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Assurz Adds Two E-Commerce Veterans to Stellar Team.


Kim Lee and Michael Cruz Set to Build Relationships with the Merchant Community for the Leading Customer Satisfaction Guarantee Provider

REDWOOD CITY Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif. -- Assurz, Inc., the leading "Customer Satisfaction Guarantee Provider", announced today that Kim Lee and Michael Cruz have joined the company as Vice President of Business Development and Manager of Relationship Management respectively. Ms. Lee and Mr. Cruz bring over 25 years of payment and e-commerce experience to bolster This article is about the pillow called a bolster. For other meanings of the word "bolster", see bolster (disambiguation).

A bolster (etymology: Middle English, derived from Old English, and before that the Germanic word bulgstraz
 the company's relationships with leading online retail merchants across the US.

Ms. Lee has had a long history of serving the leading on-line retail merchants and is expected to build Assurz' relationships with medium to large online retail merchants across the US. Most recently Lee worked for The Royal Bank of Scotland
This article deals with the retail bank. "Royal Bank of Scotland" can also refer to its holding company: Royal Bank of Scotland Group."


The Royal Bank of Scotland Plc (Scottish Gaelic: Banca Rìoghail na h-Alba
, the world's third largest bank, in their international merchant processing division. Previously, she worked for Chase Paymentech Solutions, the world's largest retail payment processing company and a joint venture of JP Morgan Chase & Co. and First Data Corp. During her 10 years in the payment processing sector Lee was a top performer selling to the Electronic Retail Industry.

In his new role, Mr. Cruz will manage the day-to-day account service needs of the merchant customers of Assurz from service implementation to post launch support. Prior to joining Assurz, Cruz spent three years at credit card transaction processing Updating the appropriate database records as soon as a transaction (order, payment, etc.) is entered into the computer. It may also imply that confirmations are sent at the same time.

Transaction processing systems are the backbone of an organization because they update constantly.
 company Digital Financial Group where he was director of business development. He previously served as director of product development for Inovant, a subsidiary of Visa and the world's largest consumer payment processor. Additionally, he also held senior project management, relationship management and implementation positions at Trintech and Visa USA.

"Kim Lee and Mike Cruz bring extensive experience in the bankcard bank·card  
n.
A card issued by a bank authorizing the holder to receive bank services and often functioning as a debit card.
, payment and e-commerce industries. Their broad knowledge of the operational needs of online retailers will enable us to maintain the highest degree of client service on a daily basis," said David Dittmore, Chief Operating Officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
. "Attracting talent of Kim's and Mike's caliber is an indication of the potential Assurz has to re-define the customer satisfaction equation for retailers."

About Assurz:

Assurz provides a 100% Satisfaction Guarantee to consumers who shop online for general merchandise. The Assurz guarantee enables shoppers to evaluate their purchases for an extended 90-day period and, if dissatisfied dis·sat·is·fied  
adj.
Feeling or exhibiting a lack of contentment or satisfaction.



dis·satis·fied
, receive full reimbursement Reimbursement

Payment made to someone for out-of-pocket expenses has incurred.
 of their purchase as well as prepaid pre·pay  
tr.v. pre·paid, pre·pay·ing, pre·pays
To pay or pay for beforehand.



pre·payment n.
 return shipping directly from Assurz. This industry-first guarantee program works to overcome widespread insecurities about unfamiliar websites and possible product dissatisfaction through a fast, simple and convenient return process. The Assurz 100% Satisfaction Guarantee is offered through select merchants and channel partners. For more information, visit www.assurz.com.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 27, 2007
Words:430
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