Astea and Simply Wireless Join Forces to Deliver Wireless CRM Applications.Business Editors/High-Tech Writers Astea International Inc. (Nasdaq:ATEA), a leading global CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. software developer, announced today that Simply Wireless, a pioneering Wireless Networking See wireless network. company, is their preferred installation and maintenance partner for wireless network integration of Astea's AllianceEnterprise Suite software to its Asia Pacific customers. The partnership aims to accelerate and enhance the way CRM tools are utilized by an increasingly mobile workforce. Simply Wireless will help Astea customers gain extended use of their CRM solutions across business networks into untethered Unattached to any data or power source by wire or fiber; in other words: wireless. Contrast with tethered. devices such as laptops, notebooks and PDAs. Acting as a reseller An organization that sells hardware and software to the general public. Resellers purchase products from software publishers and hardware manufacturers. for the AllianceEnterprise Suite solution, Simply Wireless will foster education, working with clients to show how CRM strategies enhance the potential of any mobile work force. "The markets Astea serves--IT, healthcare, industrial controls and process, retail and sales-to-service environments--consist of businesses that stand to gain the best competitive advantage from using wireless applications," says Jeff Rollanson, VP of Alliances at Simply Wireless. "Astea shares our understanding of how wireless technologies expand the potential of CRM software to further automate To turn a set of manual steps into an operation that goes by itself. See automation. sales and service business processes, increase operational efficiencies and impact positively on the bottom line. The combination of our business efforts means driving methods through which customer contact can be streamlined across multiple local, national and global touch-points. The truly flexible, mobile enterprise of tomorrow will be edgeless, spanning convergent networks to draw collaborative projects together from all over the world. We are very excited to be working with such a progressive organization such as Astea. Each business is well placed to intelligently use respective competencies to keep mutual customers at the forefront of modern business practice." "The combination of Astea's Mobile CRM solutions with Simply Wireless' Bluetooth solutions provides users with a seamless means of deploying a business process solution and a technology-based delivery solution," said Jon Devine, general manager of Astea Asia Pacific. "This partnership provides opportunities for both companies to offer complete mobile solutions to organizations who want a seamless link between their call centers and their field operations. The agreement also opens up avenues for co-operative joint marketing opportunities." This is another important alliance for Simply Wireless, which last month also announced its Gold Partner status with networking hardware Networking hardware typically refers to equipment facilitating the use of a computer network. Typically, this includes routers, switches, access points, network interface cards and other related hardware. giant, 3Com. About Astea Astea International Inc. (www.astea.com) is a global supplier of Customer Relationship Management (CRM) solutions that provide equipment and service companies with a rapid return on their technology investment. Astea's flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , AllianceEnterprise CRM Suite, integrates, automates and streamlines sales and service business processes, thereby increasing productivity, competitive advantage, customer focus, top-line revenue growth and profitability. The full module set integrates marketing, sales, customer contact centers, field service, professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. and mobile CRM. Astea offers over twenty years TWENTY YEARS. The lapse of twenty years raises a presumption of certain facts, and after such a time, the party against whom the presumption has been raised, will be required to prove a negative to establish his rights. 2. of domain expertise in improving business processes at equipment and service companies and a worldwide sales and service network. About Simply Wireless Simply Wireless provides simple, fast and secure wireless networking for Australian Australian pertaining to or originating in Australia. Australian bat lyssavirus disease see Australian bat lyssavirus disease. Australian cattle dog a medium-sized, compact working dog used for control of cattle. businesses and organizations. Focused exclusively on wireless networking technologies, Simply Wireless helps leading organizations stay at the forefront of modern business practice by realizing the cost benefits and competitive advantages available from wireless technologies. Simply Wireless is a pioneer in: -- Securing wireless local area networks (LANs) with the strongest encryption available, to ensure a company's business-critical information is protected. -- Providing an easy, end-to-end solution from analyzing a business' specific needs, to installing a wireless networks and providing ongoing support. -- Implementing leading wireless technologies such as 802.11b and Bluetooth(TM) across a wide range of devices including personal computers, handheld computers and mobile phones. -- Seamlessly integrating an organization's existing business systems into a wireless environment. (c) 2002 Astea International Inc. Astea is a registered trademark and AllianceEnterprise Suite is a trademark of Astea International Inc. All other company and product names contained herein are trademarks of the respective holders. This press release contains forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. that are made under the "safe harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. " provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995 and involve a number of risks and uncertainties that could materially affect future results. Among these risk factors are possibilities that the companies mentioned in this press release may not purchase licenses for AllianceEnterprise, the continuing acceptance of Astea's products, general competitive pressures in the marketplace, and continued overall growth in the customer relationship management solutions industry. Further information regarding these as well as other key risk factors and meaningful cautionary statements that could affect the Company's financial results are included at length in the Company's Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. for the fiscal year ended December 31, 2001, filed with the Securities and Exchange Commission. |
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