Association of Shareware Professionals chooses Mitchell Friedman Communications as public relations representative.SAN FRANCISCO--(BUSINESS WIRE)--Sept. 15, 1995--Mitchell Friedman Communications today announced that it will be providing public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most services to the Association of Shareware Professionals See ASP. (ASP). This international trade organization represents more than 1,500 authors, publishers, vendors, and on-line distributors of shareware Software on the "honor system." The concept is that users try a product, and if they like it, they voluntarily pay a set registration fee or make a donation to the program's creator. There are tens of thousands of shareware programs; some fantastic, some awful. , which are software products that consumers can "try before they buy." Mitchell Friedman, principal of the three year old firm, will promote the use of shareware and ASP activities by generating coverage in consumer, business, and computer industry media; securing speaking opportunities for ASP representatives; and designing other communications programs. "Mitchell Friedman Communications presented the ASP with a comprehensive strategy that outlined numerous promotional opportunities," said George Campbell George Campbell may refer to: FOOTBALLER
The ASP's primary goals are to promote the use of shareware as a marketing method for computer software and to assist members with marketing and distribution. For more information about the ASP, contact Jan Abbott, ASP Executive Director, 545 Grover Road, Muskegon, MI 49442-9427 616/788-5131 phone, 616/788-2765 fax, or visit the organization's CompuServe forum (GO ASPFORUM). Other clients of Mitchell Friedman Communications include Adia Personnel Services, Catholic Charities of the East Bay, and Transamerica HomeFirst. The firm is located at 3929 Army Street, San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , CA 94131, 415/824-1466 phone, 415/824-9538 fax. Its electronic mail addresses (messaging) electronic mail address - (Usually "e-mail address") The string used to specify the source or destination of an electronic mail message. E.g. "john@doc.acme.ac.uk". The RFC 822 standard is probably the most widely used on the Internet. X. are mfctalk@aol.com and 102200.320@compuserve.com. CONTACT: ASP Board of Directors George Campbell, 805/528-1759 or Mitchell Friedman Communications Mitchell Friedman, 415/824-1466 |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion