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Associations for the Self-Published.

Publishers Marketing Association (PMA)

This association was founded in 1983 to serve book, audio and video publishers in the United States and around the world. It is a trade association for independent publishers. PMA offers membership support and a monthly newsletter. They offer a resource directory of vendors and distributors throughout the country.

One of the best benefits to this organization is that self-and independent publishers can participate in marketing programs for a fraction of the cost that these programs would cost if they tried to do them alone. Publishers can participate in trade show exhibits, direct mail programs, newspaper review mailings, book expos--just to name a few of the benefits. For further information: Publishers Marketing Association, 627 Aviation Way, Manhattan Beach, CA 90266. Phone: (310) 372-2732;

Small Publishers Association of North America (SPAN)

The mission statement for SPAN is "to advance the image and profits of independent publishers through education and marketing opportunities." This organization is for self-published authors who are seeking to more effectively promote and sell their books. SPAN offers access to publishing professionals who can offer guidance with ideas. Membership benefits include: a monthly newsletter, credit card merchant status, discounts on freight rates and more. For more information: SPAN, P.O. Box 1306-W, Buena Vista, CO 81211-1306

National Association of Independent Publishers (NAIP)

The National Association of Independent Publishers, established in 1985, serves as a clearinghouse of information and resources for small/independent and self-publishers. The major benefit of this association is the consultation privileges that are given to its members. NAIP also administers yearly book awards (Fallot Literary Awards). These awards are given for fiction and poetry and are offered in the areas of content and design. For information: NAIP, P.O. Box 430, Highland City, FL 33846-0430. Phone: (813) 648-4420
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Author:Murray, Victoria Christopher
Publication:Black Issues Book Review
Article Type:Brief Article
Geographic Code:1USA
Date:Sep 1, 2000
Previous Article:Cutting Out the Middle Man.
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