Associated Press Expands Software License with InfoDesk, a Developer of Real-Time Content Distribution Technology.Business Editors NEW YORK--(BUSINESS WIRE)--Jan. 7, 2003 The Associated Press Associated Press: see news agency. Associated Press (AP) Cooperative news agency, the oldest and largest in the U.S. and long the largest in the world. announced today that it has finalized See finalization. an expanded license agreement with InfoDesk, a developer of real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. content distribution technology. The expanded license enables the news cooperative to use InfoDesk's software to provide non-AP, third-party content to its members and customers. Under its original agreement with InfoDesk, AP was able to use the content management and delivery tools developed by InfoDesk, specifically InfoViewer and InfoClient, to deliver AP branded content Branded Content, also known as Branded entertainment and Advertainment, is a relatively new form of advertising medium that blurs conventional distinctions between what constitutes advertising and what constitutes entertainment. . The new agreement enables AP to distribute any third-party, non-AP content in any fashion. As a result of the expanded license agreement, AP Telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications. , a commercial division of AP that distributes third-party content such as press release wires and trade journal articles via satellite to AP member newspapers as well as non-member customers, will now be able to offer this new Internet-based delivery option. While Internet delivery will not necessarily replace satellite delivery, its expanded relationship with InfoDesk will allow AP to make this alternative delivery method available to its customers. AP Digital and AP Information Services See Information Systems. , both commercial AP divisions, will also expand the use of InfoDesk applications to provide both AP and non-AP originated content to customer Web sites and other interactive applications. "We will now be able to offer our members and customers more content solutions and comprehensive use of this software as a result of our expanded license agreement with InfoDesk," said John Reid John Reid may refer to:
"We are pleased to expand our relationship with The Associated Press and look forward to working with the AP to further enhance the product," said Sterling Stites, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of InfoDesk. "Our applications provide the flexibility to deliver content from multiple sources in any fashion and format." InfoDesk's solutions include InfoViewer for streaming desktop news delivery, and InfoClient for publishing customized multimedia Web pages. The companies plan to announce more enhanced features to these applications later this year. About The Associated Press The Associated Press, founded in 1848, is the world's oldest and largest newsgathering news·gath·er·ing adj. Of, relating to, or involving the research and reportage of news: a worldwide newsgathering operation. news organization, providing news content as text, audio, video, graphics and photos to more than 15,000 news outlets with a daily reach of more than 1 billion people worldwide. AP's multimedia services are distributed by satellite and the Internet to more than 120 nations. For more information about AP Telecommunications, visit http://www.ap.org/apt/, about AP Digital, visit http://www.apdigitalnews.com, and about AP Information Services, visit http://www.apnews.com. For more information about The Associated Press, visit http://www.ap.org. About InfoDesk InfoDesk, Inc. (www.idsk.com) is a leading provider of real-time, digital content distribution services and technology to publishers and corporations. The company's technology enables real-time distribution, over IP networks, of text, photographs, audio and video to a comprehensive range of devices and applications including desktops, enterprise applications and mobile devices, and automates multi-media publishing to Web sites. The company's technology supports popular XML XML in full Extensible Markup Language. Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations. standards and provides full support for older news wire standards including ANPA ANPA Agenzia Nazionale per la Protezione dell'Ambiente (Italy) ANPA Association of National Park Authorities (of England and Wales) ANPA American Newspaper Publishers Association ANPA Actif Net Par Action . InfoDesk's tools enable publishers to quickly customize and target content products to meet market and customer needs, and enables end-users to filter real-time content and search for historical content. |
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