Astea International Establishes Direct European Presence to Address Global Customer Needs; Company's Enterprise-Wide Customer Systems Available in European Market.CHALFONT The name Chalfont could refer to:
 r`əp), 6th largest continent, c.4,000,000 sq mi (10,360,000 sq km) including adjacent islands (1992 est. pop. 512,000,000). -- in line with the company's philosophy of addressing the complex customer interaction needs of global companies. Astea has launched a network of direct sales and service offices in the UK, France, Germany and Holland. Each country office is staffed and managed by local country professionals. Astea's expansion has been fueled by direct investment and the acquisition of its European European emanating from or pertaining to Europe. European bat lyssavirus see lyssavirus. European beech tree fagussylvaticus. European blastomycosis see cryptococcosis. distributor. The company's offices in Reigate, Paris, Dusseldorf and Houten complement Astea's existing direct operations in the US, Australia and New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. . Astea's global strategy reflects the trend among companies in all industries to service their multinational customers as unified global accounts. With today's announcement, Astea becomes the only vendor in the customer interaction software market that can truly meet the needs of these global companies looking to establish consistent, customer-focused operations -- including sales, support and service -- worldwide. With its headquarters in Philadelphia, Astea has more than 500 major corporate customers worldwide and employs approximately 250 people globally. In 1994 Astea's revenues were $22 million, and the company has experienced an extremely high growth rate - averaging 40 per cent per anum per anum (per a´num) [L.] through the anus. per a·num adv. Through or by way of the anus, as in the administration of medication. per anum [L.] through the anus. - over the past four years. "Customer interaction software is one of the fastest growing sectors of the software industry. Worldwide it will grow from over $1.3 billion in 1994 to a projected $3.3 billion by the end of 1998," said Zack Bergreen, president and chief executive officer of Astea International. "As we continue to expand to meet the needs of our customers worldwide, we see tremendous opportunity in Europe as companies invest in customer service to gain a competitive edge, and at the same time move from a departmental to an enterprise-wide approach. We believe that this trend will transform customer systems into strategic information clearinghouses for the entire organization worldwide." Until now, Astea's European sales activity has been centered around Dispatch-1, the most widely used customer service system for call center management, contract administration, dispatching, logistics and financial management. With the creation of a direct sales presence, Astea will now offer its full ACES (Astea Customer Enterprise Series) product strategy. ACES includes Dispatch-1, Astea's PowerHelp client/server help desk software system, and its PowerSales sales and opportunity management tool. Astea is the only company to provide a single enterprise-wide solution for managing and leveraging customer information from the sales, support and service functions. This enables companies to seamlessly integrate previously discrete islands of customer information, which can be used for everything from product development to pinpointing new markets. "Many organizations already have a high level of customer information but it is scattered Scattered Used for listed equity securities. Unconcentrated buy or sell interest. through the organization, is often inconsistent, and impossible to integrate on existing, stand-alone systems," said Mike Smith, European sales manager sales manager n → gerente m/f de ventas sales manager n → directeur commercial sales manager sale n → for Astea International. "What distinguishes the ACES approach from previous customer systems is that it gives a single, integrated view of the entire customer relationship." In addition to expanding its market, the creation of a direct presence will increase Astea's customer service capabilities for Astea's existing European customers, which includes major IT companies such as Philips and Sorbus, for whom it supplies integrated corporate field service automation systems. Astea will now be able to provide these customers with a larger pool of resources in Europe, including local language support and access to its worldwide support and services network. Headquartered in Chalfont, Pa., Astea also has regional offices in Bedford, Ma., Denver, Co., Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , Ca., and San Mateo San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Ca. Astea International UK is located at 45 London Road London Road may refer to several hundred (at least) roads. England There are literally hundreds of London Roads in England. Only those which are significant outside their local area are listed here:
CONTACT: Keith Larson Astea International Inc. (617) 275-5440 or Doug Black/Michael Bayer Miller Communications (617) 536-0470 dblack@millercom.com mbayer@millercom.com |
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