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Ashworth Joins eB2B.com's Leading Golf and Sports Specialty Marketplace.


Business Editors and High Tech Writers

NEW YORK--(BUSINESS WIRE)--March 27, 2000

Ashworth Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:ASHW) (www.ashworthinc.com), located in Carlsbad, CA, the golf industry's leading apparel supplier, has signed on to become a key member of the premier business-to-business Internet marketplace See vertical portal and Web hub.  for the golf and sports specialty industry developed and operated by eB2B.com.

As a key component of the partnership, eB2B.com will integrate Ashworth's back-office systems into the marketplace in order to provide real-time inventory, billing, shipping and order status information to Ashworth's retail customers.

At the heart of the eB2B.com marketplace is an electronic commerce platform developed by eB2B.com in conjunction with its partner, DynamicWeb Enterprises, Inc. (OTCBB:DWEB) Fairfield, NJ. The two companies are expected to merge under the eB2B.com name in the second quarter, 2000.

Peter Fiorillo, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of eB2B.com, welcomed Ashworth to the eB2B.com golf and sports specialty industry marketplace. "The leading golf and sports specialty manufacturers and retailers are making eB2B.com an essential part of their business practices going forward. The Internet is changing the way people do business, and we're pleased to offer the industry the ability to more effectively communicate with their trading partners."

One of the primary reasons Ashworth has chosen to partner with eB2B.com is the technology the company provides for facilitating the ordering process from its golf and sports specialty retail base, as well as increasing the potential for incremental Additional or increased growth, bulk, quantity, number, or value; enlarged.

Incremental cost is additional or increased cost of an item or service apart from its actual cost.
 sales.

"We have turned to eB2B.com as a means of providing the business-to-business solution we want to service our existing accounts and reach new clients," said Jeff Raiger, Vice President, Sales, at Ashworth. "The potential to increase incremental sales through the application of eB2B.com's order processing technology is very appealing. Additional specific benefits expected will include increased inventory turns, shortening the order-to-delivery cycles and the ability to learn more about customer buying behavior."

Ashworth's partnership with eB2B.com will extend beyond the company's own participation in the marketplace. "We believe the time and cost efficiencies provided by eB2B.com via the marketplace solution will interest all of our retailers, as well," continued Raiger. "So we'll be aggressively working with eB2B.com to enable them."

At the PGA (1) (Professional Graphics Adapter) An early IBM PC display standard for 3D processing with 640x480x256 resolution. It was not widely used.

(2) (Programmable Gate Array) See gate array and FPGA.
 Merchandise Show in Orlando and the Super Show 2000 in Atlanta last February, eB2B.com unveiled the first electronic marketplaces for the golf and sports specialty industries. In conjunction with leading golf retailers Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States.  Golf & Tennis, Austad's Golf, Golfer's Warehouse and Fiddler's Green For other uses, see .
Fiddler's Green is the happy land imagined by sailors where there is perpetual mirth, a fiddle that never stops playing and dancers who never tire.
, as well as sporting goods Noun 1. sporting goods - sports equipment sold as a commodity
commodity, trade good, good - articles of commerce

sports equipment - equipment needed to participate in a particular sport
 buying groups Nation's Best Sports and Team Athletic Goods - and in partnership with such vendors as Adams Golf, Carbite Golf, Kunnan Golf, Echelon Golf, Cramer Products, Schutt Sports and BIKE Athletic -- eB2B.com is rapidly developing the premier end-to-end, business-to-business e-commerce solution.

About eB2B.com

eB2B.com is a premier developer and operator of business-to-business e-commerce solutions offering buyers and suppliers in vertical industries the ability to cost-effectively transact An earlier e-commerce system for the Web from Open Market that included order capture and secure order fulfillment using credit cards, ecash and other payment systems. It included customer service and subscription administration capabilities as well as an integrated database for reporting  business, including integrated ordering, merchandising, inventory management, shipping, billing and customer service. Leveraging best-of-breed technologies and open Internet standards See Internet Engineering Task Force. , the company's mission is to help businesses optimize procurement The fancy word for "purchasing." The procurement department within an organization manages all the major purchases.  on the Internet at reasonable cost and with little risk. For more information on eB2B.com, visit www.eb2b.com.

About DynamicWeb Enterprises

DynamicWeb Enterprise, Inc. is a leading provider of business-to-business e-commerce services that link buyers and sellers of direct goods. The company's Internet and outsourcing services are focused on trading partner connectivity and buyer/seller productivity solutions that facilitate e-business transactions, increase customer satisfaction and improve productivity within a business trading community. For more information, visit www.dynamicweb.com.

About Ashworth, Inc.

Ashworth, Inc. Is a southern California-based designer of men's and women's golf-inspired lifestyle sportswear distributed domestically and internationally to golf pro shops, resorts and upscale department and specialty stores Noun 1. specialty store - a store that sells only one kind of merchandise
shop, store - a mercantile establishment for the retail sale of goods or services; "he bought it at a shop on Cape Cod"
. For more information, visit www.ashworthinc.com
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Mar 27, 2000
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