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At JavaOne, General Magic Showcases magicTalk Enterprise Platform and Takes Voice to the Java Developer Community.


Business Editors/High Tech Writers

JavaOne 2002

Booth 1735

SAN FRANCISCO--(BUSINESS WIRE)--March 25, 2002

Demos in General Magic's Booth - 1735 - Will Highlight

magicTalk(R) Enterprise Platform's Role in Adding Voice Self-Service

to Enterprise Applications to Extend Customer Reach

At JavaOne, General Magic, Inc. (Nasdaq: GMGC), a pioneer in enterprise voice infrastructure software, is demonstrating its magicTalk Enterprise Platform software suite based on J2EE (Java 2 Platform, Enterprise Edition) A platform from Sun for building distributed enterprise applications. J2EE services are performed in the middle tier between the user's machine and the enterprise's databases and legacy information systems. (tm) technology and VoiceXML standards that enables enterprises to rapidly develop and deploy next-generation customer self-service voice applications accessible by telephone. Developers and other visitors to General Magic's exhibit at Booth 1735 will learn how they can leverage the magicTalk Enterprise Platform and other resources from General Magic to implement powerful enterprise applications that incorporate voice functionality, including personalized voice user interfaces (VUIs).

"Java(tm) Edition voice for developers has arrived with the magicTalk Enterprise Platform," said Kathie Layton, General Magic's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "The magicTalk Enterprise Platform provides the estimated three million Java developers worldwide with the solution they need to take the next exciting step in software development, the addition of conversational voice user interfaces into Java-based applications. Comprising a suite of reusable software components that marry VoiceXML and J2EE platform programming models, an event tracker and rules engine for dialog stream analysis and personalization - the magicTalk Enterprise Platform provides Java developers with the tools for voice-enabling enterprise applications and taking them to the next level of accessibility, ease-of-use and productivity."

Layton noted that the magicTalk Enterprise Platform provides a critical solution for companies to add voice self-service capabilities to their enterprise applications. "We enable companies to extend customer reach, improve resource utilization and allocation, and allow seamless integration An addition of a new application, routine or device that works smoothly with the existing system. It implies that the new feature or program can be installed and used without problems. Contrast with "transparent," which implies that there is no discernible change after installation.  of voice into Web Services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term. ," she said. "To that end, the magicTalk Enterprise Platform provides a solid integration path to existing applications and back-end systems via J2EE platform-based voice services and an open platform architecture."

"The J2EE platform greatly simplifies connectivity and integration of data and applications," said Ralph Galantine gal·an·tine  
n.
A dish of boned, stuffed meat or fish that is poached and served cold coated with aspic.



[Middle English galauntine, a kind of sauce, from Old French
, Product Line Manager, J2EE, Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Inc. "With its Java-based magicTalk Enterprise Platform, General Magic is providing a development platform for the next generation of voice services, linking via telephone core business applications for the new self-service enterprise."

General Magic is a leader in providing voice application development solutions for the Java developer community. Applications created using the magicTalk Enterprise Platform run on Windows NT (Windows New Technology) A 32-bit operating system from Microsoft for Intel x86 CPUs. NT is the core technology in Windows 2000 and Windows XP (see Windows). Available in separate client and server versions, it includes built-in networking and preemptive multitasking.  and leading UNIX UNIX

Operating system for digital computers, developed by Ken Thompson of Bell Laboratories in 1969. It was initially designed for a single user (the name was a pun on the earlier operating system Multics).
 platforms, including Sun's Solaris(tm) Operating System operating system (OS)

Software that controls the operation of a computer, directs the input and output of data, keeps track of files, and controls the processing of computer programs.
 and are deployable on the leading J2EE application servers, BEA WebLogic and IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries)  Websphere.

About General Magic

General Magic is a leading voice infrastructure software company that provides enterprise-class software and supporting voice dialog design and hosting services that enable companies to quickly and efficiently provide anytime, anywhere access to information and services over the telephone. General Magic's VoiceXML & J2EE(tm)-based solutions enable enterprises to easily integrate voice access into enterprise applications using a broad selection of speech recognition technologies and telephony interfaces. These solutions make voice a strategic tool in helping businesses improve the customer experience, reduce transaction costs Transaction Costs

Costs incurred when buying or selling securities. These include brokers' commissions and spreads (the difference between the price the dealer paid for a security and the price they can sell it).
, and provide high quality, voice branded access to content and services. General Magic is headquartered in Sunnyvale, Calif. For additional information, visit www.generalmagic.com.

Note to Editors: General Magic and magicTalk are trademarks of General Magic, Inc., which may be registered in some jurisdictions.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 25, 2002
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