workforce, or 35 Million U.S. Workers, Is the Minimal Addressable Market for Wireless E-Mail Solutions, Says Yankee Group.BOSTON Boston, town, England Boston, town (1991 pop. 26,495), E central England, on the Witham River. Boston's fame as a port dates from the 13th cent., when it was a Hanseatic port trading wool and wine. Having recovered from a decline in the 18th and 19th cent. -- U.S. corporate wireless e-mail market remains relatively untapped E-mail is the most common business application U.S. mobile workers use on a daily basis, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the Yankee Group (the Yankee Group, Boston, MA, www.yankeegroup.com) A major market research, analysis and consulting firm founded in 1970 by Howard Anderson. It provides general consulting and strategic planning in the computer and communications field. 2004 Corporate Wireless Survey. Whether enterprise IT executives and decision-makers realize it or not, the majority of their mobile workforce has an inherent requirement for wireless access to e-mail. "The key for IT decision-makers is not whether wireless e-mail is necessary, but how wireless e-mail can be deployed and managed cost-effectively," says Eugene Eugene, city (1990 pop. 112,669), seat of Lane co., W Oregon, on the Willamette River; inc. 1862. A processing and shipping center in a farming area, the "Emerald City" has lumbering, food-processing, and microchip and other electronics industries. Signorini, Yankee Group Wireless/Mobile Enterprise & Commerce program manager. "Driven by the core requirements of their mobile workers, the vast majority of U.S. businesses cite e-mail as a driver for a wireless wide-area data solution. Various wireless e-mail solutions and delivery models exist in the market, and most businesses are still evaluating the right configuration for their deployments." The majority of wireless e-mail solutions fall into one of three categories: desktop client solutions, behind-the-firewall solutions and carrier-hosted solutions. Enterprises must evaluate the benefits and potential drawbacks of different wireless e-mail configurations then select a vendor based on its ability to deliver the chosen solution model. Research In Motion (RIM) remains the leader in wireless e-mail, but companies such as Good Technology, Intellisync The Intellisync Corporation is a provider of Data and PIM Synchronization software for mobile devices, such as Cell Phones and PDAs. The company was formed after the San Jose, California, based Pumatech acquired the Alpharetta, Georgia based Synchrologic in late 2003 and renamed , SEVEN and Visto have developed solutions to challenge BlackBerry blackberry, name for several species of thorny plants of the genus Rubus of the family Rosaceae (rose family). See bramble. blackberry in the market. PRESS CONTACT For interviews, contact Eugene Signorini, esignorini@yankeegroup.com THE YANKEE GROUP (http://www.yankeegroup.com) The Yankee Group is the global leader in communications & networking research and consulting. The company helps businesses understand the opportunities, risks and competitive pressures of developing, deploying and consuming products and services that drive communication or information exchange. Now in its fourth decade, the Yankee Group is based in Boston with offices throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. and Europe. |
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