Asia Society Hosts Miles Young, Chairman of Ogilvy & Mather Asia Pacific, on November 12, 2001.Business/Advertising/Marketing Editors NEW YORK--(BUSINESS WIRE)--Nov. 8, 2001 The Asia Society The Asia Society is the leading global and pan-Asian organization who's mission is to strengthen relationships and promote understanding among the people, leaders and institutions of Asia and the United States. It was founded in 1956 by John D. invites business, advertising and marketing executives to hear from Miles Young, Chairman of Ogilvy & Mather Asia Pacific, in an event entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: "Post-September 11: What's the Meaning for American Brands in Asia?" This luncheon meeting will be held on November 12, 2001 at the newly-renovated headquarters of the Asia Society (725 Park Avenue) in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. . Registration will begin at 12:00 PM and the program will conclude at 2:00 PM. Remarks at this event will be held on the record (see press registration below). Miles Young will examine the post September 11 Asian landscape in light of how multinationals should market their brands to consumers who are currently disillusioned dis·il·lu·sion tr.v. dis·il·lu·sioned, dis·il·lu·sion·ing, dis·il·lu·sions To free or deprive of illusion. n. 1. The act of disenchanting. 2. The condition or fact of being disenchanted. with America and the West and will explore what this mean for American brands in Asia. Mr. Young's career in advertising has spanned Lintas, Allen Brady & Marsh and Ogilvy & Mather, which he joined in 1983. He was appointed to the Board of O&M Advertising in London in 1986 and Client Services Director in 1988. In February 1990, he became Managing Director of Ogilvy & Mather Direct in London, Chairman of O&M Dataconsult, and O&M Teleservices. In May 1992, he became Deputy Chairman and in 1993, Chairman. He was a Regional Director of O&M Direct Europe from 1990 to 1995. In September 1995, he moved to Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. to take up the position of Chairman of Ogilvy & Mather Asia/Pacific, and serves on the Board and the Executive Committee of Ogilvy & Mather Worldwide. TO REGISTER: contact Asia Society Box Office, FAX: 212-517-8315; TEL TEL Telephone TEL Telegram TEL Telugu (langauge) TEL Terrorist Exclusion List TEL Technology-Enhanced Learning TEL Transporter-Erector-Launcher TEL Tetra-Ethyl Lead TEL Team Deutsche Telekom : 212-327-9276 (M-F M-F Monday Through Friday 10am to 5pm) PRESS REGISTRATION: Contact Elaine Merguerian, Asia Society, (tel) 212/327-9313, or email: elainem@asiasoc.org, by 5:00 p.m. on Friday, November 9. Press registration begins at 12:45 p.m; remarks begin at 1:00 p.m. PROGRAM INFORMATION: Contact William Robison, Asia Society, (tel) 212/327-9303; or email: williamr@asiasoc.org |
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